Brandwave

Flymo vs Ryobi:Which is more popular?

In September 2026, Ryobi had more branded searches than Flymo among lawn mower brands in the United Kingdom. Ryobi had about 9,900 branded searches, while Flymo had 5,400. Ryobi made up 17.8% of all lawn mower brand searches we track, and Flymo accounted for 9.7%. When we asked ChatGPT and Google AI Overviews about lawn mower brands, Flymo and Ryobi each appeared in one of the five answers. Flymo and Ryobi were each mentioned first in one of the two answers that named either.

Among lawn mower brands in the United Kingdom in September 2026

Who do people search for more?

Ryobi, about 83% more searches than Flymo

Ryobi 9.9K searchesFlymo 5.4K searches

Who does AI mention more?

Both were mentioned in 1 of 5 answers.

Flymo in 1 of 5Ryobi in 1 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Flymo first in 1Ryobi first in 1

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Top lawn mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Flymo was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ryobi was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Flymo and Ryobi were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bosch1st
  2. Stihl2nd
  3. WORX3rd
  4. Ryobi4th
  5. Honda Power Equipment4th
  6. Greenworks4th
  7. Einhell7th
  8. Hayter8th
  9. Husqvarna9th
  10. +2 more
  11. Flymo12th
  12. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mountfield2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stihl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • WORX2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Flymo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Makita1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Einhell1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Honda Power Equipment1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+3 more

See every answer about lawn mower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 26, 2026.

Is Flymo or Ryobi more popular in search?

This chart shows how often people search Google for Flymo and Ryobi by name. Each line represents a brand's share of searches for all 13 lawn mower brands we track, month by month, from searches in United Kingdom.

Flymo and Ryobi among lawn mower brands in the United Kingdom, by month

Share of searches by month for Ryobi, Flymo. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiMountfieldFlymoStihlMakitaWORXEinhellHonda Power EquipmentHusqvarnaMac AllisterBoschGreenworksHayter
Oct 202514.3%17.5%11.7%7.7%7.7%7.7%5%7.7%5%6.4%4.2%2.7%2.3%
Nov 202515.5%15.5%12.5%8.2%8.2%6.9%5.6%8.2%5.6%3.8%4.3%3.1%2.5%
Dec 202515%18.9%12.6%6.9%7.9%5.7%5.7%7.9%6.9%3.1%3.8%3.1%2.5%
Jan 202613.1%20%13.1%6.9%6.9%5%4.1%11%6.9%3.3%3.3%3.3%3.3%
Feb 20268.5%19.3%10.5%5.5%7%4.7%3.8%8.5%3.8%2.6%3.8%2.9%19.3%
Mar 202617.6%17.6%11.7%7.8%7.8%5.2%5.2%6.4%4.3%4.3%4.3%4.3%3.5%
Apr 202625.7%14.1%11.5%6.3%7.7%7.7%5.1%5.1%3.4%4.2%3.4%2.8%2.8%
May 202624%13.1%10.7%7.2%7.2%7.2%5.9%5.9%4.8%4.8%3.9%2.6%2.6%
Jun 202620.6%13.8%11.2%7.5%7.5%7.5%6.1%6.1%5%5%4.1%2.7%2.7%
Jul 202619.3%15.8%12.9%7%7%7%5.8%5.8%4.6%5.8%3.8%2.6%2.6%
Aug 202617.8%14.5%11.8%7.8%6.5%7.8%6.5%5.1%7.8%5.1%3.5%3.5%2.4%
Sep 202617.8%14.6%9.7%9.7%7.9%7.9%6.5%6.5%5.2%5.2%4.3%2.9%1.8%

Ryobi sells other things too, so only its searches that name this product count here, like “ryobi lawn mower”.

How has the Flymo and Ryobi comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Flymo took it in February 2026, Ryobi took it in March 2026.
  • Across the 12 months ending September 2026, Flymo’s share of searches among lawn mower brands in the United Kingdom moved from 11.7% to 9.7%, and its estimated monthly branded searches moved from 4.4K to 5.4K.
  • Across the 12 months ending September 2026, Ryobi’s share of searches among lawn mower brands in the United Kingdom moved from 14.3% to 17.8%, and its estimated monthly branded searches moved from 5.4K to 9.9K.

How did search popularity change for United Kingdom lawn mower brands in September 2026?

2 changes
  1. In September 2026, Flymo lost share of searches among lawn mower brands in the United Kingdom, from 11.8% to 9.7%.

  2. Estimated monthly branded searches for Ryobi in the United Kingdom rose 83.3% over 12 measured months, from 5.4K to 9.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Flymo’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Flymo

1 branded search term

  • flymo

Ryobi

1 branded search term

  • ryobi lawn mower

How the Brand Demand Index is measured

Other head-to-heads among lawn mower brands

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