Audika vs Boots Hearingcare:Which is more popular?
In September 2026, Audika had more branded searches than Boots Hearingcare among hearing care providers in the United Kingdom. Audika had about 10,200 branded searches, while Boots Hearingcare had 5,400. Audika made up 44.7% of all hearing care provider searches we track, and Boots Hearingcare accounted for 23.7%. When we asked ChatGPT and Google AI Overviews about hearing care providers, Boots Hearingcare appeared in two of the four answers and Audika in one. Boots Hearingcare was mentioned before Audika in every answer that named either.
Who do people search for more?
Audika, about 89% more searches than Boots Hearingcare
Who does AI mention more?
Boots Hearingcare, mentioned in 2 of 4 answers, Audika in 1
Who does AI recommend more?
Boots Hearingcare, named ahead of Audika in 2 of 2 answers
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Top hearing care providers in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Boots Hearingcare was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Audika was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Boots Hearingcare was listed before Audika in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Specsavers1st- Boots Hearingcare2nd
Scrivens3rd- Audika4th
Amplifon4th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Specsavers3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Boots Hearingcare2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Scrivens2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Audika1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Amplifon1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about hearing care providers
4 answers
Asked ChatGPT
“Where's the best place to get hearing aids in the UK?”
Asked ChatGPT
“Which high street hearing care provider is best in the UK?”
Asked ChatGPT
“Where can I get a free hearing test in the UK?”
Searched Google, AI Overview
“hearing aids”
Searched Google, AI Overview
“free hearing test”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.
Is Audika or Boots Hearingcare more popular in search?
This chart shows how often people search Google for Audika and Boots Hearingcare by name. Each line represents a brand's share of searches for all five hearing care providers we track, month by month, from searches in United Kingdom.
Share of searches by month for Audika, Boots Hearingcare. The figures are in the table below the chart.
View monthly share of searches table
| Month | Audika | Boots Hearingcare | Amplifon | Scrivens | Specsavers |
|---|---|---|---|---|---|
| Oct 2025 | 43.9% | 19.4% | 19.4% | 8.6% | 8.6% |
| Nov 2025 | 42.4% | 18.6% | 18.6% | 10.2% | 10.2% |
| Dec 2025 | 45.9% | 20.2% | 16.5% | 8.7% | 8.7% |
| Jan 2026 | 50.5% | 18.3% | 14.9% | 8.1% | 8.1% |
| Feb 2026 | 42.4% | 18.6% | 18.6% | 10.2% | 10.2% |
| Mar 2026 | 46% | 16.3% | 20% | 8.9% | 8.9% |
| Apr 2026 | 37.1% | 19.7% | 19.7% | 13.1% | 10.4% |
| May 2026 | 36.4% | 19.1% | 19.1% | 12.7% | 12.7% |
| Jun 2026 | 41.2% | 20.2% | 16.5% | 11% | 11% |
| Jul 2026 | 43.7% | 21.4% | 14.1% | 11.7% | 9.2% |
| Aug 2026 | 42.1% | 21.1% | 11.5% | 11.5% | 13.9% |
| Sep 2026 | 44.7% | 23.7% | 10.5% | 10.5% | 10.5% |
How has the Audika and Boots Hearingcare comparison changed over the last 12 months?
3 findings
- Audika was ahead of Boots Hearingcare in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Audika’s share of searches among hearing care providers in the United Kingdom moved from 43.9% to 44.7%, and its estimated monthly branded searches moved from 12.2K to 10.2K.
- Across the 12 months ending September 2026, Boots Hearingcare’s share of searches among hearing care providers in the United Kingdom moved from 19.4% to 23.7%, and its estimated monthly branded searches held steady at 5.4K.
How did search popularity change for United Kingdom hearing care providers in September 2026?
2 changes
In September 2026, Audika gained share of searches among hearing care providers in the United Kingdom, from 42.1% to 44.7%.
In September 2026, Boots Hearingcare gained share of searches among hearing care providers in the United Kingdom, from 21.1% to 23.7%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Audika’s and Boots Hearingcare’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Audika
2 branded search terms
- audika
- hidden hearing
Boots Hearingcare
1 branded search term
- boots hearingcare
Other head-to-heads among hearing care providers
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