AD Banker vs Xcel Solutions:Which is more popular?
In September 2026, Xcel Solutions had more branded searches than AD Banker among insurance license courses in the United States. Xcel Solutions had about 33,100 branded searches, while AD Banker had 12,100. Xcel Solutions made up 25.6% of all insurance license course searches we track, and AD Banker accounted for 9.4%. When we asked ChatGPT and Google AI Overviews about insurance license courses, Xcel Solutions appeared in two of the five answers and AD Banker in one. Xcel Solutions was mentioned before AD Banker in two out of three answers that named either.
Who do people search for more?
Xcel Solutions, about 3 searches for every 1 for AD Banker
Who does AI mention more?
Xcel Solutions, mentioned in 2 of 5 answers, AD Banker in 1
Who does AI recommend more?
Xcel Solutions, named ahead of AD Banker in 2 of 3 answers
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Top insurance license courses in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Xcel Solutions was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. AD Banker was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Xcel Solutions was listed before AD Banker in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Kaplan1st
ExamFX2nd
WebCE3rd
Xcel Solutions4th
AD Banker5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Kaplan4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
ExamFX3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
WebCE2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Xcel Solutions2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
AD Banker1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about insurance license courses
5 answers
Asked ChatGPT
“What's the best online course for getting an insurance license?”
Asked ChatGPT
“How do I study for the life and health insurance exam?”
Asked ChatGPT
“Which insurance pre-licensing course should I take?”
Searched Google, AI Overview
“insurance license course”
Searched Google, AI Overview
“insurance pre licensing course”
Brands are shown in the order each answer named them. The survey took place in United States on October 28, 2026.
Is AD Banker or Xcel Solutions more popular in search?
This chart shows how often people search Google for AD Banker and Xcel Solutions by name. Each line represents a brand's share of searches for all five insurance license course brands we track, month by month, from searches in United States.
Share of searches by month for Xcel Solutions, AD Banker. The figures are in the table below the chart.
View monthly share of searches table
| Month | ExamFX | WebCE | Xcel Solutions | AD Banker | Kaplan |
|---|---|---|---|---|---|
| Oct 2025 | 39% | 26.1% | 26.1% | 7.8% | 1% |
| Nov 2025 | 40.3% | 22.1% | 27% | 9.9% | 0.81% |
| Dec 2025 | 38.3% | 25.6% | 25.6% | 9.4% | 1% |
| Jan 2026 | 35.5% | 23.7% | 29% | 10.6% | 1.1% |
| Feb 2026 | 38.4% | 25.7% | 25.7% | 9.4% | 0.78% |
| Mar 2026 | 40.9% | 22.4% | 27.4% | 8.2% | 1.1% |
| Apr 2026 | 38.3% | 25.6% | 25.6% | 9.4% | 1.2% |
| May 2026 | 38.3% | 25.6% | 25.6% | 9.4% | 1.2% |
| Jun 2026 | 36.3% | 24.2% | 29.7% | 8.9% | 0.95% |
| Jul 2026 | 36.2% | 24.2% | 29.6% | 8.8% | 1.2% |
| Aug 2026 | 38.5% | 21.1% | 31.5% | 7.7% | 1.2% |
| Sep 2026 | 38.3% | 25.6% | 25.6% | 9.4% | 1.2% |
How has the AD Banker and Xcel Solutions comparison changed over the last 12 months?
3 findings
- Xcel Solutions was ahead of AD Banker in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AD Banker’s share of searches among insurance license courses in the United States moved from 7.8% to 9.4%, and its estimated monthly branded searches held steady at 12.1K.
- Across the 12 months ending September 2026, Xcel Solutions’ share of searches among insurance license courses in the United States moved from 26.1% to 25.6%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
How did search popularity change for United States insurance license courses in September 2026?
3 changes

In September 2026, WebCE overtook Xcel Solutions to rank 2nd among insurance license courses in the United States, with 25.6% of the searches.

In September 2026, AD Banker gained share of searches among insurance license courses in the United States, from 7.7% to 9.4%.

In September 2026, Xcel Solutions lost share of searches among insurance license courses in the United States, from 31.5% to 25.6%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using AD Banker’s and Xcel Solutions’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
AD Banker
1 branded search term
- ad banker
Xcel Solutions
1 branded search term
- xcelsolutions
Other head-to-heads among insurance license courses

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