ADT vs Lively:Which is searched more in the United States?
In September 2026, Lively had more branded searches than ADT among medical alert systems in the United States. Lively had about 1,720 branded searches, while ADT had 1,260. Lively made up 1.2% of all medical alert system searches we track, and ADT accounted for 0.91%.
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Is ADT or Lively more popular in search?
Compare the medical alert devices and services people in the US buy for older relatives. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Lively, ADT. The figures are in the table below the chart.
View monthly share of searches table
| Month | Life Alert | Medical Guardian | Bay Alarm Medical | MobileHelp | Lifeline | LifeStation | Lively | ADT | LifeFone |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 65.5% | 16.1% | 5.9% | 3.9% | 3.1% | 2.1% | 1.6% | 1.1% | 0.72% |
| Nov 2025 | 63% | 18.9% | 5.6% | 3.7% | 3% | 2% | 1.7% | 1.1% | 0.85% |
| Dec 2025 | 66.5% | 16.3% | 6% | 3.2% | 2.6% | 2.1% | 1.5% | 1.1% | 0.65% |
| Jan 2026 | 65.6% | 16.1% | 5.9% | 3.9% | 2.5% | 2.6% | 1.6% | 1.1% | 0.64% |
| Feb 2026 | 67.6% | 16.6% | 4.9% | 3.3% | 2.6% | 2.2% | 1.3% | 0.94% | 0.54% |
| Mar 2026 | 66.5% | 16.3% | 4.9% | 4% | 2.6% | 2.6% | 1.4% | 1.2% | 0.53% |
| Apr 2026 | 63.2% | 19% | 5.6% | 3.8% | 2.7% | 2.5% | 1.6% | 1.1% | 0.5% |
| May 2026 | 63.4% | 19% | 5.7% | 3.8% | 2.2% | 2.5% | 1.5% | 1.3% | 0.62% |
| Jun 2026 | 63.4% | 19% | 5.7% | 3.8% | 2.5% | 2.5% | 1.6% | 1.1% | 0.51% |
| Jul 2026 | 63.6% | 19.1% | 5.7% | 3.8% | 2.5% | 2.1% | 1.6% | 1.1% | 0.62% |
| Aug 2026 | 66.8% | 16.4% | 6% | 4% | 2.1% | 1.8% | 1.4% | 0.93% | 0.65% |
| Sep 2026 | 65.2% | 19.5% | 5.8% | 2.6% | 2.3% | 1.7% | 1.2% | 0.91% | 0.63% |
How has the ADT and Lively comparison changed over the last 12 months?
3 findings
- Lively was ahead of ADT in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ADT’s share of searches among medical alert systems in the United States moved from 1.1% to 0.91%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
- Across the 12 months ending September 2026, Lively’s share of searches among medical alert systems in the United States moved from 1.6% to 1.2%, and its estimated monthly branded searches moved from 2.2K to 1.7K.
How did search popularity change for United States medical alert systems in September 2026?
2 changes
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using ADT’s and Lively’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among medical alert systems
Life Alert vs Medical Guardian: compare search popularity
Life Alert vs Bay Alarm Medical: compare search popularity
Life Alert vs MobileHelp: compare search popularity
Life Alert vs Lifeline: compare search popularity- Medical Guardian vs Bay Alarm Medical: compare search popularity
- Medical Guardian vs MobileHelp: compare search popularity
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