Brandwave

Arrow Exterminators vs Truly Nolen:Which is more popular?

In September 2026, Arrow Exterminators had more branded searches than Truly Nolen among pest control companies in the United States. Arrow Exterminators had about 33,100 branded searches, while Truly Nolen had 22,200. Arrow Exterminators made up 7.1% of all pest control company searches we track, and Truly Nolen accounted for 4.8%. When we asked ChatGPT and Google AI Overviews about pest control companies, neither Arrow Exterminators nor Truly Nolen appeared in any of the three answers.

Among pest control companies in the United States in September 2026

Who do people search for more?

Arrow Exterminators, about 49% more searches than Truly Nolen

Arrow Exterminators 33.1K searchesTruly Nolen 22.2K searches

Who does AI mention more?

Both were mentioned in 0 of 3 answers.

Arrow Exterminators in 0 of 3Truly Nolen in 0 of 3

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Top pest control companies in ChatGPT and Google AI Overviews

In three ChatGPT questions, neither Arrow Exterminators nor Truly Nolen showed up in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Orkin1st
  2. Terminix2nd
  3. Aptive3rd
  4. Arrow Exterminators–
  5. Truly Nolen–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Terminix3 of 3Named in 3 of 3 ChatGPT answers
  • Orkin3 of 3Named in 3 of 3 ChatGPT answers
  • Aptive1 of 3Named in 1 of 3 ChatGPT answers
  • Arrow Exterminators0 of 3Named in 0 of 3 ChatGPT answers
  • Truly Nolen0 of 3Named in 0 of 3 ChatGPT answers

See every answer about pest control companies

3 answers
  • Asked ChatGPT

    “Which pest control company should I use in the US?”

    1. 1Orkin
    2. 2Terminix
  • Asked ChatGPT

    “What are the best pest control companies in the US?”

    1. 1Orkin
    2. 2Terminix
    3. 3Aptive
  • Asked ChatGPT

    “What's the best pest control company in the US for termites?”

    1. 1Orkin
    2. 2Terminix
  • Searched Google, AI Overview

    “pest control companies”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “best pest control companies”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Arrow Exterminators or Truly Nolen more popular in search?

This chart shows how often people search Google for Arrow Exterminators and Truly Nolen by name. Each line represents a brand's share of searches for all five pest control companies we track, month by month, from searches in United States.

Arrow Exterminators and Truly Nolen among pest control companies in the United States, by month

Share of searches by month for Arrow Exterminators, Truly Nolen. The figures are in the table below the chart.

View monthly share of searches table
MonthTerminixOrkinAptiveArrow ExterminatorsTruly Nolen
Oct 202546%30.9%11.3%7.6%4.1%
Nov 202542.2%34.4%10.3%8.5%4.6%
Dec 202544.9%30.1%11%9%4.9%
Jan 202640.1%32.7%9.8%12%5.4%
Feb 202642.2%34.4%10.3%8.5%4.6%
Mar 202640.4%33.1%12.1%9.9%4.4%
Apr 202642.9%28.8%15.8%8.6%3.9%
May 202639.8%26.8%21.8%8%3.6%
Jun 202644.8%24.6%20%7.4%3.3%
Jul 202639.8%26.8%21.8%8%3.6%
Aug 202641.4%27.8%18.7%8.3%3.7%
Sep 202643.2%29%15.9%7.1%4.8%

How has the Arrow Exterminators and Truly Nolen comparison changed over the last 12 months?

3 findings

How did search popularity change for United States pest control companies in September 2026?

2 changes
  1. In September 2026, Truly Nolen gained share of searches among pest control companies in the United States, from 3.7% to 4.8%.

  2. In September 2026, Arrow Exterminators lost share of searches among pest control companies in the United States, from 8.3% to 7.1%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Arrow Exterminators’ and Truly Nolen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Arrow Exterminators

1 branded search term

  • arrow exterminators

Truly Nolen

1 branded search term

  • truly nolen

How the Brand Demand Index is measured

Other head-to-heads among pest control companies

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