Brandwave

SimpliSafe vs Vivint:Which is more popular?

In September 2026, SimpliSafe and Vivint were level in searches among home security companies in the United States, with an estimated 165K branded searches each, at 24% of the total each. When we asked ChatGPT and Google AI Overviews about home security companies, SimpliSafe appeared in all five answers and Vivint in four. SimpliSafe was mentioned before Vivint in every answer.

Among home security companies in the United States in September 2026

Who do people search for more?

SimpliSafe and Vivint are searched for about as often as each other.

SimpliSafe 165K searchesVivint 165K searches

Who does AI mention more?

SimpliSafe, mentioned in every answer we collected

SimpliSafe in 5 of 5Vivint in 4 of 5

Who does AI recommend more?

SimpliSafe, named ahead of Vivint in every answer

SimpliSafe first in 5Vivint never first

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Top home security companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, SimpliSafe appeared in all five answers. Vivint was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. SimpliSafe was listed before Vivint in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. SimpliSafe1st
  2. ADT2nd
  3. Vivint3rd
  4. Ring4th
  5. Cove5th
  6. Brinks Home–
  7. Frontpoint–
  8. abode–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • SimpliSafe5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ring5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ADT4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Vivint4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cove2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Brinks Home0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Frontpoint0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • abode0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about home security companies

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is SimpliSafe or Vivint more popular in search?

This chart shows how often people search Google for SimpliSafe and Vivint by name. Each line represents a brand's share of searches for all eight home security companies we track, month by month, from searches in United States.

SimpliSafe and Vivint among home security companies in the United States, by month

Share of searches by month for SimpliSafe, Vivint. The figures are in the table below the chart.

View monthly share of searches table
MonthADTSimpliSafeVivintBrinks HomeCoveRingFrontpointabode
Oct 202546.1%25.2%20.6%4.2%1.2%1.2%0.9%0.55%
Nov 202539%31.8%21.4%3.6%1.6%1.3%0.84%0.57%
Dec 202541.5%27.7%22.8%3.8%1.4%1.4%0.9%0.5%
Jan 202646.2%25.2%20.7%4.2%1.2%1%0.82%0.55%
Feb 202643.9%24.1%24.1%4%1.4%0.96%0.85%0.64%
Mar 202641.3%27.6%22.6%4.6%1.7%0.91%0.8%0.49%
Apr 202638.7%26%26%5.3%1.6%1%0.91%0.57%
May 202641.7%22.9%27.9%3.8%1.4%0.92%0.8%0.61%
Jun 202641.3%22.6%27.6%4.6%1.4%1.1%0.8%0.6%
Jul 202641.5%22.7%27.7%4.6%1.1%0.91%0.83%0.61%
Aug 202644.3%24.2%24.2%4.1%1.2%0.79%0.78%0.43%
Sep 202643.8%24%24%4.9%1.2%0.96%0.77%0.42%

How has the SimpliSafe and Vivint comparison changed over the last 12 months?

3 findings

How did search popularity change for United States home security companies in September 2026?

1 change
  1. Estimated monthly branded searches for SimpliSafe in the United States fell 17.9% over 12 measured months, from 201K to 165K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using SimpliSafe’s and Vivint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

SimpliSafe

1 branded search term

  • simplisafe

Vivint

1 branded search term

  • vivint

How the Brand Demand Index is measured

Other head-to-heads among home security companies

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