Brandwave

Boards and Beyond vs Sketchy:Which is more popular?

In September 2026, Boards and Beyond had more branded searches than Sketchy among USMLE prep courses in the United States. Boards and Beyond had about 22,200 branded searches, while Sketchy had 3,600. Boards and Beyond made up 22.2% of all USMLE prep course searches we track, and Sketchy accounted for 3.6%. When we asked ChatGPT and Google AI Overviews about USMLE prep courses, Sketchy appeared in two of the five answers and Boards and Beyond in one. Sketchy was mentioned before Boards and Beyond in every answer that named either.

Among USMLE prep courses in the United States in September 2026

Who do people search for more?

Boards and Beyond, about 6 searches for every 1 for Sketchy

Boards and Beyond 22.2K searchesSketchy 3.6K searches

Who does AI mention more?

Sketchy, mentioned in 2 of 5 answers, Boards and Beyond in 1

Sketchy in 2 of 5Boards and Beyond in 1 of 5

Who does AI recommend more?

Sketchy, named ahead of Boards and Beyond in 2 of 2 answers

Sketchy first in 2Boards and Beyond never first

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Top USMLE prep courses in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sketchy was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Boards and Beyond was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Sketchy was listed before Boards and Beyond in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. UWorld1st
  2. Pathoma2nd
  3. Sketchy3rd
  4. AMBOSS4th
  5. Boards and Beyond5th
  6. Lecturio–
  7. Kaplan–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • UWorld4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AMBOSS3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pathoma2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sketchy2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Boards and Beyond1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kaplan1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lecturio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about USMLE prep courses

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 28, 2026.

Is Boards and Beyond or Sketchy more popular in search?

This chart shows how often people search Google for Boards and Beyond and Sketchy by name. Each line represents a brand's share of searches for all seven USMLE prep course brands we track, month by month, from searches in United States.

Boards and Beyond and Sketchy among USMLE prep courses in the United States, by month

Share of searches by month for Boards and Beyond, Sketchy. The figures are in the table below the chart.

View monthly share of searches table
MonthAMBOSSBoards and BeyondPathomaSketchyUWorldLecturioKaplan
Oct 202557.3%21%7.7%4.2%4.9%4.2%0.7%
Nov 202553.4%23.9%8.7%3.9%5.3%3.9%0.92%
Dec 202555.9%20.4%9.1%4.1%6.4%3.3%0.73%
Jan 202655.2%20.3%9%4%6.6%4%0.89%
Feb 202659%17.7%7.9%3.5%7.7%3.5%0.67%
Mar 202655.3%20.3%7.4%3.3%10.6%2.6%0.51%
Apr 202656.4%20.7%7.5%2.7%9.4%2.7%0.61%
May 202658.3%17.4%7.8%2.8%10.3%2.8%0.63%
Jun 202660.4%18.1%6.6%2.9%8.7%2.9%0.43%
Jul 202659.4%17.8%6.5%2.9%10.7%2.3%0.45%
Aug 202658.8%21.5%7.9%3.5%5.5%2.3%0.45%
Sep 202660.5%22.2%6.6%3.6%3.4%2.9%0.74%

How has the Boards and Beyond and Sketchy comparison changed over the last 12 months?

3 findings

How did search popularity change for United States USMLE prep courses in September 2026?

2 changes
  1. In September 2026, Boards and Beyond gained share of searches among USMLE prep courses in the United States, from 21.5% to 22.2%.

  2. In September 2026, Sketchy rose from 5th to 4th among USMLE prep courses in the United States.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Boards and Beyond’s and Sketchy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Boards and Beyond

1 branded search term

  • boards and beyond

Sketchy

1 branded search term

  • sketchy medical

How the Brand Demand Index is measured

Other head-to-heads among USMLE prep courses

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