How popular isWest Kiss in search?
In September 2026, people searched for West Kiss by name about 6,600 times in the United States, a 33.3% decrease from the previous year. These searches made up 2% of all United States wig brand searches, placing West Kiss sixth out of seven brands.
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Which wig brands compete with West Kiss?
Share of searches by month for Luvme, UNice, Raquel Welch, Uniwigs, Outre, West Kiss. The figures are in the table below the chart.
View monthly share of searches table
| Month | Luvme | UNice | Raquel Welch | Uniwigs | Outre | West Kiss | Jon Renau |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 61% | 22.4% | 6.7% | 3% | 2.2% | 3% | 1.6% |
| Nov 2025 | 60.7% | 22.4% | 6.7% | 3% | 2.2% | 3.7% | 1.3% |
| Dec 2025 | 62.1% | 22.9% | 5.6% | 3.1% | 1.9% | 3.1% | 1.4% |
| Jan 2026 | 59.9% | 22.1% | 6.6% | 3.6% | 2.2% | 3.6% | 2% |
| Feb 2026 | 57.4% | 25.8% | 6.3% | 4.2% | 2.1% | 2.8% | 1.3% |
| Mar 2026 | 56.7% | 25.5% | 7.6% | 3.4% | 2.1% | 3.4% | 1.2% |
| Apr 2026 | 57.3% | 25.7% | 6.3% | 4.2% | 2.2% | 2.8% | 1.5% |
| May 2026 | 62.9% | 23.2% | 5.7% | 3.1% | 2% | 2.1% | 1.1% |
| Jun 2026 | 58.9% | 26.4% | 5.3% | 3.5% | 2.2% | 2.4% | 1.3% |
| Jul 2026 | 58.9% | 26.4% | 5.3% | 2.9% | 2.8% | 2.4% | 1.3% |
| Aug 2026 | 65.8% | 19.8% | 4.8% | 3.2% | 2.9% | 2.2% | 1.2% |
| Sep 2026 | 61.1% | 22.5% | 6.8% | 3.7% | 2.6% | 2% | 1.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 61.1% | 201K | 0% | -4.7 points | |
| 2, held 2nd | 22.5% | 74K | +22.3% | +2.7 points | |
| 3, held 3rd | 6.8% | 22.2K | +50% | +1.9 points | |
| 4, held 4th | 3.7% | 12.1K | +22.2% | +0.4 points | |
| 5, held 5th | 2.6% | 8.5K | -5.6% | -0.4 points | |
| 6, held 6th | 2% | 6.6K | 0% | -0.2 points | |
| 7, held 7th | 1.3% | 4.4K | +22.2% | +0.2 points |
1.
Luvme61.1%
Held 1st. 201K estimated branded searches, 0% vs prior month. Share -4.7 points.
2.
UNice22.5%
Held 2nd. 74K estimated branded searches, +22.3% vs prior month. Share +2.7 points.
6.8%
Held 3rd. 22.2K estimated branded searches, +50% vs prior month. Share +1.9 points.
4.
Uniwigs3.7%
Held 4th. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.4 points.
5.
Outre2.6%
Held 5th. 8.5K estimated branded searches, -5.6% vs prior month. Share -0.4 points.
2%
Held 6th. 6.6K estimated branded searches, 0% vs prior month. Share -0.2 points.
1.3%
Held 7th. 4.4K estimated branded searches, +22.2% vs prior month. Share +0.2 points.
Compare search popularity between West Kiss and its closest rivals
Every comparison with West Kiss
6 comparisons
How has branded search demand for West Kiss changed in the United States over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for West Kiss in the United States fell from 9.9K to 6.6K.
- Across the 12 months ending September 2026, West Kiss’ share of searches among wig brands in the United States decreased from 3% to 2%.
- Across the 12 months ending September 2026, West Kiss’ share of searches among wig brands in the United States peaked at 3.7% in November 2025 and was lowest at 2% in September 2026.
- Across the 12 months ending September 2026, West Kiss fell from 5th to 6th among wig brands in the United States.
How did search popularity change for United States wig brands in September 2026?
6 changes
In September 2026, UNice gained share of searches among wig brands in the United States, from 19.8% to 22.5%.
In September 2026, Raquel Welch gained share of searches among wig brands in the United States, from 4.8% to 6.8%.
In September 2026, Luvme lost share of searches among wig brands in the United States, from 65.8% to 61.1%.
Estimated monthly branded searches for Uniwigs in the United States rose 22.2% over 12 measured months, from 9.9K to 12.1K in September 2026.
Estimated monthly branded searches for Outre in the United States rose 16.4% over 12 measured months, from 7.3K to 8.5K in September 2026.
Estimated monthly branded searches for West Kiss in the United States fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.
How are West Kiss’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using West Kiss’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
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