Brandwave

Plumb Center vs Plumbase:Which is more popular?

In September 2026, Plumb Center had more branded searches than Plumbase among plumbers merchants in the United Kingdom. Plumb Center had about 40,500 branded searches, while Plumbase had 18,100. Plumb Center made up 21.6% of all plumbers merchant searches we track, and Plumbase accounted for 9.7%. When we asked ChatGPT and Google AI Overviews about plumbers merchants, Plumb Center appeared in all four answers and Plumbase in one. Plumb Center was mentioned before Plumbase in every answer.

Among plumbers merchants in the United Kingdom in September 2026

Who do people search for more?

Plumb Center, about 2 searches for every 1 for Plumbase

Plumb Center 40.5K searchesPlumbase 18.1K searches

Who does AI mention more?

Plumb Center, mentioned in every answer we collected

Plumb Center in 4 of 4Plumbase in 1 of 4

Who does AI recommend more?

Plumb Center, named ahead of Plumbase in every answer

Plumb Center first in 4Plumbase never first

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Top plumbers merchants in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Plumb Center appeared in all four answers. Plumbase was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Plumb Center was listed before Plumbase in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. City Plumbing1st
  2. Plumb Center2nd
  3. Toolstation3rd
  4. Screwfix4th
  5. Plumbase5th
  6. PTS–
  7. PlumbNation–
  8. Plumbing Superstore–
  9. BSS–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • City Plumbing4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Plumb Center4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Screwfix2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Toolstation2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Plumbase1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • PTS0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • PlumbNation0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Plumbing Superstore0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • BSS0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about plumbers merchants

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 28, 2026.

Is Plumb Center or Plumbase more popular in search?

This chart shows how often people search Google for Plumb Center and Plumbase by name. Each line represents a brand's share of searches for all nine plumbers merchant brands we track, month by month, from searches in United Kingdom.

Plumb Center and Plumbase among plumbers merchants in the United Kingdom, by month

Share of searches by month for Plumb Center, Plumbase. The figures are in the table below the chart.

View monthly share of searches table
MonthCity PlumbingPlumb CenterPlumbasePTSPlumbNationPlumbing SuperstoreBSSScrewfixToolstation
Oct 202567%16.4%9%2.7%1.8%1.2%0.97%0.77%0.13%
Nov 202567%16.4%9%2.7%1.8%1.2%0.97%0.77%0.13%
Dec 202567%16.4%9%3.3%1.4%1.2%0.79%0.79%0.13%
Jan 202665.8%16.2%10.8%2.6%1.8%1.2%0.76%0.76%0.13%
Feb 202669.6%14%9.4%2.8%1.5%1.2%0.8%0.67%0.11%
Mar 202667.2%16.5%9%2.7%1.8%1.2%0.77%0.65%0.11%
Apr 202671.1%14.3%7.8%2.8%1.6%1%0.69%0.56%0.09%
May 202671.7%14.4%7.9%2.3%1.3%1%0.7%0.57%0.11%
Jun 202671.1%14.3%7.8%2.8%1.6%1%0.69%0.56%0.11%
Jul 202667.1%16.5%9%3.3%1.4%1.2%0.94%0.5%0.1%
Aug 202657.2%20.9%11.4%5.1%1.8%1.5%1.2%0.63%0.16%
Sep 202658.7%21.6%9.7%4.3%2.3%1.5%1%0.69%0.11%

How has the Plumb Center and Plumbase comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom plumbers merchants in September 2026?

2 changes
  1. In September 2026, Plumb Center gained share of searches among plumbers merchants in the United Kingdom, from 20.9% to 21.6%.

  2. In September 2026, Plumbase lost share of searches among plumbers merchants in the United Kingdom, from 11.4% to 9.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Plumb Center’s and Plumbase’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Plumb Center

1 branded search term

  • plumb center

Plumbase

1 branded search term

  • plumbase

How the Brand Demand Index is measured

Other head-to-heads among plumbers merchants

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