Banfield Pet Hospital vs Vetco Total Care:Which is more popular?
In September 2026, Banfield Pet Hospital had more branded searches than Vetco Total Care among veterinary hospital chains in the United States. Banfield Pet Hospital had about 796,000 branded searches, while Vetco Total Care had 151,000. Banfield Pet Hospital made up 60.6% of all veterinary hospital chain searches we track, and Vetco Total Care accounted for 11.5%. When we asked ChatGPT and Google AI Overviews about veterinary hospital chains, Banfield Pet Hospital appeared in all three answers and Vetco Total Care in one. Banfield Pet Hospital was mentioned before Vetco Total Care in every answer.
Who do people search for more?
Banfield Pet Hospital, about 5 searches for every 1 for Vetco Total Care
Who does AI mention more?
Banfield Pet Hospital, mentioned in every answer we collected
Who does AI recommend more?
Banfield Pet Hospital, named ahead of Vetco Total Care in every answer
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Top veterinary hospital chains in ChatGPT and Google AI Overviews
In three ChatGPT questions, Banfield Pet Hospital appeared in all three answers. Vetco Total Care was mentioned in one out of three: in one of the three ChatGPT answers. Banfield Pet Hospital was listed before Vetco Total Care in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Banfield Pet Hospital3 of 3Named in 3 of 3 ChatGPT answers
VCA Animal Hospitals3 of 3Named in 3 of 3 ChatGPT answers
BluePearl Pet Hospital2 of 3Named in 2 of 3 ChatGPT answers
Veterinary Emergency Group2 of 3Named in 2 of 3 ChatGPT answers
Vetco Total Care1 of 3Named in 1 of 3 ChatGPT answers
See every answer about veterinary hospital chains
3 answers
Asked ChatGPT
“Which vet hospital chain should I take my dog to in the US?”
Asked ChatGPT
“What are the best veterinary hospital chains in the US?”
Asked ChatGPT
“Which vet chain in the US offers the best wellness plans for pets?”
Searched Google, AI Overview
“animal hospital”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“vet clinics”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.
Is Banfield Pet Hospital or Vetco Total Care more popular in search?
This chart shows how often people search Google for Banfield Pet Hospital and Vetco Total Care by name. Each line represents a brand's share of searches for all five veterinary hospital chains we track, month by month, from searches in United States.
Share of searches by month for Banfield Pet Hospital, Vetco Total Care. The figures are in the table below the chart.
View monthly share of searches table
| Month | Banfield Pet Hospital | BluePearl Pet Hospital | Vetco Total Care | VCA Animal Hospitals | Veterinary Emergency Group |
|---|---|---|---|---|---|
| Oct 2025 | 59.4% | 15.7% | 7% | 6.3% | 11.5% |
| Nov 2025 | 59% | 14.5% | 7.6% | 6.7% | 12.2% |
| Dec 2025 | 60.5% | 14.9% | 7.5% | 6.9% | 10.3% |
| Jan 2026 | 60.1% | 13.9% | 8.9% | 6.8% | 10.2% |
| Feb 2026 | 59.8% | 15.9% | 8.5% | 6.4% | 9.5% |
| Mar 2026 | 63% | 14.6% | 9.4% | 5.9% | 7.2% |
| Apr 2026 | 62.7% | 14.5% | 9.7% | 5.8% | 7.1% |
| May 2026 | 58.7% | 16.6% | 12.6% | 6.7% | 5.5% |
| Jun 2026 | 58.7% | 16.6% | 12.6% | 6.7% | 5.5% |
| Jul 2026 | 58.7% | 16.6% | 12.6% | 6.7% | 5.5% |
| Aug 2026 | 59.3% | 16.8% | 12.7% | 6.7% | 4.5% |
| Sep 2026 | 60.6% | 17.2% | 11.5% | 6.9% | 3.8% |
How has the Banfield Pet Hospital and Vetco Total Care comparison changed over the last 12 months?
3 findings
- Banfield Pet Hospital was ahead of Vetco Total Care in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Banfield Pet Hospital’s share of searches among veterinary hospital chains in the United States moved from 59.4% to 60.6%, and its estimated monthly branded searches moved from 851K to 796K.
- Across the 12 months ending September 2026, Vetco Total Care’s share of searches among veterinary hospital chains in the United States moved from 7% to 11.5%, and its estimated monthly branded searches moved from 100K to 151K.
How did search popularity change for United States veterinary hospital chains in September 2026?
2 changes
In September 2026, Banfield Pet Hospital gained share of searches among veterinary hospital chains in the United States, from 59.3% to 60.6%.
In September 2026, Vetco Total Care lost share of searches among veterinary hospital chains in the United States, from 12.7% to 11.5%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Banfield Pet Hospital’s and Vetco Total Care’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Banfield Pet Hospital
2 branded search terms
- banfield
- banfield pet hospital
Vetco Total Care
2 branded search terms
- vetco
- vetco total care
Other head-to-heads among veterinary hospital chains
- Banfield Pet Hospital vs BluePearl Pet Hospital: compare popularity
- Banfield Pet Hospital vs VCA Animal Hospitals: compare popularity
- Banfield Pet Hospital vs Veterinary Emergency Group: compare popularity
- BluePearl Pet Hospital vs Vetco Total Care: compare popularity
- BluePearl Pet Hospital vs VCA Animal Hospitals: compare popularity
- BluePearl Pet Hospital vs Veterinary Emergency Group: compare popularity
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