Debt consolidation services in United States:Which are searched most?
In September 2026, National Debt Relief was the most searched among debt consolidation services in United States, with an estimated 135K branded searches and 44.7% estimated Share of Search within this set.
National Debt Relief44.7%
LendingClub36.4%
Freedom Debt Relief13.4%
Achieve3.3%
Credible2.2%
Follow debt consolidation services and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the debt consolidation services operators run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for National Debt Relief, LendingClub, Freedom Debt Relief, Achieve, Credible. The figures are in the table below the chart.
View monthly share of search table
| Month | National Debt Relief | LendingClub | Freedom Debt Relief | Achieve | Credible |
|---|---|---|---|---|---|
| Oct 2025 | 34.9% | 52% | 10.5% | 1.7% | 0.93% |
| Nov 2025 | 31.3% | 57% | 9.4% | 1.5% | 0.83% |
| Dec 2025 | 35.6% | 53.1% | 8.7% | 1.7% | 0.78% |
| Jan 2026 | 39.6% | 48.4% | 9.7% | 1.6% | 0.71% |
| Feb 2026 | 35% | 52.2% | 10.5% | 1.7% | 0.62% |
| Mar 2026 | 34.9% | 52.1% | 10.5% | 1.7% | 0.76% |
| Apr 2026 | 34.9% | 52.1% | 10.5% | 1.7% | 0.76% |
| May 2026 | 35.5% | 52.9% | 8.7% | 2.1% | 0.77% |
| Jun 2026 | 35.1% | 52.3% | 8.6% | 3.1% | 0.93% |
| Jul 2026 | 38.9% | 47.4% | 9.6% | 2.9% | 1.3% |
| Aug 2026 | 46.2% | 37.8% | 11.3% | 2.8% | 1.8% |
| Sep 2026 | 44.7% | 36.4% | 13.4% | 3.3% | 2.2% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 44.7% | 135K | -18.2% | -1.5 points | |
| 2, held 2nd | 36.4% | 110K | -18.5% | -1.4 points | |
| 3, held 3rd | 13.4% | 40.5K | 0% | +2.1 points | |
| 4, held 4th | 3.3% | 9.9K | 0% | +0.5 points | |
| 5, held 5th | 2.2% | 6.6K | 0% | +0.3 points |
44.7%
Held 1st. 135K estimated branded searches, -18.2% vs prior month. Share -1.5 points.
36.4%
Held 2nd. 110K estimated branded searches, -18.5% vs prior month. Share -1.4 points.
13.4%
Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share +2.1 points.
4.
Achieve3.3%
Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share +0.5 points.
5.
Credible2.2%
Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share +0.3 points.
Compare search popularity between leading brands

National Debt Relief vs LendingClub: compare search popularity
National Debt Relief vs Freedom Debt Relief: compare search popularity
National Debt Relief vs Achieve: compare search popularity
National Debt Relief vs Credible: compare search popularity
LendingClub vs Freedom Debt Relief: compare search popularity
LendingClub vs Achieve: compare search popularity
LendingClub vs Credible: compare search popularity
Freedom Debt Relief vs Achieve: compare search popularity
Freedom Debt Relief vs Credible: compare search popularity
Achieve vs Credible: compare search popularity- Compare any of these brands
Which brand is most popular in search among debt consolidation services in United States?
5 brands
In September 2026, National Debt Relief was the most searched among debt consolidation services in United States, with an estimated 135K branded searches and 44.7% estimated Share of Search within this set. LendingClub is in 2nd place, 8.3 percentage points behind at 36.4% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 34.9% → 44.7% | 46.2%Aug 2026 | 31.3%Nov 2025 | 2nd → 1st | |
| 52% → 36.4% | 57%Nov 2025 | 36.4%Sep 2026 | 1st → 2nd | |
| 10.5% → 13.4% | 13.4%Sep 2026 | 8.6%Jun 2026 | 3rd | |
| 1.7% → 3.3% | 3.3%Sep 2026 | 1.5%Nov 2025 | 4th | |
| 0.93% → 2.2% | 2.2%Sep 2026 | 0.62%Feb 2026 | 5th |
Each finding as a sentence
- Across the 12 months ending September 2026, National Debt Relief’s estimated Share of Search among debt consolidation services in United States increased from 34.9% to 44.7%.
- Across the 12 months ending September 2026, LendingClub’s estimated Share of Search among debt consolidation services in United States decreased from 52% to 36.4%.
- Across the 12 months ending September 2026, Freedom Debt Relief’s estimated Share of Search among debt consolidation services in United States increased from 10.5% to 13.4%.
- Across the 12 months ending September 2026, Achieve’s estimated Share of Search among debt consolidation services in United States increased from 1.7% to 3.3%.
- Across the 12 months ending September 2026, Credible’s estimated Share of Search among debt consolidation services in United States increased from 0.93% to 2.2%.
- Across the 12 months ending September 2026, National Debt Relief’s estimated Share of Search among debt consolidation services in United States peaked at 46.2% in August 2026 and was lowest at 31.3% in November 2025.
- Across the 12 months ending September 2026, LendingClub’s estimated Share of Search among debt consolidation services in United States peaked at 57% in November 2025 and was lowest at 36.4% in September 2026.
- Across the 12 months ending September 2026, Freedom Debt Relief’s estimated Share of Search among debt consolidation services in United States peaked at 13.4% in September 2026 and was lowest at 8.6% in June 2026.
- Across the 12 months ending September 2026, Achieve’s estimated Share of Search among debt consolidation services in United States peaked at 3.3% in September 2026 and was lowest at 1.5% in November 2025.
- Across the 12 months ending September 2026, Credible’s estimated Share of Search among debt consolidation services in United States peaked at 2.2% in September 2026 and was lowest at 0.62% in February 2026.
- Across the 12 months ending September 2026, National Debt Relief rose from 2nd to 1st among debt consolidation services in United States.
- Across the 12 months ending September 2026, LendingClub fell from 1st to 2nd among debt consolidation services in United States.
How did search popularity change for United States debt consolidation services in September 2026?
5 changes

In September 2026, Freedom Debt Relief gained estimated Share of Search among debt consolidation services in United States, from 11.3% to 13.4%.

In September 2026, Achieve gained estimated Share of Search among debt consolidation services in United States, from 2.8% to 3.3%.

In September 2026, National Debt Relief lost estimated Share of Search among debt consolidation services in United States, from 46.2% to 44.7%.

In September 2026, LendingClub lost estimated Share of Search among debt consolidation services in United States, from 37.8% to 36.4%.

Credible’s estimated Share of Search among debt consolidation services in United States has gained ground for 3 months in a row, from 0.93% to 2.2% in September 2026.

See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.