Marzetti vs TRIBE:Which is searched more in United States?
In September 2026, Marzetti had more branded searches than TRIBE among dips brands in United States. Marzetti was estimated to have 6.6K branded searches compared to TRIBE’s 260, and held a 49% Share of Search versus TRIBE’s 1.9%.
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Which is more popular in search, Marzetti or TRIBE?
Compare the dips brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Marzetti, TRIBE. The figures are in the table below the chart.
View monthly share of search table
| Month | Marzetti | Wholly Guacamole | TRIBE |
|---|---|---|---|
| Oct 2025 | 48.8% | 48.8% | 2.4% |
| Nov 2025 | 54.1% | 44.2% | 1.7% |
| Dec 2025 | 49.4% | 49.4% | 1.3% |
| Jan 2026 | 49.5% | 49.5% | 1% |
| Feb 2026 | 54.5% | 44.6% | 0.94% |
| Mar 2026 | 44.4% | 54.5% | 1.1% |
| Apr 2026 | 49.5% | 49.5% | 1% |
| May 2026 | 44.3% | 54.3% | 1.4% |
| Jun 2026 | 44.4% | 54.2% | 1.4% |
| Jul 2026 | 44.4% | 54.2% | 1.4% |
| Aug 2026 | 39.4% | 59.1% | 1.5% |
| Sep 2026 | 49% | 49% | 1.9% |
How has the Marzetti and TRIBE comparison changed over the last 12 months?
3 findings
- Marzetti was ahead of TRIBE in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Marzetti’s estimated Share of Search among dips brands in United States moved from 48.8% to 49%, and its estimated monthly branded searches held steady at 6.6K.
- Across the 12 months ending September 2026, TRIBE’s estimated Share of Search among dips brands in United States moved from 2.4% to 1.9%, and its estimated monthly branded searches moved from 320 to 260.
How did search popularity change for United States dips brands in September 2026?
2 changes
In September 2026, Marzetti overtook Wholly Guacamole to become the leader among dips brands in United States, with 49% estimated Share of Search.
Estimated monthly branded searches for TRIBE in United States fell 18.8% over 12 measured months, from 320 to 260 in September 2026.
Other head-to-heads among dips brands
How each brand is measured
Brandwave collects information about searches that people make online using Marzetti’s and TRIBE’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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