Stonefire vs Toufayan:Which is searched more in United States?
In September 2026, Stonefire had more branded searches than Toufayan among pita breads in United States. Stonefire was estimated to have 14.8K branded searches compared to Toufayan’s 1.3K, and held a 65.8% Share of Search versus Toufayan’s 5.8%.
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Which is more popular in search, Stonefire or Toufayan?
Compare the pita breads people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Stonefire, Toufayan. The figures are in the table below the chart.
View monthly share of search table
| Month | Stonefire | Joseph's | Toufayan | Kontos |
|---|---|---|---|---|
| Oct 2025 | 70.5% | 21% | 5.1% | 3.4% |
| Nov 2025 | 74.5% | 18.1% | 4.4% | 3% |
| Dec 2025 | 80.5% | 13.1% | 3.9% | 2.6% |
| Jan 2026 | 59.2% | 32.4% | 5.2% | 3.3% |
| Feb 2026 | 66.5% | 19.9% | 4.8% | 8.8% |
| Mar 2026 | 67% | 24.4% | 4.8% | 3.7% |
| Apr 2026 | 69.3% | 20.7% | 5% | 5% |
| May 2026 | 67.5% | 24.6% | 4% | 4% |
| Jun 2026 | 67% | 24.4% | 4.8% | 3.7% |
| Jul 2026 | 67% | 24.4% | 4.8% | 3.7% |
| Aug 2026 | 70.2% | 20.9% | 5% | 3.9% |
| Sep 2026 | 65.8% | 24% | 5.8% | 4.4% |
How has the Stonefire and Toufayan comparison changed over the last 12 months?
3 findings
- Stonefire was ahead of Toufayan in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Stonefire’s estimated Share of Search among pita breads in United States moved from 70.5% to 65.8%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
- Across the 12 months ending September 2026, Toufayan’s estimated Share of Search among pita breads in United States moved from 5.1% to 5.8%, and its estimated monthly branded searches held steady at 1.3K.
How did search popularity change for United States pita breads in September 2026?
2 changes

In September 2026, Toufayan gained estimated Share of Search among pita breads in United States, from 5% to 5.8%.

In September 2026, Stonefire lost estimated Share of Search among pita breads in United States, from 70.2% to 65.8%.
Other head-to-heads among pita breads
How each brand is measured
Brandwave collects information about searches that people make online using Stonefire’s and Toufayan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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