Brandwave

Wetherspoons vs Zizzi:Which is more popular?

In September 2026, Wetherspoons had more branded searches than Zizzi among restaurant chains in the United Kingdom. Wetherspoons had about 673,000 branded searches, while Zizzi had 74,000. Wetherspoons made up 18.6% of all restaurant chain searches we track, and Zizzi accounted for 2%. When we asked ChatGPT and Google AI Overviews about restaurant chains, neither Wetherspoons nor Zizzi appeared in any of the four answers.

Among restaurant chains in the United Kingdom in September 2026

Who do people search for more?

Wetherspoons, about 9 searches for every 1 for Zizzi

Wetherspoons 673K searchesZizzi 74K searches

Who does AI mention more?

Both were mentioned in 0 of 4 answers.

Wetherspoons in 0 of 4Zizzi in 0 of 4

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Top restaurant chains in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, neither Wetherspoons nor Zizzi showed up in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. wagamama1st
  2. Nando's2nd
  3. PizzaExpress3rd
  4. Five Guys4th
  5. Frankie & Benny's5th
  6. Bella Italia6th
  7. Toby Carvery7th
  8. Harvester8th
  9. Miller & Carter9th
  10. +2 more
  11. Zizzi–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • PizzaExpress3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Nando's3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • wagamama3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Toby Carvery2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Five Guys2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Frankie & Benny's2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bella Italia2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Miller & Carter1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Harvester1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Zizzi0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

+2 more

See every answer about restaurant chains

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.

Is Wetherspoons or Zizzi more popular in search?

This chart shows how often people search Google for Wetherspoons and Zizzi by name. Each line represents a brand's share of searches for all 12 restaurant chains we track, month by month, from searches in United Kingdom.

Wetherspoons and Zizzi among restaurant chains in the United Kingdom, by month

Share of searches by month for Wetherspoons, Zizzi. The figures are in the table below the chart.

View monthly share of searches table
MonthPizzaExpressWetherspoonsNando'sToby CarverywagamamaMiller & CarterFive GuysFrankie & Benny'sPrezzoBella ItaliaZizziHarvester
Oct 202515%18.4%18.4%12.3%10%6.7%6.7%3.7%2%3.7%2%1.2%
Nov 202519.2%19.2%15.7%10.5%8.6%8.6%7%3.2%2.1%2.6%2.1%1.2%
Dec 202518.1%18.1%18.1%8.1%8.1%9.9%8.1%3%2.4%2.4%2.4%1.1%
Jan 202617.7%17.7%17.7%9.7%7.9%9.7%6.5%3.6%2.9%2.9%2.4%1.4%
Feb 202619.2%19.2%15.7%8.6%8.6%8.6%7%3.8%3.1%2.6%2.6%1.2%
Mar 202620.1%20.1%16.4%9%7.4%7.4%7.4%3.3%3.3%2.2%2.2%1.3%
Apr 202622.3%18.2%18.2%8.1%8.1%6.7%5.4%3%3.7%2.4%2.4%1.4%
May 202622.5%18.4%18.4%8.2%6.7%6.7%6.7%3%3%2.5%2.5%1.4%
Jun 202624.1%19.7%16.1%7.2%7.2%7.2%5.9%4%2.6%2.6%2.2%1.2%
Jul 202622.4%18.3%18.3%8.2%6.7%6.7%6.7%3.7%3%2.5%2.5%1.2%
Aug 202623.3%19.2%15.7%10.5%7%5.7%5.7%3.8%2.6%2.6%2.6%1.2%
Sep 202622.8%18.6%15.2%10.2%8.3%6.8%5.6%3.7%3%2.5%2%1.2%

How has the Wetherspoons and Zizzi comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom restaurant chains in September 2026?

2 changes
  1. In September 2026, Wetherspoons lost share of searches among restaurant chains in the United Kingdom, from 19.2% to 18.6%.

  2. In September 2026, Zizzi lost share of searches among restaurant chains in the United Kingdom, from 2.6% to 2%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Wetherspoons’ and Zizzi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Wetherspoons

1 branded search term

  • wetherspoons

Zizzi

1 branded search term

  • zizzi

How the Brand Demand Index is measured

Other head-to-heads among restaurant chains

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