Amy's vs Banquet:Which is more popular?
In September 2026, Banquet had more branded searches than Amy's among frozen meal brands in the United States. Banquet had about 4,400 branded searches, while Amy's had 2,400. Banquet made up 4% of all frozen meal brand searches we track, and Amy's accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about frozen meal brands, Amy's appeared in all five answers and Banquet in one. Amy's was mentioned before Banquet in four out of five answers.
Who do people search for more?
Banquet, about 83% more searches than Amy's
Who does AI mention more?
Amy's, mentioned in every answer we collected
Who does AI recommend more?
Amy's, named ahead of Banquet in 4 of 5 answers
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Top frozen meal brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Amy's appeared in all five answers. Banquet was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Amy's was listed before Banquet in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Healthy Choice1st
- Amy's2nd
Stouffer's3rd
Lean Cuisine4th- Banquet5th
- Marie Callender’s6th
- Hungry-Man–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Healthy Choice5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Amy's5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Lean Cuisine4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Stouffer's2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Marie Callender’s1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Banquet1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Hungry-Man0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about frozen meal brands
5 answers
Asked ChatGPT
“What are the best frozen meals for lunch at work?”
Asked ChatGPT
“Which frozen dinners are actually healthy?”
Asked ChatGPT
“What's the best frozen meal for a quick dinner?”
Searched Google, AI Overview
“frozen meals”
Searched Google, AI Overview
“best frozen meals”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 27, 2026.
Is Amy's or Banquet more popular in search?
This chart shows how often people search Google for Amy's and Banquet by name. Each line represents a brand's share of searches for all seven frozen meal brands we track, month by month, from searches in United States.
Share of searches by month for Banquet, Amy's. The figures are in the table below the chart.
View monthly share of searches table
| Month | Stouffer's | Lean Cuisine | Hungry-Man | Marie Callender’s | Banquet | Healthy Choice | Amy's |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 41.9% | 23% | 14% | 8.1% | 3.7% | 4.6% | 4.6% |
| Nov 2025 | 49.6% | 18.3% | 13.6% | 8.2% | 3.6% | 3% | 3.6% |
| Dec 2025 | 52.6% | 15.8% | 11.8% | 8.7% | 3.1% | 3.1% | 4.7% |
| Jan 2026 | 41.3% | 20.7% | 12.6% | 8.4% | 3.4% | 6.2% | 7.5% |
| Feb 2026 | 44.9% | 20.2% | 15% | 6.6% | 4% | 6% | 3.3% |
| Mar 2026 | 41.1% | 25.1% | 15.3% | 6.2% | 4.1% | 6.1% | 2.2% |
| Apr 2026 | 46.5% | 20.9% | 15.6% | 5.4% | 4.1% | 4.1% | 3.4% |
| May 2026 | 45.1% | 20.3% | 14% | 11% | 3.3% | 4% | 2.2% |
| Jun 2026 | 39.4% | 17.8% | 10.8% | 23% | 3.5% | 3.5% | 1.9% |
| Jul 2026 | 46.3% | 20.9% | 13.8% | 8.5% | 4.1% | 4.1% | 2.3% |
| Aug 2026 | 43.9% | 24.1% | 14.7% | 6.5% | 3.9% | 4.8% | 2.1% |
| Sep 2026 | 49.2% | 20.1% | 15% | 5.6% | 4% | 4% | 2.2% |
Amy's sells other things too, so only its searches that name this product count here, like “amy's frozen meals”.
How has the Amy's and Banquet comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Banquet took it in February 2026.
- Across the 12 months ending September 2026, Amy's’ share of searches among frozen meal brands in the United States moved from 4.6% to 2.2%, and its estimated monthly branded searches moved from 5.4K to 2.4K.
- Across the 12 months ending September 2026, Banquet’s share of searches among frozen meal brands in the United States moved from 3.7% to 4%, and its estimated monthly branded searches held steady at 4.4K.
How did search popularity change for United States frozen meal brands in September 2026?
2 changes
In September 2026, Banquet rose from 6th to 5th among frozen meal brands in the United States.
Estimated monthly branded searches for Amy's in the United States fell 55.6% over 12 measured months, from 5.4K to 2.4K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Amy's’ and Banquet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among frozen meal brands
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