Brandwave

AgencyBloc vs EZLynx:Which is more popular?

In September 2026, EZLynx had more branded searches than AgencyBloc among insurance agency software in the United States. EZLynx had about 8,100 branded searches, while AgencyBloc had 6,600. EZLynx made up 11.9% of all insurance agency software searches we track, and AgencyBloc accounted for 9.7%. When we asked ChatGPT and Google AI Overviews about insurance agency software, EZLynx appeared in all five answers and AgencyBloc in four. EZLynx was mentioned before AgencyBloc in every answer.

Among insurance agency software in the United States in September 2026

Who do people search for more?

EZLynx, about 23% more searches than AgencyBloc

EZLynx 8.1K searchesAgencyBloc 6.6K searches

Who does AI mention more?

EZLynx, mentioned in every answer we collected

EZLynx in 5 of 5AgencyBloc in 4 of 5

Who does AI recommend more?

EZLynx, named ahead of AgencyBloc in every answer

EZLynx first in 5AgencyBloc never first

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Top insurance agency software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, EZLynx appeared in all five answers. AgencyBloc was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. EZLynx was listed before AgencyBloc in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Applied Epic1st
  2. EZLynx2nd
  3. HawkSoft3rd
  4. AMS3604th
  5. QQCatalyst5th
  6. NowCerts6th
  7. Jenesis7th
  8. AgencyBloc8th
  9. AgencyZoom9th
  10. Zywave–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • EZLynx5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Applied Epic5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • HawkSoft5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AMS3604 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AgencyBloc4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • NowCerts3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • QQCatalyst3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jenesis2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AgencyZoom1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Zywave0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about insurance agency software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is AgencyBloc or EZLynx more popular in search?

This chart shows how often people search Google for AgencyBloc and EZLynx by name. Each line represents a brand's share of searches for all ten insurance agency software we track, month by month, from searches in United States.

AgencyBloc and EZLynx among insurance agency software in the United States, by month

Share of searches by month for EZLynx, AgencyBloc. The figures are in the table below the chart.

View monthly share of searches table
MonthAgencyZoomAMS360ZywaveEZLynxAgencyBlocApplied EpicNowCertsQQCatalystHawkSoftJenesis
Oct 202518.8%19.9%18.8%15.3%12.6%3.7%3.7%4.6%2.5%0.27%
Nov 202518.8%19.8%18.8%15.3%12.6%3.7%3.7%4.5%2.5%0.26%
Dec 202518.1%19.2%18.1%18.1%12.1%3.6%3.6%4.3%2.4%0.31%
Jan 202620.6%17.8%20.6%16.8%9.2%4%3.3%4%3.4%0.29%
Feb 202622.4%19.4%18.3%15%10%4.4%2.9%4.4%2.9%0.32%
Mar 202624.2%20.1%16.2%16.2%8.8%3.9%3.2%3.9%3.3%0.28%
Apr 202621.5%18.6%17.6%17.6%9.6%4.2%3.5%4.2%2.8%0.31%
May 202623%19.9%18.8%15.4%8.4%3.7%3%4.5%3%0.26%
Jun 202625.7%18.2%17.2%14.1%9.4%4.1%3.4%4.1%3.5%0.2%
Jul 202623.1%20%18.9%15.5%8.4%3.7%3.7%3.7%2.6%0.27%
Aug 202621.5%22.8%17.6%14.4%9.6%4.2%3.5%3.5%2.8%0.25%
Sep 202626.6%19.8%17.8%11.9%9.7%4.3%3.5%3.5%2.8%0.16%

How has the AgencyBloc and EZLynx comparison changed over the last 12 months?

3 findings

How did search popularity change for United States insurance agency software in September 2026?

2 changes
  1. In September 2026, EZLynx lost share of searches among insurance agency software in the United States, from 14.4% to 11.9%.

  2. Estimated monthly branded searches for AgencyBloc in the United States fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using AgencyBloc’s and EZLynx’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

AgencyBloc

1 branded search term

  • agencybloc

EZLynx

1 branded search term

  • ezlynx

How the Brand Demand Index is measured

Other head-to-heads among insurance agency software

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