Brandwave

Papa Johns vs Rudy's Pizza Napoletana:Which is more popular?

In September 2026, Papa Johns had more branded searches than Rudy's Pizza Napoletana among pizza chains in the United Kingdom. Papa Johns had about 301,000 branded searches, while Rudy's Pizza Napoletana had 49,500. Papa Johns made up 11% of all pizza chain searches we track, and Rudy's Pizza Napoletana accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about pizza chains, Papa Johns and Rudy's Pizza Napoletana each appeared in two of the four answers. Papa Johns was mentioned before Rudy's Pizza Napoletana in two out of three answers.

Among pizza chains in the United Kingdom in September 2026

Who do people search for more?

Papa Johns, about 6 searches for every 1 for Rudy's Pizza Napoletana

Papa Johns 301K searchesRudy's Pizza Napoletana 49.5K searches

Who does AI mention more?

Both were mentioned in 2 of 4 answers.

Papa Johns in 2 of 4Rudy's Pizza Napoletana in 2 of 4

Who does AI recommend more?

Papa Johns, named ahead of Rudy's Pizza Napoletana in 2 of 3 answers

Papa Johns first in 2Rudy's Pizza Napoletana first in 1

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Top pizza chains in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Papa Johns and Rudy's Pizza Napoletana were each mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Papa Johns was listed before Rudy's Pizza Napoletana in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Domino's1st
  2. Franco Manca2nd
  3. PizzaExpress3rd
  4. Rudy's Pizza Napoletana4th
  5. Papa Johns5th
  6. Pizza Pilgrims6th
  7. Pizza Hut7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Domino's3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • PizzaExpress2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Pizza Hut2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Papa Johns2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Franco Manca2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Pizza Pilgrims2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Rudy's Pizza Napoletana2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about pizza chains

4 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.

Is Papa Johns or Rudy's Pizza Napoletana more popular in search?

This chart shows how often people search Google for Papa Johns and Rudy's Pizza Napoletana by name. Each line represents a brand's share of searches for all seven pizza chains we track, month by month, from searches in United Kingdom.

Papa Johns and Rudy's Pizza Napoletana among pizza chains in the United Kingdom, by month

Share of searches by month for Papa Johns, Rudy's Pizza Napoletana. The figures are in the table below the chart.

View monthly share of searches table
MonthDomino'sPizzaExpressPizza HutPapa JohnsFranco MancaPizza PilgrimsRudy's Pizza Napoletana
Oct 202532.2%17.8%32.2%9.7%3.6%2.9%1.6%
Nov 202540.2%22.1%22.1%8.1%3%3%1.6%
Dec 202541.2%22.6%18.5%10.1%3%3%1.7%
Jan 202636.3%24.5%20%9%6%2.7%1.5%
Feb 202638.7%26.1%17.4%9.5%3.5%2.9%1.9%
Mar 202638.9%26.2%17.5%9.6%2.9%2.9%1.9%
Apr 202638.9%26.2%17.5%9.6%2.9%2.9%1.9%
May 202638.8%26.2%17.5%9.6%2.9%3.5%1.6%
Jun 202636.3%29.8%16.3%10.9%2.2%2.7%1.8%
Jul 202636.4%30%16.4%11%2.7%1.8%1.8%
Aug 202633.1%33.1%18.2%10%2%2%1.6%
Sep 202636.6%30.1%16.5%11%2.2%1.8%1.8%

How has the Papa Johns and Rudy's Pizza Napoletana comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom pizza chains in September 2026?

2 changes
  1. In September 2026, Papa Johns gained share of searches among pizza chains in the United Kingdom, from 10% to 11%.

  2. Estimated monthly branded searches for Rudy's Pizza Napoletana in the United Kingdom fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Papa Johns’ and Rudy's Pizza Napoletana’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Papa Johns

1 branded search term

  • papa johns

Rudy's Pizza Napoletana

1 branded search term

  • rudys pizza

How the Brand Demand Index is measured

Other head-to-heads among pizza chains

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