AMS360 vs EZLynx:Which is searched more in the United States?
In September 2026, AMS360 had more branded searches than EZLynx among insurance agency software in the United States. AMS360 had about 13,500 branded searches, while EZLynx had 8,100. AMS360 made up 19.8% of all insurance agency software searches we track, and EZLynx accounted for 11.9%.
Follow AMS360 vs EZLynx and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Is AMS360 or EZLynx more popular in search?
Compare the systems insurance agencies manage clients and policies in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for AMS360, EZLynx. The figures are in the table below the chart.
View monthly share of searches table
| Month | AgencyZoom | AMS360 | Zywave | EZLynx | AgencyBloc | Applied Epic | NowCerts | QQCatalyst | HawkSoft | Jenesis |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 18.8% | 19.9% | 18.8% | 15.3% | 12.6% | 3.7% | 3.7% | 4.6% | 2.5% | 0.27% |
| Nov 2025 | 18.8% | 19.8% | 18.8% | 15.3% | 12.6% | 3.7% | 3.7% | 4.5% | 2.5% | 0.26% |
| Dec 2025 | 18.1% | 19.2% | 18.1% | 18.1% | 12.1% | 3.6% | 3.6% | 4.3% | 2.4% | 0.31% |
| Jan 2026 | 20.6% | 17.8% | 20.6% | 16.8% | 9.2% | 4% | 3.3% | 4% | 3.4% | 0.29% |
| Feb 2026 | 22.4% | 19.4% | 18.3% | 15% | 10% | 4.4% | 2.9% | 4.4% | 2.9% | 0.32% |
| Mar 2026 | 24.2% | 20.1% | 16.2% | 16.2% | 8.8% | 3.9% | 3.2% | 3.9% | 3.3% | 0.28% |
| Apr 2026 | 21.5% | 18.6% | 17.6% | 17.6% | 9.6% | 4.2% | 3.5% | 4.2% | 2.8% | 0.31% |
| May 2026 | 23% | 19.9% | 18.8% | 15.4% | 8.4% | 3.7% | 3% | 4.5% | 3% | 0.26% |
| Jun 2026 | 25.7% | 18.2% | 17.2% | 14.1% | 9.4% | 4.1% | 3.4% | 4.1% | 3.5% | 0.2% |
| Jul 2026 | 23.1% | 20% | 18.9% | 15.5% | 8.4% | 3.7% | 3.7% | 3.7% | 2.6% | 0.27% |
| Aug 2026 | 21.5% | 22.8% | 17.6% | 14.4% | 9.6% | 4.2% | 3.5% | 3.5% | 2.8% | 0.25% |
| Sep 2026 | 26.6% | 19.8% | 17.8% | 11.9% | 9.7% | 4.3% | 3.5% | 3.5% | 2.8% | 0.16% |
How has the AMS360 and EZLynx comparison changed over the last 12 months?
3 findings
- AMS360 was ahead of EZLynx in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AMS360’s share of searches among insurance agency software in the United States moved from 19.9% to 19.8%, and its estimated monthly branded searches moved from 15.7K to 13.5K.
- Across the 12 months ending September 2026, EZLynx’s share of searches among insurance agency software in the United States moved from 15.3% to 11.9%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
How did search popularity change for United States insurance agency software in September 2026?
3 changes
In September 2026, AgencyZoom overtook AMS360 to become the leader among insurance agency software in the United States, with 26.6% of the searches.
In September 2026, AMS360 lost share of searches among insurance agency software in the United States, from 22.8% to 19.8%.
In September 2026, EZLynx lost share of searches among insurance agency software in the United States, from 14.4% to 11.9%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using AMS360’s and EZLynx’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among insurance agency software
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.