Brandwave

Bellamianta vs Tanologist:Which is more popular?

In September 2026, Bellamianta had more branded searches than Tanologist among self-tan brands in the United Kingdom. Bellamianta had about 12,100 branded searches, while Tanologist had 2,400. Bellamianta made up 21.5% of all self-tan brand searches we track, and Tanologist accounted for 4.3%. When we asked ChatGPT and Google AI Overviews about self-tan brands, neither Bellamianta nor Tanologist appeared in any of the five answers.

Among self-tan brands in the United Kingdom in September 2026

Who do people search for more?

Bellamianta, about 5 searches for every 1 for Tanologist

Bellamianta 12.1K searchesTanologist 2.4K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Bellamianta in 0 of 5Tanologist in 0 of 5

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Top self-tan brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Bellamianta nor Tanologist showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. St.Tropez1st
  2. Bondi Sands2nd
  3. Tan-Luxe3rd
  4. Isle of Paradise3rd
  5. Bellamianta–
  6. Loving Tan–
  7. Tanologist–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • St.Tropez3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bondi Sands3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Tan-Luxe2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Isle of Paradise1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bellamianta0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Loving Tan0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tanologist0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about self-tan brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 27, 2026.

Is Bellamianta or Tanologist more popular in search?

This chart shows how often people search Google for Bellamianta and Tanologist by name. Each line represents a brand's share of searches for all seven self-tan brands we track, month by month, from searches in United Kingdom.

Bellamianta and Tanologist among self-tan brands in the United Kingdom, by month

Share of searches by month for Bellamianta, Tanologist. The figures are in the table below the chart.

View monthly share of searches table
MonthSt.TropezBellamiantaBondi SandsLoving TanTan-LuxeTanologistIsle of Paradise
Oct 202528.3%15.5%23.1%12.6%10.3%5.5%4.6%
Nov 202520.5%25.1%20.5%13.7%11.2%4.9%4.1%
Dec 202525.4%17%25.4%13.9%9.3%5%4.1%
Jan 202639.4%9.6%17.6%14.4%9.6%5.2%4.3%
Feb 202630.3%11%20.2%16.6%11%5.9%4.9%
Mar 202630.7%13.7%20.5%13.7%11.2%6.1%4%
Apr 202630.9%9.2%25.3%13.8%11.3%6.2%3.3%
May 202628.2%8.4%28.2%15.4%10.3%5.6%3.8%
Jun 202639.1%9.6%21.4%11.7%9.6%5.2%3.4%
Jul 202638.4%14%21%11.5%7.6%4.2%3.4%
Aug 202641.1%10%18.4%15%8.2%4.4%2.9%
Sep 202632.1%21.5%17.6%14.4%7.8%4.3%2.3%

How has the Bellamianta and Tanologist comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom self-tan brands in September 2026?

2 changes
  1. In September 2026, Bellamianta overtook Bondi Sands and Loving Tan to rank 2nd among self-tan brands in the United Kingdom, with 21.5% of the searches.

  2. Estimated monthly branded searches for Tanologist in the United Kingdom fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Bellamianta’s and Tanologist’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bellamianta

1 branded search term

  • bellamianta

Tanologist

1 branded search term

  • tanologist

How the Brand Demand Index is measured

Other head-to-heads among self-tan brands

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