Brandwave

Audika vs Scrivens:Which is more popular?

In September 2026, Audika had more branded searches than Scrivens among hearing care providers in the United Kingdom. Audika had about 10,200 branded searches, while Scrivens had 2,400. Audika made up 44.7% of all hearing care provider searches we track, and Scrivens accounted for 10.5%. When we asked ChatGPT and Google AI Overviews about hearing care providers, Scrivens appeared in two of the four answers and Audika in one. Audika and Scrivens were each mentioned first in one of the two answers that named either.

Among hearing care providers in the United Kingdom in September 2026

Who do people search for more?

Audika, about 4 searches for every 1 for Scrivens

Audika 10.2K searchesScrivens 2.4K searches

Who does AI mention more?

Scrivens, mentioned in 2 of 4 answers, Audika in 1

Scrivens in 2 of 4Audika in 1 of 4

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Audika first in 1Scrivens first in 1

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Top hearing care providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Scrivens was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Audika was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Audika and Scrivens were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Specsavers1st
  2. Boots Hearingcare2nd
  3. Scrivens3rd
  4. Audika4th
  5. Amplifon4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Specsavers3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Boots Hearingcare2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Scrivens2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Audika1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Amplifon1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about hearing care providers

4 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.

Is Audika or Scrivens more popular in search?

This chart shows how often people search Google for Audika and Scrivens by name. Each line represents a brand's share of searches for all five hearing care providers we track, month by month, from searches in United Kingdom.

Audika and Scrivens among hearing care providers in the United Kingdom, by month

Share of searches by month for Audika, Scrivens. The figures are in the table below the chart.

View monthly share of searches table
MonthAudikaBoots HearingcareAmplifonScrivensSpecsavers
Oct 202543.9%19.4%19.4%8.6%8.6%
Nov 202542.4%18.6%18.6%10.2%10.2%
Dec 202545.9%20.2%16.5%8.7%8.7%
Jan 202650.5%18.3%14.9%8.1%8.1%
Feb 202642.4%18.6%18.6%10.2%10.2%
Mar 202646%16.3%20%8.9%8.9%
Apr 202637.1%19.7%19.7%13.1%10.4%
May 202636.4%19.1%19.1%12.7%12.7%
Jun 202641.2%20.2%16.5%11%11%
Jul 202643.7%21.4%14.1%11.7%9.2%
Aug 202642.1%21.1%11.5%11.5%13.9%
Sep 202644.7%23.7%10.5%10.5%10.5%

How has the Audika and Scrivens comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom hearing care providers in September 2026?

2 changes
  1. In September 2026, Audika gained share of searches among hearing care providers in the United Kingdom, from 42.1% to 44.7%.

  2. In September 2026, Scrivens lost share of searches among hearing care providers in the United Kingdom, from 11.5% to 10.5%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Audika’s and Scrivens’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Audika

2 branded search terms

  • audika
  • hidden hearing

Scrivens

1 branded search term

  • scrivens hearing

How the Brand Demand Index is measured

Other head-to-heads among hearing care providers

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