Brandwave

Krups vs Lavazza:Which is more popular?

In September 2026, Lavazza had more branded searches than Krups among coffee machine brands in the United Kingdom. Lavazza had about 22,200 branded searches, while Krups had 6,600. Lavazza made up 5.8% of all coffee machine brand searches we track, and Krups accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about coffee machine brands, neither Krups nor Lavazza appeared in any of the five answers.

Among coffee machine brands in the United Kingdom in September 2026

Who do people search for more?

Lavazza, about 3 searches for every 1 for Krups

Lavazza 22.2K searchesKrups 6.6K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Krups in 0 of 5Lavazza in 0 of 5

Follow Krups vs Lavazza and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top coffee machine brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Krups nor Lavazza showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. De'Longhi1st
  2. Philips2nd
  3. Sage3rd
  4. Jura4th
  5. Tassimo5th
  6. Nespresso6th
  7. Gaggia7th
  8. Ninja–
  9. Lavazza–
  10. +2 more
  11. Krups–
  12. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • De'Longhi5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Philips4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sage3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nespresso2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Jura2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tassimo1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gaggia1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ninja0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lavazza0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Krups0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+3 more

See every answer about coffee machine brands

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 26, 2026.

Is Krups or Lavazza more popular in search?

This chart shows how often people search Google for Krups and Lavazza by name. Each line represents a brand's share of searches for all 13 coffee machine brands we track, month by month, from searches in United Kingdom.

Krups and Lavazza among coffee machine brands in the United Kingdom, by month

Share of searches by month for Lavazza, Krups. The figures are in the table below the chart.

View monthly share of searches table
MonthNinjaDe'LonghiSageNespressoLavazzaSmegTassimoDolce GustoPhilipsKrupsJuraGaggiaMelitta
Oct 202530.6%16.8%20.5%6.1%2.2%5%6.1%4.1%3.4%1.5%1.8%1%0.82%
Nov 202535.5%15.9%19.5%5.9%1.7%4.8%4.8%3.2%4.8%1.2%1.2%0.95%0.64%
Dec 202533.7%18.4%18.4%6.8%2%4.5%4.5%3.7%3.7%1.4%1.1%0.9%0.74%
Jan 202630.7%16.8%20.6%6.2%2.3%5%6.2%4.1%3.4%1.5%1.5%1%0.82%
Feb 202627.9%18.7%18.7%6.8%2.5%5.6%6.8%4.6%3.1%1.7%1.7%1.1%0.89%
Mar 202628.1%18.8%18.8%6.9%2.5%5.6%6.9%3.8%3.1%1.7%1.7%1.4%0.9%
Apr 202634.3%15.4%18.9%6.9%2.1%4.6%5.6%3.8%3.1%1.7%1.7%1.1%0.75%
May 202628.6%19.1%19.1%7%2.6%4.7%5.7%3.8%3.8%1.7%2.1%1.1%0.76%
Jun 202636.2%16.3%16.3%7.3%2.2%4.9%4.9%2.7%4%1.8%1.8%0.95%0.79%
Jul 202635.5%16%19.5%7.2%2.1%4.8%4.8%2.6%2.6%1.7%1.4%0.94%0.77%
Aug 202630.9%17%20.8%7.6%2.3%6.2%4.2%2.8%2.8%1.9%1.5%1.2%0.82%
Sep 202628.6%19.3%19.3%7.1%5.8%4.7%4.7%3.2%2.6%1.7%1.4%0.94%0.76%

Lavazza sells other things too, so only its searches that name this product count here, like “lavazza coffee machine”.

How has the Krups and Lavazza comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom coffee machine brands in September 2026?

1 change
  1. In September 2026, Lavazza overtook Smeg and 3 others to rank 5th among coffee machine brands in the United Kingdom, with 5.8% of the searches.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Krups’ and Lavazza’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Krups

1 branded search term

  • krups coffee machine

Lavazza

1 branded search term

  • lavazza coffee machine

How the Brand Demand Index is measured

Other head-to-heads among coffee machine brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.