Securities exam prep in the United States:Which are most popular?

Name: Securities exam prep in the United States: Which are searched most?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Knopman Marks was the most searched securities exam prep in the United States, accounting for 48.3% of all searches among the five brands we track. When we checked with ChatGPT and Google AI Overviews, Kaplan and Achievable showed up in every answer. Kaplan was recommended most often, coming first in three out of five responses.

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Top securities exam prep in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Kaplan and Achievable appeared every time. Kaplan was recommended most often, coming first in three out of five answers. Achievable was second, and Securities Training Corporation was third. PassPerfect, which ranked third in searches, was not mentioned at all.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Kaplan	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Achievable	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Securities Training Corporation	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
Knopman Marks	Named in 1 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	1 of 5
PassPerfect	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Kaplan5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Achievable5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Securities Training Corporation2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Knopman Marks1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
PassPerfect0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about securities exam prep

5 answers

Asked ChatGPT
“What's the best way to study for the Series 7?”
1. 1Kaplan
2. 2Achievable
Asked ChatGPT
“Which Series 7 prep course is worth paying for?”
Asked ChatGPT
“What's the best study material for the SIE exam?”
Searched Google, AI Overview
“series 7 study guide”
1. 1Kaplan
2. 2Achievable
Searched Google, AI Overview
“series 7 exam prep”
1. 1Kaplan
2. 2Achievable

Not named in any answer:

PassPerfect

Brands are shown in the order each answer named them. The survey took place in United States on October 28, 2026.

Which securities exam prep do people search for most?

This chart shows how often people search Google for each securities exam prep by name. Each line represents a brand's share of searches for all five securities exam prep we track, month by month, from searches in United States.

Share of searches among securities exam prep in the United States, by month

Month	Knopman Marks	Kaplan	PassPerfect	Securities Training Corporation	Achievable
Oct 2025	46.5%	20.6%	21.1%	7.7%	4.2%
Nov 2025	45.3%	22.1%	19.9%	8.8%	4%
Dec 2025	41.1%	24.5%	22.1%	8%	4.4%
Jan 2026	42.1%	25.6%	19.2%	8.5%	4.7%
Feb 2026	43.2%	23.5%	19.7%	8.8%	4.8%
Mar 2026	47.5%	21.7%	18.2%	8.1%	4.4%
Apr 2026	49%	20.9%	18.8%	6.8%	4.6%
May 2026	45.6%	25.7%	17.5%	6.3%	4.9%
Jun 2026	47.2%	21.6%	18.1%	8%	5%
Jul 2026	61%	16%	13.4%	5.9%	3.7%
Aug 2026	51.6%	19.3%	16.1%	8.5%	4.5%
Sep 2026	48.3%	20.5%	18.5%	8.2%	4.5%

Rank	Brand	Share of searches	Estimated monthly branded searches	vs prior month	Share change
1, held 1st	Knopman Marks	48.3%	9.4K	-18.3%	-3.3 points
2, held 2nd	Kaplan	20.5%	4K	-7%	+1.3 points
3, held 3rd	PassPerfect	18.5%	3.6K	0%	+2.3 points
4, held 4th	Securities Training Corporation	8.2%	1.6K	-15.8%	-0.3 points
5, held 5th	Achievable	4.5%	880	-12%	0 points

1.Knopman Marks
48.3%
Held 1st. 9.4K estimated branded searches, -18.3% vs prior month. Share -3.3 points.
2.Kaplan
20.5%
Held 2nd. 4K estimated branded searches, -7% vs prior month. Share +1.3 points.
3.PassPerfect
18.5%
Held 3rd. 3.6K estimated branded searches, 0% vs prior month. Share +2.3 points.
4.Securities Training Corporation
8.2%
Held 4th. 1.6K estimated branded searches, -15.8% vs prior month. Share -0.3 points.
5.Achievable
4.5%
Held 5th. 880 estimated branded searches, -12% vs prior month. Share 0 points.

Which brand is most popular in search among securities exam prep in the United States?

5 brands

In September 2026, Knopman Marks was the most searched among securities exam prep in the United States, with an estimated 9.4K branded searches, 48.3% of all searches for the five we track. Kaplan is in 2nd place, 27.7 percentage points behind at 20.5%.

United States securities exam prep, last 12 months ending September 2026
Brand	Share of searches	Peak	Low	Rank
Knopman Marks	46.5% → 48.3%	61%Jul 2026	41.1%Dec 2025	1st
Kaplan	20.6% → 20.5%	25.7%May 2026	16%Jul 2026	3rd → 2nd
PassPerfect	21.1% → 18.5%	22.1%Dec 2025	13.4%Jul 2026	2nd → 3rd
Securities Training Corporation	7.7% → 8.2%	8.8%Nov 2025	5.9%Jul 2026	4th
Achievable	4.2% → 4.5%	5%Jun 2026	3.7%Jul 2026	5th

Each finding as a sentence

Across the 12 months ending September 2026, Knopman Marks’ share of searches among securities exam prep in the United States increased from 46.5% to 48.3%.
Across the 12 months ending September 2026, PassPerfect’s share of searches among securities exam prep in the United States decreased from 21.1% to 18.5%.
Across the 12 months ending September 2026, Securities Training Corporation’s share of searches among securities exam prep in the United States increased from 7.7% to 8.2%.
Across the 12 months ending September 2026, Knopman Marks’ share of searches among securities exam prep in the United States peaked at 61% in July 2026 and was lowest at 41.1% in December 2025.
Across the 12 months ending September 2026, Kaplan’s share of searches among securities exam prep in the United States peaked at 25.7% in May 2026 and was lowest at 16% in July 2026.
Across the 12 months ending September 2026, PassPerfect’s share of searches among securities exam prep in the United States peaked at 22.1% in December 2025 and was lowest at 13.4% in July 2026.
Across the 12 months ending September 2026, Securities Training Corporation’s share of searches among securities exam prep in the United States peaked at 8.8% in November 2025 and was lowest at 5.9% in July 2026.
Across the 12 months ending September 2026, Achievable’s share of searches among securities exam prep in the United States peaked at 5% in June 2026 and was lowest at 3.7% in July 2026.
Across the 12 months ending September 2026, Kaplan rose from 3rd to 2nd among securities exam prep in the United States.
Across the 12 months ending September 2026, PassPerfect fell from 2nd to 3rd among securities exam prep in the United States.
Across the 12 months ending September 2026, Achievable held steady: its share of searches among securities exam prep in the United States moved less than 0.5 percentage points.

How did search popularity change for United States securities exam prep in September 2026?

3 changes

In September 2026, PassPerfect gained share of searches among securities exam prep in the United States, from 16.1% to 18.5%.
In September 2026, Kaplan gained share of searches among securities exam prep in the United States, from 19.3% to 20.5%.
In September 2026, Knopman Marks lost share of searches among securities exam prep in the United States, from 51.6% to 48.3%.

How are branded searches counted for securities exam prep?

7 search terms

Each brand's share of searches among securities exam prep comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.