Brandwave

Beautiful vs Cuisinart:Which is more popular?

In September 2026, Cuisinart had more branded searches than Beautiful among air fryer brands in the United States. Cuisinart had about 27,100 branded searches, while Beautiful had 9,900. Cuisinart made up 5.4% of all air fryer brand searches we track, and Beautiful accounted for 2%. When we asked ChatGPT and Google AI Overviews about air fryer brands, Beautiful appeared in two of the five answers and Cuisinart in none.

Among air fryer brands in the United States in September 2026

Who do people search for more?

Cuisinart, about 3 searches for every 1 for Beautiful

Cuisinart 27.1K searchesBeautiful 9.9K searches

Who does AI mention more?

Beautiful, mentioned in 2 of 5 answers, Cuisinart in 0

Beautiful in 2 of 5Cuisinart in 0 of 5

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Top air fryer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Beautiful was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Cuisinart did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ninja1st
  2. Instant2nd
  3. COSORI3rd
  4. Breville4th
  5. Beautiful4th
  6. Philips4th
  7. Gourmia–
  8. Cuisinart–
  9. PowerXL–
  10. Chefman–
  11. +4 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ninja5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • COSORI4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Instant3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Breville2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Beautiful2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Philips1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gourmia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cuisinart0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PowerXL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Chefman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+4 more

See every answer about air fryer brands

5 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 26, 2026.

Is Beautiful or Cuisinart more popular in search?

This chart shows how often people search Google for Beautiful and Cuisinart by name. Each line represents a brand's share of searches for all 14 air fryer brands we track, month by month, from searches in United States.

Beautiful and Cuisinart among air fryer brands in the United States, by month

Share of searches by month for Cuisinart, Beautiful. The figures are in the table below the chart.

View monthly share of searches table
MonthNinjaGourmiaCOSORICuisinartPowerXLChefmanInstantBellaBrevilleBeautifulPhilipsDashKalorikTyphur
Oct 202542.1%15.5%8.5%5.7%6.9%4.7%4%3.1%3.1%1.7%1.7%1.1%1.1%0.75%
Nov 202549%14.6%6.6%5.4%5.4%3.6%3.1%3%3.6%1.3%1.3%0.88%1.1%1.1%
Dec 202548%14.3%7.9%5.3%5.3%4.3%3.1%3.5%2.9%1.6%1.3%0.86%0.86%0.86%
Jan 202653.5%10.8%8.8%3.9%4.8%3.9%3.4%3.2%2.6%1.4%1.2%0.96%0.78%0.64%
Feb 202650.8%12.5%8.4%4.6%5.6%4.6%3.2%2.5%2.5%1.4%1.4%0.91%0.91%0.74%
Mar 202648.1%11.8%11.8%5.3%5.3%4.3%3.1%2.4%2.4%1.3%1.3%0.86%1.1%1.1%
Apr 202658.7%9.7%6.5%4.3%5.3%3.5%2.5%2.4%2.4%1.3%1.1%0.86%0.86%0.7%
May 202650.2%12.4%8.3%5.5%5.5%4.5%3.2%2.5%2.5%1.3%1.3%0.9%0.9%0.9%
Jun 202654.9%11%7.4%4.9%4.9%4.1%3.5%2.2%2.2%1.2%0.99%0.8%0.8%0.99%
Jul 202648.7%12%9.8%5.4%6.5%4.4%3.1%2.9%2%1.6%1.1%0.87%0.87%0.87%
Aug 202646.8%11.5%11.5%5.2%6.3%4.2%3%3.4%2.3%1.9%1.3%0.84%0.84%0.84%
Sep 202648.9%12%9.8%5.4%5.4%4.4%3.1%2.9%2.4%2%1.1%0.88%0.88%0.72%

How has the Beautiful and Cuisinart comparison changed over the last 12 months?

3 findings

How did search popularity change for United States air fryer brands in September 2026?

2 changes
  1. Beautiful’s share of searches among air fryer brands in the United States has gained ground for 3 months in a row, from 1.2% to 2% in September 2026.

  2. In September 2026, Cuisinart rose from 5th to 4th among air fryer brands in the United States.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Beautiful’s and Cuisinart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Beautiful

1 branded search term

  • beautiful air fryer

Cuisinart

1 branded search term

  • cuisinart air fryer

How the Brand Demand Index is measured

Other head-to-heads among air fryer brands

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