Brandwave

Cricket Wireless vs Google Fi:Which is more popular?

In September 2026, Cricket Wireless had more branded searches than Google Fi among prepaid phone carriers in the United States. Cricket Wireless had about 1 million branded searches, while Google Fi had 246,000. Cricket Wireless made up 13.1% of all prepaid phone carrier searches we track, and Google Fi accounted for 3.2%. When we asked ChatGPT and Google AI Overviews about prepaid phone carriers, Cricket Wireless appeared in one of the five answers and Google Fi in none.

Among prepaid phone carriers in the United States in September 2026

Who do people search for more?

Cricket Wireless, about 4 searches for every 1 for Google Fi

Cricket Wireless 1M searchesGoogle Fi 246K searches

Who does AI mention more?

Cricket Wireless, mentioned in 1 of 5 answers, Google Fi in 0

Cricket Wireless in 1 of 5Google Fi in 0 of 5

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Top prepaid phone carriers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cricket Wireless was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Google Fi did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Mint Mobile1st
  2. US Mobile2nd
  3. Visible3rd
  4. T-Mobile Prepaid4th
  5. Total Wireless5th
  6. Tello6th
  7. Cricket Wireless7th
  8. Straight Talk8th
  9. Boost Mobile–
  10. +2 more
  11. Google Fi–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Mint Mobile5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Visible5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • US Mobile3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • T-Mobile Prepaid3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Straight Talk1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cricket Wireless1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Total Wireless1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tello1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Boost Mobile0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Google Fi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about prepaid phone carriers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Cricket Wireless or Google Fi more popular in search?

This chart shows how often people search Google for Cricket Wireless and Google Fi by name. Each line represents a brand's share of searches for all 12 prepaid phone carriers we track, month by month, from searches in United States.

Cricket Wireless and Google Fi among prepaid phone carriers in the United States, by month

Share of searches by month for Cricket Wireless, Google Fi. The figures are in the table below the chart.

View monthly share of searches table
MonthBoost MobileMetro by T-MobileStraight TalkCricket WirelessConsumer CellularMint MobileTotal WirelessUS MobileGoogle FiT-Mobile PrepaidTelloVisible
Oct 202524.4%16.3%16.3%13.3%7.3%8.9%6%2.7%2.7%1.2%0.66%0.29%
Nov 202525.2%13.7%16.9%13.7%6.2%9.3%6.2%3.4%3.4%1%0.68%0.31%
Dec 202525.2%13.7%16.8%13.7%6.2%9.2%7.6%2.8%2.8%1%0.68%0.37%
Jan 202623.2%15.5%15.5%12.7%7%10.4%7%3.1%3.1%1.1%0.77%0.51%
Feb 202624%16%16%13.1%7.2%8.8%7.2%2.2%2.6%1.2%0.8%0.65%
Mar 202626.9%14.6%14.6%12%8.1%8.1%6.6%2.4%2.9%1.3%0.89%1.6%
Apr 202623.7%15.8%15.8%12.9%7.1%8.7%7.1%2.6%2.6%1.4%0.78%1.4%
May 202623.5%15.7%15.7%12.8%7.1%8.6%7.1%3.2%2.6%1.4%0.95%1.4%
Jun 202622.6%18.5%15.1%12.3%6.8%8.3%6.8%3%3%1.4%1.1%1.1%
Jul 202621.7%17.8%14.5%11.9%8%9.8%6.5%3.6%2.9%1.3%1.1%1.1%
Aug 202621.4%17.6%14.3%11.7%7.9%9.6%6.4%4.3%3.5%1.3%1.1%0.87%
Sep 202619.6%16%16%13.1%8.8%8.8%7.2%3.9%3.2%1.4%0.97%0.97%

How has the Cricket Wireless and Google Fi comparison changed over the last 12 months?

3 findings

How did search popularity change for United States prepaid phone carriers in September 2026?

1 change

  1. In September 2026, Cricket Wireless gained share of searches among prepaid phone carriers in the United States, from 11.7% to 13.1%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Cricket Wireless’ and Google Fi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cricket Wireless

1 branded search term

  • cricket wireless

Google Fi

1 branded search term

  • google fi

How the Brand Demand Index is measured

Other head-to-heads among prepaid phone carriers

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