AgencyZoom vs Zywave:Which is more popular?
In September 2026, AgencyZoom had more branded searches than Zywave among insurance agency software in United States. AgencyZoom had about 18,100 branded searches, while Zywave had 12,100. AgencyZoom made up 26.6% of all insurance agency software searches we track, and Zywave accounted for 17.8%. When we asked ChatGPT and Google AI Overviews about insurance agency software, AgencyZoom appeared in one of the five answers and Zywave in none.
Who do people search for more?
AgencyZoom, about 50% more searches than Zywave
Who does AI mention more?
AgencyZoom, mentioned in 1 of 5 answers, Zywave in 0
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Top insurance agency software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, AgencyZoom was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Zywave did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Applied Epic1st
EZLynx2nd
HawkSoft3rd
AMS3604th- QQCatalyst5th
NowCerts6th
Jenesis7th
AgencyBloc8th- AgencyZoom9th
Zywave–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- EZLynx5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Applied Epic5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- HawkSoft5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- AMS3604 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- AgencyBloc4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- NowCerts3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- QQCatalyst3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Jenesis2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- AgencyZoom1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Zywave0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about insurance agency software
5 answers
Asked ChatGPT
“Which insurance agency management system should I use in the US?”
Asked ChatGPT
“What are the best insurance agency management systems in the US?”
Asked ChatGPT
“What's the best insurance agency management system in the US for a small independent agency?”
Searched Google, AI Overview
“insurance agency management system”
Searched Google, AI Overview
“insurance agency software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.
Is AgencyZoom or Zywave more popular in search?
This chart shows how often people search Google for AgencyZoom and Zywave by name. Each line represents a brand's share of searches for all ten insurance agency software we track, month by month, from searches in United States.
Share of searches by month for AgencyZoom, Zywave. The figures are in the table below the chart.
View monthly share of searches table
| Month | AgencyZoom | AMS360 | Zywave | EZLynx | AgencyBloc | Applied Epic | NowCerts | QQCatalyst | HawkSoft | Jenesis |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 18.8% | 19.9% | 18.8% | 15.3% | 12.6% | 3.7% | 3.7% | 4.6% | 2.5% | 0.27% |
| Nov 2025 | 18.8% | 19.8% | 18.8% | 15.3% | 12.6% | 3.7% | 3.7% | 4.5% | 2.5% | 0.26% |
| Dec 2025 | 18.1% | 19.2% | 18.1% | 18.1% | 12.1% | 3.6% | 3.6% | 4.3% | 2.4% | 0.31% |
| Jan 2026 | 20.6% | 17.8% | 20.6% | 16.8% | 9.2% | 4% | 3.3% | 4% | 3.4% | 0.29% |
| Feb 2026 | 22.4% | 19.4% | 18.3% | 15% | 10% | 4.4% | 2.9% | 4.4% | 2.9% | 0.32% |
| Mar 2026 | 24.2% | 20.1% | 16.2% | 16.2% | 8.8% | 3.9% | 3.2% | 3.9% | 3.3% | 0.28% |
| Apr 2026 | 21.5% | 18.6% | 17.6% | 17.6% | 9.6% | 4.2% | 3.5% | 4.2% | 2.8% | 0.31% |
| May 2026 | 23% | 19.9% | 18.8% | 15.4% | 8.4% | 3.7% | 3% | 4.5% | 3% | 0.26% |
| Jun 2026 | 25.7% | 18.2% | 17.2% | 14.1% | 9.4% | 4.1% | 3.4% | 4.1% | 3.5% | 0.2% |
| Jul 2026 | 23.1% | 20% | 18.9% | 15.5% | 8.4% | 3.7% | 3.7% | 3.7% | 2.6% | 0.27% |
| Aug 2026 | 21.5% | 22.8% | 17.6% | 14.4% | 9.6% | 4.2% | 3.5% | 3.5% | 2.8% | 0.25% |
| Sep 2026 | 26.6% | 19.8% | 17.8% | 11.9% | 9.7% | 4.3% | 3.5% | 3.5% | 2.8% | 0.16% |
How has the AgencyZoom and Zywave comparison changed over the last 12 months?
3 findings
- AgencyZoom was ahead of Zywave in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AgencyZoom’s share of searches among insurance agency software in United States moved from 18.8% to 26.6%, and its estimated monthly branded searches moved from 14.8K to 18.1K.
- Across the 12 months ending September 2026, Zywave’s share of searches among insurance agency software in United States moved from 18.8% to 17.8%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
How did search popularity change for United States insurance agency software in September 2026?
2 changes
In September 2026, AgencyZoom overtook AMS360 to become the leader among insurance agency software in United States, with 26.6% of the searches.
Estimated monthly branded searches for Zywave in United States fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using AgencyZoom’s and Zywave’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
AgencyZoom
1 branded search term
- agencyzoom
Zywave
1 branded search term
- zywave
Other head-to-heads among insurance agency software
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