Orijen vs Royal Canin:Which is more popular?
In September 2026, Royal Canin had more branded searches than Orijen among dog food brands in the United States. Royal Canin had about 60,500 branded searches, while Orijen had 22,200. Royal Canin made up 9.7% of all dog food brand searches we track, and Orijen accounted for 3.6%. When we asked ChatGPT and Google AI Overviews about dog food brands, Royal Canin appeared in four of the five answers and Orijen in none.
Who do people search for more?
Royal Canin, about 3 searches for every 1 for Orijen
Who does AI mention more?
Royal Canin, mentioned in 4 of 5 answers, Orijen in 0
Who does AI recommend more?
Royal Canin, the only one of the two named
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Top dog food brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Royal Canin was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Orijen did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Purina5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Royal Canin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Hill's3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
The Farmer's Dog1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Open Farm1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Pedigree1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Blue Buffalo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ollie0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Spot & Tango0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Orijen0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about dog food brands
5 answers
Asked ChatGPT
“Which dog food should I buy?”
Asked ChatGPT
“What are the best dog food brands?”
Asked ChatGPT
“What is the healthiest dog food?”
Searched Google, AI Overview
“dog food”
Searched Google, AI Overview
“best dog food”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 26, 2026.
Is Orijen or Royal Canin more popular in search?
This chart shows how often people search Google for Orijen and Royal Canin by name. Each line represents a brand's share of searches for all 15 dog food brands we track, month by month, from searches in United States.
Share of searches by month for Royal Canin, Orijen. The figures are in the table below the chart.
View monthly share of searches table
| Month | Purina | The Farmer's Dog | Open Farm | Royal Canin | Blue Buffalo | Ollie | Spot & Tango | Hill's | Pedigree | Orijen | Acana | Stella & Chewy’s | Merrick | Taste of the Wild | Farmina |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 22.2% | 18.2% | 6.7% | 8.1% | 12.2% | 8.1% | 4.5% | 1.3% | 3.6% | 3.6% | 3% | 3% | 2.4% | 1.6% | 1.3% |
| Nov 2025 | 22.7% | 18.5% | 6.8% | 6.8% | 12.4% | 8.3% | 4.5% | 1.4% | 3.7% | 3.7% | 3% | 3% | 2% | 1.7% | 1.4% |
| Dec 2025 | 22.5% | 15% | 6.7% | 10.1% | 12.3% | 8.2% | 3.7% | 1.6% | 3.7% | 4.5% | 3% | 3% | 2.5% | 1.6% | 1.3% |
| Jan 2026 | 20.7% | 16.9% | 6.2% | 9.3% | 11.4% | 9.3% | 6.2% | 1.5% | 3.4% | 4.2% | 2.8% | 2.8% | 2.3% | 1.9% | 1.2% |
| Feb 2026 | 20.2% | 16.5% | 7.4% | 9.1% | 11.1% | 9.1% | 6.1% | 2.7% | 3.3% | 4.1% | 2.7% | 2.7% | 2.2% | 1.5% | 1.5% |
| Mar 2026 | 18.9% | 15.4% | 8.5% | 10.4% | 8.5% | 8.5% | 6.9% | 4.6% | 3.8% | 4.6% | 2.5% | 2.5% | 2.1% | 1.4% | 1.4% |
| Apr 2026 | 18.3% | 14.9% | 8.2% | 12.3% | 10.1% | 6.7% | 6.7% | 3.7% | 3% | 6.7% | 2.5% | 2.5% | 1.6% | 1.6% | 1.1% |
| May 2026 | 18.5% | 15.1% | 8.3% | 10.1% | 10.1% | 6.8% | 5.5% | 4.5% | 3.7% | 6.8% | 3% | 2.5% | 1.7% | 1.4% | 2% |
| Jun 2026 | 20.1% | 16.4% | 7.4% | 11% | 9% | 7.4% | 6% | 4.9% | 4% | 4% | 2.7% | 2.2% | 1.8% | 1.5% | 1.5% |
| Jul 2026 | 19.9% | 16.2% | 8.9% | 10.9% | 8.9% | 7.3% | 6% | 4.9% | 4% | 3.3% | 2.7% | 2.2% | 1.8% | 1.5% | 1.5% |
| Aug 2026 | 22.8% | 15.2% | 8.4% | 10.2% | 8.4% | 6.9% | 6.9% | 4.6% | 3.8% | 3.1% | 2.5% | 2.5% | 2% | 1.4% | 1.4% |
| Sep 2026 | 21.7% | 14.5% | 9.7% | 9.7% | 8% | 6.5% | 6.5% | 5.3% | 4.4% | 3.6% | 2.9% | 2.4% | 1.9% | 1.6% | 1.3% |
How has the Orijen and Royal Canin comparison changed over the last 12 months?
3 findings
- Royal Canin was ahead of Orijen in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Orijen’s share of searches among dog food brands in the United States held steady at 3.6%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
- Across the 12 months ending September 2026, Royal Canin’s share of searches among dog food brands in the United States moved from 8.1% to 9.7%, and its estimated monthly branded searches held steady at 60.5K.
How did search popularity change for United States dog food brands in September 2026?
3 changes
In September 2026, Open Farm overtook Royal Canin and Blue Buffalo to rank 3rd among dog food brands in the United States, with 9.7% of the searches.
In September 2026, Royal Canin lost share of searches among dog food brands in the United States, from 10.2% to 9.7%.
Estimated monthly branded searches for Orijen in the United States fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Orijen’s and Royal Canin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Orijen
1 branded search term
- orijen dog food
Royal Canin
1 branded search term
- royal canin dog food
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