Brandwave

Kenwood vs Salter:Which is more popular?

In September 2026, Kenwood had more branded searches than Salter among blender brands in the United Kingdom. Kenwood had about 1,900 branded searches, while Salter had 720. Kenwood made up 2.7% of all blender brand searches we track, and Salter accounted for 1%. When we asked ChatGPT and Google AI Overviews about blender brands, neither Kenwood nor Salter appeared in any of the five answers.

Among blender brands in the United Kingdom in September 2026

Who do people search for more?

Kenwood, about 3 searches for every 1 for Salter

Kenwood 1.9K searchesSalter 720 searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Kenwood in 0 of 5Salter in 0 of 5

Follow Kenwood vs Salter and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top blender brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Kenwood nor Salter showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ninja1st
  2. NutriBullet2nd
  3. Vitamix3rd
  4. Blendtec4th
  5. KitchenAid5th
  6. Kenwood–
  7. Russell Hobbs–
  8. Tefal–
  9. Salter–
  10. BlendJet–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ninja4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • NutriBullet4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vitamix2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • KitchenAid1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Blendtec1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kenwood0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Russell Hobbs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tefal0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Salter0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BlendJet0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about blender brands

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 26, 2026.

Is Kenwood or Salter more popular in search?

This chart shows how often people search Google for Kenwood and Salter by name. Each line represents a brand's share of searches for all ten blender brands we track, month by month, from searches in United Kingdom.

Kenwood and Salter among blender brands in the United Kingdom, by month

Share of searches by month for Kenwood, Salter. The figures are in the table below the chart.

View monthly share of searches table
MonthNinjaNutriBulletVitamixKitchenAidKenwoodRussell HobbsTefalBlendtecSalterBlendJet
Oct 202556.3%16.8%9.2%5%4%2.6%2.6%1.4%1%1%
Nov 202560%18%8%4.4%2.9%1.9%2.4%0.87%0.87%0.71%
Dec 202556.3%20.6%7.5%5%3.3%2.2%2.7%0.82%0.82%0.82%
Jan 202652.7%23.6%8.6%4.7%3.1%2%2.6%0.94%0.94%0.77%
Feb 202661.6%18.4%6.7%3.6%3%2%2%1.1%0.9%0.73%
Mar 202660.6%18.1%8.1%3.5%2.9%2%2%1.2%0.72%0.88%
Apr 202660.7%18.2%8.1%3.6%2.3%2%2.3%1.2%0.88%0.72%
May 202660.6%18.1%8.1%3.6%2.3%2%2.3%1.2%0.88%0.88%
Jun 202662.1%18.6%6.8%3.6%2.4%1.6%2.4%1.1%0.74%0.74%
Jul 202657.3%20.9%7.6%4.1%2.7%2.3%2.3%1.2%0.84%0.68%
Aug 202655.6%20.3%9.1%4.9%2.6%2.2%2.2%1.2%1.2%0.66%
Sep 202657.1%20.9%7.6%5.1%2.7%2.3%1.8%1%1%0.55%

How has the Kenwood and Salter comparison changed over the last 12 months?

3 findings
  • Kenwood was ahead of Salter in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Kenwood’s share of searches among blender brands in the United Kingdom moved from 4% to 2.7%, and its estimated monthly branded searches moved from 2.9K to 1.9K.
  • Across the 12 months ending September 2026, Salter’s share of searches among blender brands in the United Kingdom held steady at 1%, and its estimated monthly branded searches held steady at 720.

How did search popularity change for United Kingdom blender brands in September 2026?

1 change
  1. Estimated monthly branded searches for Kenwood in the United Kingdom fell 34.5% over 12 measured months, from 2.9K to 1.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Kenwood’s and Salter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kenwood

1 branded search term

  • kenwood blender

Salter

1 branded search term

  • salter blender

How the Brand Demand Index is measured

Other head-to-heads among blender brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.