How popular isAspen Dental?
In October 2026, people searched for Aspen Dental by name about 368,000 times in the United States, about the same as the previous year. These searches made up 63.1% of all United States dental chain searches, placing Aspen Dental first out of seven chains. When we asked both ChatGPT and Google AI Overviews about dental chains, Aspen Dental appeared in all answers and was the most recommended of the seven.
Aspen Dental is the most searched of 7 competitors and the most recommended in the AI answers we collected.
Aspen DentalShare of searches 63.1%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
Affordable Dentures & ImplantsShare of searches 10.4%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd
Western DentalShare of searches 10.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 4th
Bright Now! DentalShare of searches 6.9%Mentioned in 2 of 3 AI answersPlace in AI recommendations 2nd
Coast DentalShare of searches 5.7%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
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Top dental chains in ChatGPT and Google AI Overviews
In three ChatGPT questions, Aspen Dental appeared in all three answers. Aspen Dental is the most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Aspen Dental3 of 3Named in 3 of 3 ChatGPT answers
- Western Dental3 of 3Named in 3 of 3 ChatGPT answers
- Affordable Dentures & Implants2 of 3Named in 2 of 3 ChatGPT answers
- Bright Now! Dental2 of 3Named in 2 of 3 ChatGPT answers
- Coast Dental0 of 3Named in 0 of 3 ChatGPT answers
- Monarch Dental0 of 3Named in 0 of 3 ChatGPT answers
- Castle Dental0 of 3Named in 0 of 3 ChatGPT answers
See every answer about dental chains
3 answers
Asked ChatGPT
“Which dental chain should I go to in the US?”
Asked ChatGPT
“What are the best dental office chains in the US?”
Asked ChatGPT
“Which dental chain in the US is good for affordable dentures or implants?”
Searched Google, AI Overview
“dental offices”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“dentist near me”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.
How often do people search for Aspen Dental compared with other United States dental chains?
Share of searches by month for Aspen Dental, Affordable Dentures & Implants, Western Dental, Bright Now! Dental, Coast Dental, Monarch Dental. The figures are in the table below the chart.
View monthly share of searches table
| Month | Aspen Dental | Affordable Dentures & Implants | Western Dental | Bright Now! Dental | Coast Dental | Monarch Dental | Castle Dental |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 63.6% | 5.7% | 12.8% | 8.6% | 4.7% | 2.6% | 2.1% |
| Dec 2025 | 62.9% | 5.7% | 12.7% | 8.5% | 5.7% | 2.5% | 2.1% |
| Jan 2026 | 64.8% | 8.7% | 10.7% | 7.1% | 4.8% | 2.1% | 1.7% |
| Feb 2026 | 65.9% | 8.9% | 10.8% | 5.9% | 4.8% | 2.2% | 1.4% |
| Mar 2026 | 63.6% | 10.5% | 10.5% | 7% | 4.7% | 2.1% | 1.7% |
| Apr 2026 | 64.9% | 10.7% | 10.7% | 5.8% | 4.8% | 1.7% | 1.4% |
| May 2026 | 63.8% | 10.5% | 10.5% | 7% | 4.7% | 2.1% | 1.4% |
| Jun 2026 | 62.9% | 10.3% | 10.3% | 6.9% | 5.7% | 2.1% | 1.7% |
| Jul 2026 | 62.9% | 10.3% | 10.3% | 6.9% | 5.7% | 2.1% | 1.7% |
| Aug 2026 | 62.9% | 10.3% | 10.3% | 6.9% | 5.7% | 2.1% | 1.7% |
| Sep 2026 | 63.1% | 10.4% | 10.4% | 6.9% | 5.7% | 2.1% | 1.4% |
| Oct 2026 | 63.1% | 10.4% | 10.4% | 6.9% | 5.7% | 2.1% | 1.4% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 63.1% | 368K | 0% | 0 points | |
| 2, held 2nd | 10.4% | 60.5K | 0% | 0 points | |
| 3, held 3rd | 10.4% | 60.5K | 0% | 0 points | |
| 4, held 4th | 6.9% | 40.5K | 0% | 0 points | |
| 5, held 5th | 5.7% | 33.1K | 0% | 0 points | |
| 6, held 6th | 2.1% | 12.1K | 0% | 0 points | |
| 7, held 7th | 1.4% | 8.1K | 0% | 0 points |
63.1%
Held 1st. 368K estimated branded searches, 0% vs prior month. Share 0 points.
Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.
10.4%
Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.
6.9%
Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.
5.7%
Held 5th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.
2.1%
Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.
1.4%
Held 7th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Aspen Dental and its closest rivals
- Aspen Dental vs Affordable Dentures & Implants: compare popularity
- Aspen Dental vs Western Dental: compare popularity
- Aspen Dental vs Bright Now! Dental: compare popularity
- Aspen Dental vs Coast Dental: compare popularity
- Aspen Dental vs Monarch Dental: compare popularity
- Compare Aspen Dental with any brand
Every comparison with Aspen Dental
6 comparisons
How has branded search demand for Aspen Dental changed in the United States over the last 12 months?
2 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Aspen Dental in the United States held steady at 368K.
- Across the 12 months ending October 2026, Aspen Dental’s share of searches among dental chains in the United States peaked at 65.9% in February 2026 and was lowest at 62.9% in December 2025.
How did search popularity change for United States dental chains in October 2026?
6 changes
Estimated monthly branded searches for Affordable Dentures & Implants in the United States rose 82.8% over 12 measured months, from 33.1K to 60.5K in October 2026.
Estimated monthly branded searches for Coast Dental in the United States rose 22.1% over 12 measured months, from 27.1K to 33.1K in October 2026.
Estimated monthly branded searches for Castle Dental in the United States fell 33.1% over 12 measured months, from 12.1K to 8.1K in October 2026.
Estimated monthly branded searches for Monarch Dental in the United States fell 18.2% over 12 measured months, from 14.8K to 12.1K in October 2026.
Estimated monthly branded searches for Western Dental in the United States fell 18.2% over 12 measured months, from 74K to 60.5K in October 2026.
Estimated monthly branded searches for Bright Now! Dental in the United States fell 18.2% over 12 measured months, from 49.5K to 40.5K in October 2026.
How are Aspen Dental’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Aspen Dental’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- aspendental
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