Brandwave

Seven Seas vs Vitabiotics:Which is more popular in the United Kingdom?

In September 2026, Vitabiotics had more branded searches than Seven Seas among vitamin and supplement brands in the United Kingdom. Vitabiotics had about 36,000 branded searches, while Seven Seas had 6,600. Vitabiotics made up 22.6% of all vitamin and supplement brand searches we track, and Seven Seas accounted for 4.2%. When we asked ChatGPT and Google AI Overviews about vitamin and supplement brands, Vitabiotics appeared in four of the five answers and Seven Seas in none.

Among vitamin and supplement brands in the United Kingdom in September 2026

Who do people search for more?

Vitabiotics, about 5 searches for every 1 for Seven Seas

Vitabiotics 36K searchesSeven Seas 6.6K searches

Who does AI mention more?

Vitabiotics, mentioned in 4 of 5 answers, Seven Seas in 0

Vitabiotics in 4 of 5Seven Seas in 0 of 5

Who does AI recommend more?

Vitabiotics, the only one of the two named

Vitabiotics first in 4Seven Seas never named

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Top vitamin and supplement brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Vitabiotics was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Seven Seas did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Vitabiotics1st
  2. Centrum2nd
  3. Solgar3rd
  4. Pregnacare4th
  5. Healthspan–
  6. Wild Nutrition–
  7. Simply Supplements–
  8. Seven Seas–
  9. Myvitamins–
  10. Together Health–
  11. +3 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Vitabiotics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pregnacare2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Centrum2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Solgar1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Healthspan0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wild Nutrition0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Simply Supplements0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Seven Seas0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Myvitamins0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Together Health0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+3 more

See every answer about vitamin and supplement brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 27, 2026.

Is Seven Seas or Vitabiotics more popular in search?

This chart shows how often people search Google for Seven Seas and Vitabiotics by name. Each line represents a brand's share of searches for all 13 vitamin and supplement brands we track, month by month, from searches in United Kingdom.

Seven Seas and Vitabiotics among vitamin and supplement brands in the United Kingdom, by month

Share of searches by month for Vitabiotics, Seven Seas. The figures are in the table below the chart.

View monthly share of searches table
MonthVitabioticsHealthspanWild NutritionPregnacareSimply SupplementsCentrumSeven SeasSolgarMyvitaminsTogether HealthBassetts VitaminsFeelNature's Bounty
Oct 202522.1%20.3%20.3%11.1%4.1%4.1%6.1%3.3%3.3%2.2%0.95%1.6%0.44%
Nov 202530.5%15.7%19.3%10.6%4.7%3.9%3.9%3.1%3.9%2.1%0.9%1.1%0.42%
Dec 202525.9%19.7%19.7%10.8%3.9%3.9%3.9%3.2%3.9%2.1%0.95%1.3%0.43%
Jan 202619.9%22.7%22.7%10.2%4.5%3.7%3.7%3%4.5%2%1.1%1.3%0.46%
Feb 202620.1%22.6%22.6%10.1%4.5%3.7%3.7%3%4.5%2.5%1.1%1.2%0.4%
Mar 202619.3%21.7%21.7%11.9%5.3%3.5%4.3%2.9%4.3%2.4%1%1.2%0.39%
Apr 202619.7%22.2%22.2%12.1%4.4%3.6%4.4%3%3.6%2.4%1%1%0.32%
May 202621.4%24.1%19.7%10.8%4.8%3.9%4.8%2.6%3.2%2.1%1.1%1.1%0.35%
Jun 202621.4%24.4%20%10.9%4.9%4%4%2.7%3.3%2.2%0.96%1.1%0.29%
Jul 202622.7%21.2%21.2%11.6%5.2%4.2%4.2%2.3%2.8%2.3%0.83%1%0.31%
Aug 202622.7%21.2%21.2%11.6%5.2%4.2%4.2%2.3%2.8%2.3%0.83%0.94%0.38%
Sep 202622.6%20.8%20.8%11.4%5.1%4.2%4.2%3.4%2.8%2.3%1.2%0.92%0.37%

How has branded search for Seven Seas and Vitabiotics changed in the United Kingdom over the last 12 months?

3 findings

How did search popularity change for United Kingdom vitamin and supplement brands in September 2026?

2 changes

  1. Estimated monthly branded searches for Seven Seas in the United Kingdom fell 45.5% over 12 measured months, from 12.1K to 6.6K in September 2026.

  2. Estimated monthly branded searches for Vitabiotics in the United Kingdom fell 18.4% over 12 measured months, from 44.1K to 36K in September 2026.

How are Seven Seas’ and Vitabiotics’ branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Seven Seas’ and Vitabiotics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Seven Seas

1 branded search term

  • seven seas

Vitabiotics

2 branded search terms

  • perfectil
  • vitabiotics

How the Brand Demand Index is measured

Other head-to-heads among vitamin and supplement brands

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