Brandwave

How popular isSmartBuyGlasses?

In September 2026, people searched for SmartBuyGlasses by name about 2,900 times in the United Kingdom, a 19.4% decrease from the previous year. These searches made up 0.18% of all United Kingdom optician searches, placing SmartBuyGlasses 11th out of 11 brands. When we asked both ChatGPT and Google AI Overviews about opticians, SmartBuyGlasses did not appear in any of the answers.

Search and AI answers in September 2026

SmartBuyGlasses is the 11th most searched of 11 competitors and not listed in any AI answer.

  1. SpecsaversShare of searches 51.3%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  2. Vision ExpressShare of searches 15.4%Mentioned in 2 of 4 AI answersPlace in AI recommendations 6th
  3. BootsShare of searches 15.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
  4. Glasses DirectShare of searches 10.3%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  5. SmartBuyGlassesShare of searches 0.18%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

+6 more

SmartBuyGlasses website (opens in a new tab)

Follow SmartBuyGlasses and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top opticians in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, SmartBuyGlasses did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Specsavers1st
  2. Glasses Direct2nd
  3. SelectSpecs3rd
  4. Boots4th
  5. Cubitts4th
  6. Vision Express6th
  7. Ace & Tate7th
  8. +1 more
  9. Bloobloom–
  10. Spex4Less–
  11. SmartBuyGlasses–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Specsavers4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Glasses Direct3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • SelectSpecs3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Vision Express2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Boots2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Cubitts2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Ace & Tate1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Optical Express0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bloobloom0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • SmartBuyGlasses0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

+1 more

See every answer about opticians

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.

Which opticians compete with SmartBuyGlasses?

SmartBuyGlasses against opticians in the United Kingdom, by month

Share of searches by month for Specsavers, Vision Express, Boots, Glasses Direct, SelectSpecs, SmartBuyGlasses. The figures are in the table below the chart.

View monthly share of searches table
MonthSpecsaversVision ExpressBootsGlasses DirectSelectSpecsAce & TateCubittsOptical ExpressBloobloomSpex4LessSmartBuyGlasses
Oct 202551.8%15.5%15.5%8.5%3.1%1.5%1.4%1.4%0.62%0.34%0.23%
Nov 202552%15.6%15.5%8.5%3.1%1.3%1.4%1.4%0.62%0.34%0.23%
Dec 202551.8%15.5%15.5%8.5%3.1%1.5%1.4%1.4%0.76%0.28%0.22%
Jan 202652.4%15.8%15.8%8.6%2.6%1.3%1.2%1.2%0.63%0.35%0.19%
Feb 202649.5%18.2%14.8%9.9%2.4%1.2%1.3%1.3%0.73%0.32%0.22%
Mar 202653.9%16.3%13.3%8.9%2.7%1.4%1.2%1.2%0.65%0.36%0.24%
Apr 202649.2%18%14.7%9.9%2.4%1.5%1.6%1.3%0.72%0.32%0.26%
May 202649.5%18.1%14.8%9.9%2.4%1.2%1.3%1.3%0.73%0.32%0.26%
Jun 202651.4%15.4%15.4%10.3%2.5%1.3%1.4%1.1%0.62%0.28%0.23%
Jul 202650.4%15.1%15.1%10.1%4.5%1.3%1.4%1.1%0.61%0.33%0.22%
Aug 202648%17.6%17.6%9.6%2.4%1.2%1.3%1.1%0.71%0.32%0.21%
Sep 202651.3%15.4%15.3%10.3%3.1%1.3%1.1%1.1%0.62%0.22%0.18%

  1. 1.Specsavers

    51.3%

    Held 1st. 823K estimated branded searches, 0% vs prior month. Share +3.3 points.

  2. 2.Vision Express

    15.4%

    Held 2nd. 247K estimated branded searches, -18.3% vs prior month. Share -2.2 points.

  3. 3.Boots

    15.3%

    Held 3rd. 246K estimated branded searches, -18.3% vs prior month. Share -2.2 points.

  4. 4.Glasses Direct

    10.3%

    Held 4th. 165K estimated branded searches, 0% vs prior month. Share +0.7 points.

  5. 5.SelectSpecs

    3.1%

    Held 5th. 49.5K estimated branded searches, +22.2% vs prior month. Share +0.7 points.

  6. 6.Ace & Tate

    1.3%

    Moved from 7th to 6th. 21K estimated branded searches, +2.4% vs prior month. Share +0.1 points.

  7. 7.Cubitts

    1.1%

    Moved from 6th to 7th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.2 points.

  8. 8.Optical Express

    1.1%

    Held 8th. 18.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  9. 9.Bloobloom

    0.62%

    Held 9th. 9.9K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  10. 10.Spex4Less

    0.22%

    Held 10th. 3.6K estimated branded searches, -33.3% vs prior month. Share -0.1 points.

  11. 11.SmartBuyGlasses

    0.18%

    Held 11th. 2.9K estimated branded searches, -19.4% vs prior month. Share 0 points.

Compare popularity between SmartBuyGlasses and its closest rivals

Every comparison with SmartBuyGlasses

10 comparisons

How has branded search demand for SmartBuyGlasses changed in the United Kingdom over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for SmartBuyGlasses in the United Kingdom fell from 3.6K to 2.9K.
  • Across the 12 months ending September 2026, SmartBuyGlasses’ share of searches among opticians in the United Kingdom held steady, from 0.23% to 0.18%.

How did search popularity change for United Kingdom opticians in September 2026?

6 changes

  1. In September 2026, Specsavers gained share of searches among opticians in the United Kingdom, from 48% to 51.3%.

  2. In September 2026, SelectSpecs gained share of searches among opticians in the United Kingdom, from 2.4% to 3.1%.

  3. In September 2026, Glasses Direct gained share of searches among opticians in the United Kingdom, from 9.6% to 10.3%.

  4. In September 2026, Vision Express lost share of searches among opticians in the United Kingdom, from 17.6% to 15.4%.

  5. In September 2026, Boots lost share of searches among opticians in the United Kingdom, from 17.6% to 15.3%.

  6. In September 2026, Ace & Tate rose from 7th to 6th among opticians in the United Kingdom.

How are SmartBuyGlasses’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using SmartBuyGlasses’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • smartbuyglasses

Do you work for SmartBuyGlasses? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is SmartBuyGlasses your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free