Brandwave

Harringtons vs Royal Canin:Which is more popular?

In September 2026, Royal Canin had more branded searches than Harringtons among dog food brands in the United Kingdom. Royal Canin had about 36,200 branded searches, while Harringtons had 22,200. Royal Canin made up 28% of all dog food brand searches we track, and Harringtons accounted for 17.1%. When we asked ChatGPT and Google AI Overviews about dog food brands, Royal Canin appeared in all five answers and Harringtons in four. Harringtons was mentioned before Royal Canin in three out of five answers.

Among dog food brands in the United Kingdom in September 2026

Who do people search for more?

Royal Canin, about 63% more searches than Harringtons

Royal Canin 36.2K searchesHarringtons 22.2K searches

Who does AI mention more?

Royal Canin, mentioned in every answer we collected

Royal Canin in 5 of 5Harringtons in 4 of 5

Who does AI recommend more?

Harringtons, named ahead of Royal Canin in 3 of 5 answers

Harringtons first in 3Royal Canin first in 2

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Top dog food brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Royal Canin appeared in all five answers. Harringtons was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Harringtons was listed before Royal Canin in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hill's1st
  2. Royal Canin2nd
  3. Harringtons3rd
  4. Pedigree4th
  5. Purina5th
  6. James Wellbeloved6th
  7. Burns7th
  8. Lily's Kitchen8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Royal Canin5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hill's5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Harringtons4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • James Wellbeloved3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Purina2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pedigree2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lily's Kitchen1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Burns1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about dog food brands

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.

Is Harringtons or Royal Canin more popular in search?

This chart shows how often people search Google for Harringtons and Royal Canin by name. Each line represents a brand's share of searches for all eight dog food brands we track, month by month, from searches in United Kingdom.

Harringtons and Royal Canin among dog food brands in the United Kingdom, by month

Share of searches by month for Royal Canin, Harringtons. The figures are in the table below the chart.

View monthly share of searches table
MonthRoyal CaninLily's KitchenHarringtonsPurinaJames WellbelovedBurnsHill'sPedigree
Oct 202527%27.2%14.9%9.2%8.1%3.6%5.6%4.4%
Nov 202525.4%27.8%15.2%9.4%8.3%3.7%5.7%4.5%
Dec 202528%25%13.7%10.4%9.1%3.3%5.5%5%
Jan 202626.2%26.3%14.4%10.6%7.9%3.5%5.8%5.3%
Feb 202626%26.2%14.3%10.8%7.8%3.5%6.2%5.2%
Mar 202630%24.6%13.5%10.4%7.4%4%5.2%4.9%
Apr 202625.5%25.7%17.2%10.6%7.7%3.4%4.7%5.1%
May 202628.8%23.8%15.9%9.8%7.1%3.9%5%5.8%
Jun 202628.8%23.8%15.9%9.8%7.1%3.9%5%5.8%
Jul 202628.9%23.8%15.9%9.8%7.1%3.9%4.7%5.8%
Aug 202627.5%25.1%16.9%10.4%6.2%4.1%4.9%5%
Sep 202628%25.6%17.1%10.6%6.3%4.2%4.2%4.2%

How has the Harringtons and Royal Canin comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom dog food brands in September 2026?

2 changes
  1. Harringtons’ share of searches among dog food brands in the United Kingdom has gained ground for 3 months in a row, from 15.9% to 17.1% in September 2026.

  2. Estimated monthly branded searches for Royal Canin in the United Kingdom fell 10.2% over 12 measured months, from 40.3K to 36.2K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Harringtons’ and Royal Canin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Harringtons

1 branded search term

  • harringtons dog food

Royal Canin

2 branded search terms

  • royal canin
  • royal canin dog food

How the Brand Demand Index is measured

Other head-to-heads among dog food brands

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