HomeServe vs Hometree:Which is more popular?
In September 2026, HomeServe had more branded searches than Hometree among boiler cover providers in the United Kingdom. HomeServe had about 60,500 branded searches, while Hometree had 6,600. HomeServe made up 46.4% of all boiler cover provider searches we track, and Hometree accounted for 5.1%. When we asked ChatGPT and Google AI Overviews about boiler cover providers, Hometree appeared in three of the five answers and HomeServe in one. Hometree was mentioned before HomeServe in every answer.
Who do people search for more?
HomeServe, about 9 searches for every 1 for Hometree
Who does AI mention more?
Hometree, mentioned in 3 of 5 answers, HomeServe in 1
Who does AI recommend more?
Hometree, named ahead of HomeServe in every answer
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Top boiler cover providers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Hometree was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. HomeServe was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Hometree was listed before HomeServe in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
British Gas3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Hometree3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
YourRepair3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
24/7 Home Rescue2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- HomeServe1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Corgi HomePlan0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Domestic & General0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about boiler cover providers
5 answers
Asked ChatGPT
“Which boiler cover should I get in the UK?”
Asked ChatGPT
“What are the best boiler cover providers in the UK?”
Asked ChatGPT
“What's the best value boiler cover in the UK?”
Searched Google, AI Overview
“boiler cover”
Searched Google, AI Overview
“boiler insurance”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.
Is HomeServe or Hometree more popular in search?
This chart shows how often people search Google for HomeServe and Hometree by name. Each line represents a brand's share of searches for all seven boiler cover providers we track, month by month, from searches in United Kingdom.
Share of searches by month for HomeServe, Hometree. The figures are in the table below the chart.
View monthly share of searches table
| Month | HomeServe | British Gas | 24/7 Home Rescue | Hometree | YourRepair | Corgi HomePlan | Domestic & General |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.4% | 38.4% | 7.7% | 4.2% | 5.1% | 3.4% | 2.8% |
| Nov 2025 | 35.6% | 43.5% | 7.1% | 3.9% | 4.7% | 3.2% | 2.1% |
| Dec 2025 | 39% | 39% | 7.8% | 4.3% | 5.2% | 2.8% | 1.9% |
| Jan 2026 | 35.4% | 43.3% | 7.1% | 3.9% | 4.7% | 3.9% | 1.7% |
| Feb 2026 | 42.2% | 34.5% | 8.4% | 4.6% | 5.6% | 3.1% | 1.6% |
| Mar 2026 | 42.9% | 35.1% | 7% | 4.7% | 5.7% | 3.1% | 1.4% |
| Apr 2026 | 47.5% | 31.8% | 6.3% | 5.2% | 5.2% | 2.8% | 1.2% |
| May 2026 | 45.2% | 30.2% | 7.4% | 7.4% | 6% | 2.7% | 1.1% |
| Jun 2026 | 46.3% | 31% | 7.6% | 5% | 6.2% | 2.7% | 1.1% |
| Jul 2026 | 46.3% | 31% | 7.6% | 5% | 6.2% | 2.7% | 1.1% |
| Aug 2026 | 46.8% | 31.3% | 7.7% | 5.1% | 5.1% | 2.7% | 1.2% |
| Sep 2026 | 46.4% | 31.1% | 7.6% | 5.1% | 5.1% | 3.4% | 1.5% |
How has the HomeServe and Hometree comparison changed over the last 12 months?
3 findings
- HomeServe was ahead of Hometree in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, HomeServe’s share of searches among boiler cover providers in the United Kingdom moved from 38.4% to 46.4%, and its estimated monthly branded searches moved from 49.5K to 60.5K.
- Across the 12 months ending September 2026, Hometree’s share of searches among boiler cover providers in the United Kingdom moved from 4.2% to 5.1%, and its estimated monthly branded searches moved from 5.4K to 6.6K.
How did search popularity change for United Kingdom boiler cover providers in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using HomeServe’s and Hometree’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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