Brandwave

Microsoft Dynamics 365 vs Granicus:Which is more popular?

In September 2026, Granicus had more branded searches than Microsoft Dynamics 365 among government CRM platforms in the United States. Granicus had about 8,100 branded searches, while Microsoft Dynamics 365 had 30. Granicus made up 10.8% of all government CRM platform searches we track, and Microsoft Dynamics 365 accounted for 0.04%. When we asked ChatGPT and Google AI Overviews about government CRM platforms, Microsoft Dynamics 365 appeared in four of the five answers and Granicus in three. Microsoft Dynamics 365 was mentioned before Granicus in three out of four answers.

Among government CRM platforms in the United States in September 2026

Who do people search for more?

Granicus, about 270 searches for every 1 for Microsoft Dynamics 365

Granicus 8.1K searchesMicrosoft Dynamics 365 30 searches

Who does AI mention more?

Microsoft Dynamics 365, mentioned in 4 of 5 answers, Granicus in 3

Microsoft Dynamics 365 in 4 of 5Granicus in 3 of 5

Who does AI recommend more?

Microsoft Dynamics 365, named ahead of Granicus in 3 of 4 answers

Microsoft Dynamics 365 first in 3Granicus first in 1

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Top government CRM platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Microsoft Dynamics 365 was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Granicus was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Microsoft Dynamics 365 was listed before Granicus in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Salesforce1st
  2. Microsoft Dynamics 3652nd
  3. Granicus3rd
  4. ServiceNow4th
  5. GovPilot5th
  6. Tyler Technologies–
  7. Accela–
  8. CivicPlus–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Salesforce5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Microsoft Dynamics 3654 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Granicus3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ServiceNow2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • GovPilot1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tyler Technologies0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Accela0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CivicPlus0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about government CRM platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 19, 2026.

Is Microsoft Dynamics 365 or Granicus more popular in search?

This chart shows how often people search Google for Microsoft Dynamics 365 and Granicus by name. Each line represents a brand's share of searches for all eight government CRM platforms we track, month by month, from searches in United States.

Microsoft Dynamics 365 and Granicus among government CRM platforms in the United States, by month

Share of searches by month for Granicus, Microsoft Dynamics 365. The figures are in the table below the chart.

View monthly share of searches table
MonthTyler TechnologiesAccelaCivicPlusGranicusGovPilotSalesforceMicrosoft Dynamics 365ServiceNow
Oct 202546.9%25.6%14%11.5%1.4%0.55%0.01%0.04%
Nov 202546.9%25.6%14%11.4%1.5%0.55%0.02%0.05%
Dec 202556.9%20.8%11.4%9.3%1.2%0.45%0.01%0.04%
Jan 202646.2%25.3%16.9%9.2%1.8%0.54%0.01%0.04%
Feb 202647.7%26.1%14.3%9.5%1.9%0.46%0.01%0.04%
Mar 202650.3%22.5%15%10.1%1.6%0.48%0.01%0.05%
Apr 202643.8%29.3%16%8.7%1.7%0.42%0.01%0.04%
May 202647.5%26%14.2%9.5%2.3%0.46%0.01%0.03%
Jun 202644.9%30.1%13.4%8.9%2.2%0.43%0.01%0.04%
Jul 202646.9%25.6%14%11.5%1.4%0.45%0.01%0.03%
Aug 202646.7%25.5%14%11.4%1.8%0.45%0.03%0.01%
Sep 202644.2%29.6%13.2%10.8%1.7%0.35%0.04%0.03%

How has the Microsoft Dynamics 365 and Granicus comparison changed over the last 12 months?

3 findings

How did search popularity change for United States government CRM platforms in September 2026?

2 changes
  1. In September 2026, Granicus lost share of searches among government CRM platforms in the United States, from 11.4% to 10.8%.

  2. Estimated monthly branded searches for Microsoft Dynamics 365 in the United States rose 200% over 12 measured months, from 10 to 30 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Microsoft Dynamics 365’s and Granicus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Microsoft Dynamics 365

1 branded search term

  • dynamics 365 government

Granicus

1 branded search term

  • granicus

How the Brand Demand Index is measured

Other head-to-heads among government CRM platforms

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