Brandwave

Catsan vs World's Best Cat Litter:Which is more popular?

In September 2026, Catsan had more branded searches than World's Best Cat Litter among cat litter brands in the United Kingdom. Catsan had about 2,900 branded searches, while World's Best Cat Litter had 2,400. Catsan made up 26.1% of all cat litter brand searches we track, and World's Best Cat Litter accounted for 21.6%. When we asked ChatGPT and Google AI Overviews about cat litter brands, World's Best Cat Litter appeared in three of the five answers and Catsan in one. World's Best Cat Litter was mentioned before Catsan in every answer.

Among cat litter brands in the United Kingdom in September 2026

Who do people search for more?

Catsan, about 21% more searches than World's Best Cat Litter

Catsan 2.9K searchesWorld's Best Cat Litter 2.4K searches

Who does AI mention more?

World's Best Cat Litter, mentioned in 3 of 5 answers, Catsan in 1

World's Best Cat Litter in 3 of 5Catsan in 1 of 5

Who does AI recommend more?

World's Best Cat Litter, named ahead of Catsan in every answer

World's Best Cat Litter first in 2Catsan never first

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Top cat litter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, World's Best Cat Litter was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Catsan was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. World's Best Cat Litter was listed before Catsan in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. World's Best Cat Litter1st
  2. Cat's Best2nd
  3. Catsan3rd
  4. Pettex–
  5. Bob Martin–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Cat's Best3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • World's Best Cat Litter3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Catsan1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pettex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bob Martin0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cat litter brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 27, 2026.

Is Catsan or World's Best Cat Litter more popular in search?

This chart shows how often people search Google for Catsan and World's Best Cat Litter by name. Each line represents a brand's share of searches for all five cat litter brands we track, month by month, from searches in United Kingdom.

Catsan and World's Best Cat Litter among cat litter brands in the United Kingdom, by month

Share of searches by month for Catsan, World's Best Cat Litter. The figures are in the table below the chart.

View monthly share of searches table
MonthCat's BestCatsanWorld's Best Cat LitterPettexBob Martin
Oct 202543.6%29.1%23.4%2.6%1.4%
Nov 202538.5%31.5%25.4%2.8%1.8%
Dec 202540.3%26.6%26.6%2.9%3.6%
Jan 202642.8%28.5%23%3.1%2.5%
Feb 202643.4%28.6%23.7%2.6%1.7%
Mar 202643.6%28.7%23.8%2.6%1.4%
Apr 202638.8%31.3%25.9%2.3%1.8%
May 202638.9%31.4%25.9%2.3%1.5%
Jun 202646.4%25.3%25.3%1.8%1.2%
Jul 202641.1%27.4%27.4%2.4%1.6%
Aug 202643.6%28.7%23.8%2.6%1.4%
Sep 202648.5%26.1%21.6%2.3%1.5%

How has the Catsan and World's Best Cat Litter comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom cat litter brands in September 2026?

2 changes
  1. In September 2026, Catsan lost share of searches among cat litter brands in the United Kingdom, from 28.7% to 26.1%.

  2. In September 2026, World's Best Cat Litter lost share of searches among cat litter brands in the United Kingdom, from 23.8% to 21.6%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Catsan’s and World's Best Cat Litter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Catsan

1 branded search term

  • catsan

World's Best Cat Litter

1 branded search term

  • world's best cat litter

How the Brand Demand Index is measured

Other head-to-heads among cat litter brands

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