Brandwave

How popular isT-Mobile Prepaid in search?

In September 2026, people searched for T-Mobile Prepaid by name about 110,000 times in the United States, about the same as the previous year. These searches made up 1.4% of all United States prepaid phone carrier searches, placing T-Mobile Prepaid tenth out of 12 carriers.

Share of searches, September 2026
  1. Boost Mobile19.6%
  2. Metro by T-Mobile16%
  3. Straight Talk16%
  4. Cricket Wireless13.1%
  5. Consumer Cellular8.8%
  6. Mint Mobile8.8%
  7. Total Wireless7.2%
  8. US Mobile3.9%
  9. Google Fi3.2%
  10. T-Mobile Prepaid1.4%
  11. +2 more
T-Mobile Prepaid website (opens in a new tab)

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Which prepaid phone carriers compete with T-Mobile Prepaid?

T-Mobile Prepaid against prepaid phone carriers in the United States, by month

Share of searches by month for Boost Mobile, Metro by T-Mobile, Straight Talk, Cricket Wireless, Consumer Cellular, Mint Mobile, Total Wireless, US Mobile, Google Fi, T-Mobile Prepaid. The figures are in the table below the chart.

View monthly share of searches table
MonthBoost MobileMetro by T-MobileStraight TalkCricket WirelessConsumer CellularMint MobileTotal WirelessUS MobileGoogle FiT-Mobile PrepaidTelloVisible
Oct 202524.4%16.3%16.3%13.3%7.3%8.9%6%2.7%2.7%1.2%0.66%0.29%
Nov 202525.2%13.7%16.9%13.7%6.2%9.3%6.2%3.4%3.4%1%0.68%0.31%
Dec 202525.2%13.7%16.8%13.7%6.2%9.2%7.6%2.8%2.8%1%0.68%0.37%
Jan 202623.2%15.5%15.5%12.7%7%10.4%7%3.1%3.1%1.1%0.77%0.51%
Feb 202624%16%16%13.1%7.2%8.8%7.2%2.2%2.6%1.2%0.8%0.65%
Mar 202626.9%14.6%14.6%12%8.1%8.1%6.6%2.4%2.9%1.3%0.89%1.6%
Apr 202623.7%15.8%15.8%12.9%7.1%8.7%7.1%2.6%2.6%1.4%0.78%1.4%
May 202623.5%15.7%15.7%12.8%7.1%8.6%7.1%3.2%2.6%1.4%0.95%1.4%
Jun 202622.6%18.5%15.1%12.3%6.8%8.3%6.8%3%3%1.4%1.1%1.1%
Jul 202621.7%17.8%14.5%11.9%8%9.8%6.5%3.6%2.9%1.3%1.1%1.1%
Aug 202621.4%17.6%14.3%11.7%7.9%9.6%6.4%4.3%3.5%1.3%1.1%0.87%
Sep 202619.6%16%16%13.1%8.8%8.8%7.2%3.9%3.2%1.4%0.97%0.97%
  1. Held 1st. 1.5M estimated branded searches, -18% vs prior month. Share -1.8 points.

  2. Held 2nd. 1.2M estimated branded searches, -18.7% vs prior month. Share -1.6 points.

  3. Held 3rd. 1.2M estimated branded searches, 0% vs prior month. Share +1.7 points.

  4. Held 4th. 1M estimated branded searches, 0% vs prior month. Share +1.4 points.

  5. Moved from 6th to 5th. 673K estimated branded searches, 0% vs prior month. Share +0.9 points.

  6. Moved from 5th to 6th. 673K estimated branded searches, -18.2% vs prior month. Share -0.8 points.

  7. Held 7th. 550K estimated branded searches, 0% vs prior month. Share +0.8 points.

  8. 8.US Mobile

    3.9%

    Held 8th. 301K estimated branded searches, -18.2% vs prior month. Share -0.4 points.

  9. 9.Google Fi

    3.2%

    Held 9th. 246K estimated branded searches, -18.3% vs prior month. Share -0.3 points.

  10. Held 10th. 110K estimated branded searches, 0% vs prior month. Share +0.2 points.

  11. 11.Tello

    0.97%

    Held 11th. 74K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  12. 12.Visible

    0.97%

    Held 12th. 74K estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare search popularity between T-Mobile Prepaid and its closest rivals

Every comparison with T-Mobile Prepaid

11 comparisons

How has branded search demand for T-Mobile Prepaid changed in the United States over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for T-Mobile Prepaid in the United States held steady at 110K.
  • Across the 12 months ending September 2026, T-Mobile Prepaid’s share of searches among prepaid phone carriers in the United States held steady, from 1.2% to 1.4%.

How did search popularity change for United States prepaid phone carriers in September 2026?

6 changes
  1. In September 2026, Consumer Cellular overtook Mint Mobile to rank 5th among prepaid phone carriers in the United States, with 8.8% of the searches.

  2. In September 2026, Straight Talk gained share of searches among prepaid phone carriers in the United States, from 14.3% to 16%.

  3. In September 2026, Cricket Wireless gained share of searches among prepaid phone carriers in the United States, from 11.7% to 13.1%.

  4. In September 2026, Total Wireless gained share of searches among prepaid phone carriers in the United States, from 6.4% to 7.2%.

  5. In September 2026, Boost Mobile lost share of searches among prepaid phone carriers in the United States, from 21.4% to 19.6%.

  6. In September 2026, Metro by T-Mobile lost share of searches among prepaid phone carriers in the United States, from 17.6% to 16%.

How are T-Mobile Prepaid’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using T-Mobile Prepaid’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • t-mobile prepaid

How the Brand Demand Index is measured

Who owns T-Mobile Prepaid?

T-Mobile Prepaid is owned by T-Mobile. Brandwave also tracks Mint Mobile, Metro by T-Mobile, T-Mobile and T-Mobile Home Internet, owned by the same company, in the United States.

Do you work for T-Mobile Prepaid? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is T-Mobile Prepaid your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.