Brandwave

Denplan vs Dentalplan:Which is more popular?

In September 2026, Denplan had more branded searches than Dentalplan among dental plan providers in the United Kingdom. Denplan had about 22,200 branded searches, while Dentalplan had 3,600. Denplan made up 68.9% of all dental plan provider searches we track, and Dentalplan accounted for 11.2%. When we asked ChatGPT and Google AI Overviews about dental plan providers, Denplan appeared in four of the five answers and Dentalplan in none.

Among dental plan providers in the United Kingdom in September 2026

Who do people search for more?

Denplan, about 6 searches for every 1 for Dentalplan

Denplan 22.2K searchesDentalplan 3.6K searches

Who does AI mention more?

Denplan, mentioned in 4 of 5 answers, Dentalplan in 0

Denplan in 4 of 5Dentalplan in 0 of 5

Who does AI recommend more?

Denplan, the only one of the two named

Denplan first in 3Dentalplan never named

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Top dental plan providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Denplan was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Dentalplan did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Simplyhealth1st
  2. Bupa2nd
  3. Denplan3rd
  4. AXA4th
  5. Practice Plan5th
  6. Vitality6th
  7. Dentalplan–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Denplan4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bupa4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AXA4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Simplyhealth4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Vitality1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Practice Plan1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dentalplan0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about dental plan providers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 27, 2026.

Is Denplan or Dentalplan more popular in search?

This chart shows how often people search Google for Denplan and Dentalplan by name. Each line represents a brand's share of searches for all seven dental plan providers we track, month by month, from searches in United Kingdom.

Denplan and Dentalplan among dental plan providers in the United Kingdom, by month

Share of searches by month for Denplan, Dentalplan. The figures are in the table below the chart.

View monthly share of searches table
MonthDenplanBupaDentalplanVitalityAXASimplyhealthPractice Plan
Oct 202567.2%13.4%10.9%2.5%3.2%2.5%0.35%
Nov 202569.6%11.3%11.3%2.6%2.6%2.3%0.36%
Dec 202569.3%11.2%11.2%2.7%2.7%2.2%0.44%
Jan 202665.4%13%13%2.4%3.1%2.4%0.51%
Feb 202669.1%11.2%11.2%2.2%3.3%2.2%0.66%
Mar 202667.1%13.4%10.9%2.5%3.2%2.2%0.79%
Apr 202669.8%11.3%11.3%2.3%2.6%1.9%0.82%
May 202667.4%13.4%10.9%2.7%2.7%1.8%1.2%
Jun 202668.8%11.2%11.2%2.7%2.7%2.2%1.2%
Jul 202671.1%11.5%9.3%2.3%2.3%1.9%1.5%
Aug 202670.4%11.4%9.2%2.8%2.8%1.9%1.5%
Sep 202668.9%11.2%11.2%2.7%2.2%2.2%1.5%

How has the Denplan and Dentalplan comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom dental plan providers in September 2026?

2 changes
  1. In September 2026, Dentalplan gained share of searches among dental plan providers in the United Kingdom, from 9.2% to 11.2%.

  2. In September 2026, Denplan lost share of searches among dental plan providers in the United Kingdom, from 70.4% to 68.9%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Denplan’s and Dentalplan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Denplan

1 branded search term

  • denplan

Dentalplan

1 branded search term

  • dentalplan

How the Brand Demand Index is measured

Other head-to-heads among dental plan providers

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