Brandwave

Garden of Life vs Orgain:Which is more popular?

In September 2026, Orgain had more branded searches than Garden of Life among protein powder brands in the United States. Orgain had about 49,500 branded searches, while Garden of Life had 2,900. Orgain made up 13.5% of all protein powder brand searches we track, and Garden of Life accounted for 0.79%. When we asked ChatGPT and Google AI Overviews about protein powder brands, Orgain appeared in two of the five answers and Garden of Life in none.

Among protein powder brands in the United States in September 2026

Who do people search for more?

Orgain, about 17 searches for every 1 for Garden of Life

Orgain 49.5K searchesGarden of Life 2.9K searches

Who does AI mention more?

Orgain, mentioned in 2 of 5 answers, Garden of Life in 0

Orgain in 2 of 5Garden of Life in 0 of 5

Who does AI recommend more?

Orgain, the only one of the two named

Orgain first in 2Garden of Life never named

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Top protein powder brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Orgain was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Garden of Life did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Optimum Nutrition1st
  2. Dymatize2nd
  3. Transparent Labs3rd
  4. Vega4th
  5. Naked Nutrition5th
  6. Orgain6th
  7. Isopure7th
  8. Ghost8th
  9. Momentous9th
  10. +5 more
  11. Garden of Life–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Optimum Nutrition5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Dymatize3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Transparent Labs3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Orgain2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vega2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Naked Nutrition2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Isopure1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ghost1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Momentous1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Garden of Life0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about protein powder brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 26, 2026.

Is Garden of Life or Orgain more popular in search?

This chart shows how often people search Google for Garden of Life and Orgain by name. Each line represents a brand's share of searches for all 15 protein powder brands we track, month by month, from searches in United States.

Garden of Life and Orgain among protein powder brands in the United States, by month

Share of searches by month for Orgain, Garden of Life. The figures are in the table below the chart.

View monthly share of searches table
MonthClean Simple EatsOptimum NutritionOrgainDymatizeMyproteinRyseTransparent LabsIsopurePremier ProteinGhostVegaNaked NutritionMuscle MilkGarden of LifeMomentous
Oct 202522.9%10.3%15.3%4.6%8.4%8.4%4.6%5.6%3.7%3.1%4.6%3.1%2.1%2.1%1.4%
Nov 202531.8%9.5%9.5%4.3%11.7%9.5%4.3%4.3%2.9%2.9%3.5%2.3%1.6%1.3%0.68%
Dec 202522.4%10%12.2%5.5%10%10%4.5%5.5%3.7%3.7%5.5%3%2%1.3%0.88%
Jan 202622.7%10.2%15.3%5.6%8.4%8.4%4.6%5.6%3.7%3.1%4.6%3.7%2%1.4%0.74%
Feb 202621.8%9.8%14.6%5.4%8%9.8%4.4%6.5%4.4%3.6%4.4%3.6%2%1.3%0.7%
Mar 202624.4%11%13.4%4.9%7.4%7.4%4.9%6%4%4%4%4%2.2%1.5%0.8%
Apr 202624.7%9.1%13.6%6.1%7.4%7.4%6.1%6.1%4.1%3.3%4.1%4.1%1.8%1.2%0.81%
May 202625.1%11.3%11.3%6.2%7.5%7.5%6.2%6.2%4.1%3.4%4.1%3.4%1.8%1.2%0.66%
Jun 202618.9%12.7%12.7%6.9%6.9%8.5%5.7%6.9%4.6%3.8%3.8%3.8%2.5%1.4%0.92%
Jul 202616.3%10.9%24.3%6%6%7.3%6%6%4%3.3%2.7%3.3%2.2%0.97%0.8%
Aug 202617.2%11.5%14%7.7%7.7%7.7%7.7%6.3%5.1%4.2%3.4%3.4%2.3%1%0.83%
Sep 202616.5%13.5%13.5%7.4%7.4%7.4%7.4%6.1%5%4%4%3.3%2.7%0.79%0.79%

Garden of Life sells other things too, so only its searches that name this product count here, like “garden of life protein”.

How has the Garden of Life and Orgain comparison changed over the last 12 months?

3 findings

How did search popularity change for United States protein powder brands in September 2026?

3 changes

  1. In September 2026, Optimum Nutrition overtook Orgain to rank 2nd among protein powder brands in the United States, with 13.5% of the searches.

  2. Estimated monthly branded searches for Garden of Life in the United States fell 64.2% over 12 measured months, from 8.1K to 2.9K in September 2026.

  3. Estimated monthly branded searches for Orgain in the United States fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Garden of Life’s and Orgain’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Garden of Life

1 branded search term

  • garden of life protein

Orgain

1 branded search term

  • orgain protein powder

How the Brand Demand Index is measured

Other head-to-heads among protein powder brands

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