Business lenders in United Kingdom:Which are searched most?
In September 2026, Funding Circle was the most searched among business lenders in United Kingdom, with an estimated 33.1K branded searches and 57.4% estimated Share of Search within this set.
Funding Circle57.4%
iwoca38.5%
Fleximize4.2%
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Share of SearchLeaderboard
Compare the lenders small businesses borrow from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Funding Circle, iwoca, Fleximize. The figures are in the table below the chart.
View monthly share of search table
| Month | Funding Circle | iwoca | Fleximize |
|---|---|---|---|
| Oct 2025 | 57.4% | 38.5% | 4.2% |
| Nov 2025 | 57.5% | 38.4% | 4% |
| Dec 2025 | 57.5% | 38.4% | 4% |
| Jan 2026 | 57.4% | 38.5% | 4.2% |
| Feb 2026 | 56.9% | 38% | 5% |
| Mar 2026 | 57.4% | 38.5% | 4.2% |
| Apr 2026 | 56.9% | 38% | 5% |
| May 2026 | 57.5% | 38.4% | 4% |
| Jun 2026 | 57.4% | 38.5% | 4.2% |
| Jul 2026 | 57.4% | 38.5% | 4.2% |
| Aug 2026 | 52.9% | 43.4% | 3.7% |
| Sep 2026 | 57.4% | 38.5% | 4.2% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 57.4% | 33.1K | +22.1% | +4.4 points | |
| 2, held 2nd | 38.5% | 22.2K | 0% | -4.9 points | |
| 3, held 3rd | 4.2% | 2.4K | +26.3% | +0.4 points |
57.4%
Held 1st. 33.1K estimated branded searches, +22.1% vs prior month. Share +4.4 points.
2.
iwoca38.5%
Held 2nd. 22.2K estimated branded searches, 0% vs prior month. Share -4.9 points.
4.2%
Held 3rd. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.4 points.
Compare search popularity between leading brands
Which brand is most popular in search among business lenders in United Kingdom?
3 brands
In September 2026, Funding Circle was the most searched among business lenders in United Kingdom, with an estimated 33.1K branded searches and 57.4% estimated Share of Search within this set. iwoca is in 2nd place, 18.9 percentage points behind at 38.5% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Funding Circle | 57.4% | 57.5%Nov 2025 | 52.9%Aug 2026 | 1st |
| iwoca | 38.5% | 43.4%Aug 2026 | 38%Feb 2026 | 2nd |
| Fleximize | 4.2% | 5%Feb 2026 | 3.7%Aug 2026 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Funding Circle’s estimated Share of Search among business lenders in United Kingdom peaked at 57.5% in November 2025 and was lowest at 52.9% in August 2026.
- Across the 12 months ending September 2026, iwoca’s estimated Share of Search among business lenders in United Kingdom peaked at 43.4% in August 2026 and was lowest at 38% in February 2026.
- Across the 12 months ending September 2026, Fleximize’s estimated Share of Search among business lenders in United Kingdom peaked at 5% in February 2026 and was lowest at 3.7% in August 2026.
- Across the 12 months ending September 2026, Funding Circle, iwoca and Fleximize held steady: their estimated Share of Search among business lenders in United Kingdom each moved less than 0.5 percentage points.
How did search popularity change for United Kingdom business lenders in September 2026?
2 changes
In September 2026, Funding Circle gained estimated Share of Search among business lenders in United Kingdom, from 52.9% to 57.4%.
In September 2026, iwoca lost estimated Share of Search among business lenders in United Kingdom, from 43.4% to 38.5%.
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