Brandwave

Blendtec vs Tefal:Which is more popular?

In September 2026, Tefal had more branded searches than Blendtec among blender brands in the United Kingdom. Tefal had about 1,300 branded searches, while Blendtec had 720. Tefal made up 1.8% of all blender brand searches we track, and Blendtec accounted for 1%. When we asked ChatGPT and Google AI Overviews about blender brands, Blendtec appeared in one of the five answers and Tefal in none.

Among blender brands in the United Kingdom in September 2026

Who do people search for more?

Tefal, about 81% more searches than Blendtec

Tefal 1.3K searchesBlendtec 720 searches

Who does AI mention more?

Blendtec, mentioned in 1 of 5 answers, Tefal in 0

Blendtec in 1 of 5Tefal in 0 of 5

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Top blender brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Blendtec was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Tefal did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ninja1st
  2. NutriBullet2nd
  3. Vitamix3rd
  4. Blendtec4th
  5. KitchenAid5th
  6. Kenwood–
  7. Russell Hobbs–
  8. Tefal–
  9. Salter–
  10. BlendJet–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ninja4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • NutriBullet4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vitamix2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • KitchenAid1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Blendtec1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kenwood0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Russell Hobbs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tefal0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Salter0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BlendJet0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about blender brands

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 26, 2026.

Is Blendtec or Tefal more popular in search?

This chart shows how often people search Google for Blendtec and Tefal by name. Each line represents a brand's share of searches for all ten blender brands we track, month by month, from searches in United Kingdom.

Blendtec and Tefal among blender brands in the United Kingdom, by month

Share of searches by month for Tefal, Blendtec. The figures are in the table below the chart.

View monthly share of searches table
MonthNinjaNutriBulletVitamixKitchenAidKenwoodRussell HobbsTefalBlendtecSalterBlendJet
Oct 202556.3%16.8%9.2%5%4%2.6%2.6%1.4%1%1%
Nov 202560%18%8%4.4%2.9%1.9%2.4%0.87%0.87%0.71%
Dec 202556.3%20.6%7.5%5%3.3%2.2%2.7%0.82%0.82%0.82%
Jan 202652.7%23.6%8.6%4.7%3.1%2%2.6%0.94%0.94%0.77%
Feb 202661.6%18.4%6.7%3.6%3%2%2%1.1%0.9%0.73%
Mar 202660.6%18.1%8.1%3.5%2.9%2%2%1.2%0.72%0.88%
Apr 202660.7%18.2%8.1%3.6%2.3%2%2.3%1.2%0.88%0.72%
May 202660.6%18.1%8.1%3.6%2.3%2%2.3%1.2%0.88%0.88%
Jun 202662.1%18.6%6.8%3.6%2.4%1.6%2.4%1.1%0.74%0.74%
Jul 202657.3%20.9%7.6%4.1%2.7%2.3%2.3%1.2%0.84%0.68%
Aug 202655.6%20.3%9.1%4.9%2.6%2.2%2.2%1.2%1.2%0.66%
Sep 202657.1%20.9%7.6%5.1%2.7%2.3%1.8%1%1%0.55%

How has the Blendtec and Tefal comparison changed over the last 12 months?

3 findings
  • Tefal was ahead of Blendtec in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Blendtec’s share of searches among blender brands in the United Kingdom moved from 1.4% to 1%, and its estimated monthly branded searches moved from 1K to 720.
  • Across the 12 months ending September 2026, Tefal’s share of searches among blender brands in the United Kingdom moved from 2.6% to 1.8%, and its estimated monthly branded searches moved from 1.9K to 1.3K.

How did search popularity change for United Kingdom blender brands in September 2026?

2 changes
  1. Tefal’s share of searches among blender brands in the United Kingdom has lost ground for 3 months in a row, from 2.4% to 1.8% in September 2026.

  2. Estimated monthly branded searches for Blendtec in the United Kingdom fell 28% over 12 measured months, from 1K to 720 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Blendtec’s and Tefal’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blendtec

1 branded search term

  • blendtec blender

Tefal

1 branded search term

  • tefal blender

How the Brand Demand Index is measured

Other head-to-heads among blender brands

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