LinkedIn vs USAJOBS:Which is more popular?
In September 2026, LinkedIn had more branded searches than USAJOBS among job boards in the United States. LinkedIn had about 11.1 million branded searches, while USAJOBS had 1.2 million. LinkedIn made up 40.6% of all job board searches we track, and USAJOBS accounted for 4.5%. When we asked ChatGPT and Google AI Overviews about job boards, both LinkedIn and USAJOBS appeared in all five answers. LinkedIn was mentioned before USAJOBS in every answer.
Who do people search for more?
LinkedIn, about 9 searches for every 1 for USAJOBS
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
LinkedIn, named ahead of USAJOBS in every answer
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Top job boards in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both LinkedIn and USAJOBS showed up in all five answers. LinkedIn was listed before USAJOBS in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- LinkedIn1st
Indeed2nd
ZipRecruiter3rd
Glassdoor4th
USAJOBS5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Indeed5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- LinkedIn5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- USAJOBS5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- ZipRecruiter5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Glassdoor4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about job boards
5 answers
Asked ChatGPT
“Which job board should I use in the US?”
Asked ChatGPT
“What are the best job boards in the US?”
Asked ChatGPT
“What's the best job board in the US for finding a new job?”
Searched Google, AI Overview
“job search sites”
Searched Google, AI Overview
“best job sites”
Brands are shown in the order each answer named them. The survey took place in United States on October 19, 2026.
Is LinkedIn or USAJOBS more popular in search?
This chart shows how often people search Google for LinkedIn and USAJOBS by name. Each line represents a brand's share of searches for all five job boards we track, month by month, from searches in United States.
Share of searches by month for LinkedIn, USAJOBS. The figures are in the table below the chart.
View monthly share of searches table
| Month | Indeed | USAJOBS | ZipRecruiter | Glassdoor | |
|---|---|---|---|---|---|
| Oct 2025 | 50.3% | 41.1% | 3% | 3% | 2.5% |
| Nov 2025 | 54.9% | 36.9% | 3.3% | 2.7% | 2.2% |
| Dec 2025 | 49.4% | 40.7% | 4.5% | 3% | 2.4% |
| Jan 2026 | 49.3% | 40.2% | 4.4% | 3.6% | 2.4% |
| Feb 2026 | 50.2% | 41% | 3.7% | 3% | 2% |
| Mar 2026 | 49.3% | 40.2% | 4.4% | 3.6% | 2.4% |
| Apr 2026 | 49.5% | 40.4% | 4.4% | 3.6% | 2% |
| May 2026 | 49.8% | 40.7% | 4.5% | 3% | 2% |
| Jun 2026 | 50% | 40.8% | 4.5% | 3% | 1.7% |
| Jul 2026 | 50% | 40.8% | 4.5% | 3% | 1.7% |
| Aug 2026 | 49.5% | 40.4% | 4.4% | 3.6% | 2% |
| Sep 2026 | 49.7% | 40.6% | 4.5% | 3.7% | 1.6% |
How has the LinkedIn and USAJOBS comparison changed over the last 12 months?
3 findings
- LinkedIn was ahead of USAJOBS in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, LinkedIn’s share of searches among job boards in the United States moved from 41.1% to 40.6%, and its estimated monthly branded searches held steady at 11.1M.
- Across the 12 months ending September 2026, USAJOBS’s share of searches among job boards in the United States moved from 3% to 4.5%, and its estimated monthly branded searches moved from 823K to 1.2M.
How did search popularity change for United States job boards in September 2026?
1 change
Estimated monthly branded searches for USAJOBS in the United States rose 48.2% over 12 measured months, from 823K to 1.2M in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using LinkedIn’s and USAJOBS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among job boards
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