Brandwave

Molly Maid vs The Maids:Which is more popular?

In September 2026, Molly Maid and The Maids were level in searches among maid services in the United States, with an estimated 49.5K branded searches each, at 30.9% of the total each. When we asked ChatGPT and Google AI Overviews about maid services, both Molly Maid and The Maids appeared in all three answers. Molly Maid was mentioned before The Maids in two out of three answers.

Among maid services in the United States in September 2026

Who do people search for more?

Molly Maid and The Maids are searched for about as often as each other.

Molly Maid 49.5K searchesThe Maids 49.5K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Molly Maid in 3 of 3The Maids in 3 of 3

Who does AI recommend more?

Molly Maid, named ahead of The Maids in 2 of 3 answers

Molly Maid first in 2The Maids first in 1

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Top maid services in ChatGPT and Google AI Overviews

In three ChatGPT questions, both Molly Maid and The Maids showed up in all three answers. Molly Maid was listed before The Maids in two of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Merry Maids1st
  2. Molly Maid2nd
  3. The Maids3rd
  4. MaidPro4th
  5. The Cleaning Authority–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about maid services

3 answers

  • Asked ChatGPT

    “Which maid service should I use in the US?”

    1. 1Molly Maid
    2. 2The Maids
    3. 3Merry Maids

  • Asked ChatGPT

    “What are the best house cleaning companies in the US?”

    1. 1Merry Maids
    2. 2The Maids
    3. 3Molly Maid
    4. 4MaidPro

  • Asked ChatGPT

    “What's the best maid service in the US for a recurring weekly clean?”

    1. 1Merry Maids
    2. 2Molly Maid
    3. 3The Maids

  • Searched Google, AI Overview

    “house cleaning service”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “maid service”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Molly Maid or The Maids more popular in search?

This chart shows how often people search Google for Molly Maid and The Maids by name. Each line represents a brand's share of searches for all five maid services we track, month by month, from searches in United States.

Molly Maid and The Maids among maid services in the United States, by month

Share of searches by month for Molly Maid, The Maids. The figures are in the table below the chart.

View monthly share of searches table
MonthMolly MaidThe MaidsMerry MaidsThe Cleaning AuthorityMaidPro
Oct 202533.2%27.2%18.2%14.9%6.6%
Nov 202532.7%26.8%17.9%14.7%8%
Dec 202528.9%35.3%15.8%13%7.1%
Jan 202626.8%40%14.7%12%6.5%
Feb 202627.5%41.1%12.3%12.3%6.7%
Mar 202627.7%33.8%15.1%15.1%8.3%
Apr 202628.4%34.8%15.6%12.8%8.5%
May 202630.9%30.9%16.9%13.8%7.5%
Jun 202630.3%30.3%16.6%13.6%9.1%
Jul 202630.9%30.9%16.9%13.8%7.5%
Aug 202628.9%35.3%15.8%13%7.1%
Sep 202630.9%30.9%16.9%13.8%7.5%

How has the Molly Maid and The Maids comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: The Maids took it in December 2025.
  • Across the 12 months ending September 2026, Molly Maid’s share of searches among maid services in the United States moved from 33.2% to 30.9%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
  • Across the 12 months ending September 2026, The Maids’ share of searches among maid services in the United States moved from 27.2% to 30.9%, and its estimated monthly branded searches held steady at 49.5K.

How did search popularity change for United States maid services in September 2026?

2 changes

  1. In September 2026, Molly Maid overtook The Maids to become the leader among maid services in the United States, with 30.9% of the searches.

  2. In September 2026, The Maids lost share of searches among maid services in the United States, from 35.3% to 30.9%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Molly Maid’s and The Maids’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Molly Maid

1 branded search term

  • molly maid

The Maids

1 branded search term

  • the maids

How the Brand Demand Index is measured

Other head-to-heads among maid services

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