Naked Nutrition vs Ryse:Which is more popular?
In September 2026, Ryse had more branded searches than Naked Nutrition among protein powder brands in the United States. Ryse had about 27,100 branded searches, while Naked Nutrition had 12,100. Ryse made up 7.4% of all protein powder brand searches we track, and Naked Nutrition accounted for 3.3%. When we asked ChatGPT and Google AI Overviews about protein powder brands, Naked Nutrition appeared in two of the five answers and Ryse in none.
Who do people search for more?
Ryse, about 2 searches for every 1 for Naked Nutrition
Who does AI mention more?
Naked Nutrition, mentioned in 2 of 5 answers, Ryse in 0
Who does AI recommend more?
Naked Nutrition, the only one of the two named
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Top protein powder brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Naked Nutrition was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Ryse did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Optimum Nutrition1st
Dymatize2nd
Transparent Labs3rd
Vega4th
Naked Nutrition5th
Orgain6th
Isopure7th
Ghost8th
Momentous9th- +2 more
Ryse–- +3 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Optimum Nutrition5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Dymatize3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Transparent Labs3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Orgain2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Vega2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Naked Nutrition2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Isopure1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ghost1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Momentous1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ryse0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about protein powder brands
5 answers
Asked ChatGPT
“Which protein powder should I buy?”
Asked ChatGPT
“What are the best protein powder brands?”
Asked ChatGPT
“What is the best tasting protein powder?”
Searched Google, AI Overview
“protein powder”
Searched Google, AI Overview
“best protein powder”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 26, 2026.
Is Naked Nutrition or Ryse more popular in search?
This chart shows how often people search Google for Naked Nutrition and Ryse by name. Each line represents a brand's share of searches for all 15 protein powder brands we track, month by month, from searches in United States.
Share of searches by month for Ryse, Naked Nutrition. The figures are in the table below the chart.
View monthly share of searches table
| Month | Clean Simple Eats | Optimum Nutrition | Orgain | Dymatize | Myprotein | Ryse | Transparent Labs | Isopure | Premier Protein | Ghost | Vega | Naked Nutrition | Muscle Milk | Garden of Life | Momentous |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 22.9% | 10.3% | 15.3% | 4.6% | 8.4% | 8.4% | 4.6% | 5.6% | 3.7% | 3.1% | 4.6% | 3.1% | 2.1% | 2.1% | 1.4% |
| Nov 2025 | 31.8% | 9.5% | 9.5% | 4.3% | 11.7% | 9.5% | 4.3% | 4.3% | 2.9% | 2.9% | 3.5% | 2.3% | 1.6% | 1.3% | 0.68% |
| Dec 2025 | 22.4% | 10% | 12.2% | 5.5% | 10% | 10% | 4.5% | 5.5% | 3.7% | 3.7% | 5.5% | 3% | 2% | 1.3% | 0.88% |
| Jan 2026 | 22.7% | 10.2% | 15.3% | 5.6% | 8.4% | 8.4% | 4.6% | 5.6% | 3.7% | 3.1% | 4.6% | 3.7% | 2% | 1.4% | 0.74% |
| Feb 2026 | 21.8% | 9.8% | 14.6% | 5.4% | 8% | 9.8% | 4.4% | 6.5% | 4.4% | 3.6% | 4.4% | 3.6% | 2% | 1.3% | 0.7% |
| Mar 2026 | 24.4% | 11% | 13.4% | 4.9% | 7.4% | 7.4% | 4.9% | 6% | 4% | 4% | 4% | 4% | 2.2% | 1.5% | 0.8% |
| Apr 2026 | 24.7% | 9.1% | 13.6% | 6.1% | 7.4% | 7.4% | 6.1% | 6.1% | 4.1% | 3.3% | 4.1% | 4.1% | 1.8% | 1.2% | 0.81% |
| May 2026 | 25.1% | 11.3% | 11.3% | 6.2% | 7.5% | 7.5% | 6.2% | 6.2% | 4.1% | 3.4% | 4.1% | 3.4% | 1.8% | 1.2% | 0.66% |
| Jun 2026 | 18.9% | 12.7% | 12.7% | 6.9% | 6.9% | 8.5% | 5.7% | 6.9% | 4.6% | 3.8% | 3.8% | 3.8% | 2.5% | 1.4% | 0.92% |
| Jul 2026 | 16.3% | 10.9% | 24.3% | 6% | 6% | 7.3% | 6% | 6% | 4% | 3.3% | 2.7% | 3.3% | 2.2% | 0.97% | 0.8% |
| Aug 2026 | 17.2% | 11.5% | 14% | 7.7% | 7.7% | 7.7% | 7.7% | 6.3% | 5.1% | 4.2% | 3.4% | 3.4% | 2.3% | 1% | 0.83% |
| Sep 2026 | 16.5% | 13.5% | 13.5% | 7.4% | 7.4% | 7.4% | 7.4% | 6.1% | 5% | 4% | 4% | 3.3% | 2.7% | 0.79% | 0.79% |
How has the Naked Nutrition and Ryse comparison changed over the last 12 months?
3 findings
- Ryse was ahead of Naked Nutrition in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Naked Nutrition’s share of searches among protein powder brands in the United States moved from 3.1% to 3.3%, and its estimated monthly branded searches held steady at 12.1K.
- Across the 12 months ending September 2026, Ryse’s share of searches among protein powder brands in the United States moved from 8.4% to 7.4%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
How did search popularity change for United States protein powder brands in September 2026?
2 changes

In September 2026, Vega overtook Naked Nutrition to rank 11th among protein powder brands in the United States, with 4% of the searches.

Estimated monthly branded searches for Ryse in the United States fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Naked Nutrition’s and Ryse’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Naked Nutrition
1 branded search term
- naked whey
Ryse
1 branded search term
- ryse protein
Other head-to-heads among protein powder brands

Clean Simple Eats vs Optimum Nutrition: compare popularity
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Optimum Nutrition vs Orgain: compare popularity
Optimum Nutrition vs Dymatize: compare popularity

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