Brandwave

How popular isCyclescheme?

In September 2026, people searched for Cyclescheme by name about 8,100 times in the United Kingdom, about the same as the previous year. These searches made up 54.8% of all United Kingdom cycle to work scheme searches, placing Cyclescheme first out of five schemes. When we asked both ChatGPT and Google AI Overviews about cycle to work schemes, Cyclescheme appeared in four of the five answers and was the most recommended of the five.

Search and AI answers in September 2026

Cyclescheme is the most searched of 5 competitors and the most recommended in AI answers.

  1. CycleschemeShare of searches 54.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. Green Commute InitiativeShare of searches 16.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  3. Bike2Work SchemeShare of searches 12.9%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
  4. Cycle2workShare of searches 12.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  5. VivupShare of searches 3.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top cycle to work schemes in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cyclescheme was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Cyclescheme is the most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Cyclescheme1st
  2. Green Commute Initiative2nd
  3. Cycle2work3rd
  4. Bike2Work Scheme4th
  5. Vivup–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Cyclescheme4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cycle2work4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Green Commute Initiative3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bike2Work Scheme1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vivup0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cycle to work schemes

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 28, 2026.

Which cycle to work schemes compete with Cyclescheme?

Cyclescheme against cycle to work schemes in the United Kingdom, by month

Share of searches by month for Cyclescheme, Green Commute Initiative, Bike2Work Scheme, Cycle2work, Vivup. The figures are in the table below the chart.

View monthly share of searches table
MonthCycleschemeGreen Commute InitiativeBike2Work SchemeCycle2workVivup
Oct 202557.5%13.5%11.4%13.5%4.2%
Nov 202558.6%13.7%11.6%13.7%2.3%
Dec 202563.6%11.8%10.4%11.8%2.5%
Jan 202654.9%15.8%13.3%13.3%2.7%
Feb 202656.3%13.7%13.7%13.7%2.7%
Mar 202656.3%16.5%10.8%13.7%2.7%
Apr 202652.6%15.4%12.8%15.4%3.8%
May 202653%15.5%12.8%15.5%3.2%
Jun 202657.2%13.9%11%13.9%4.2%
Jul 202655.6%13.5%13.5%13.5%4%
Aug 202658.9%14.3%11.3%11.3%4.3%
Sep 202654.8%16.2%12.9%12.9%3.2%

  1. 1.Cyclescheme

    54.8%

    Held 1st. 8.1K estimated branded searches, -18.2% vs prior month. Share -4.1 points.

  2. 2.Green Commute Initiative

    16.2%

    Held 2nd. 2.4K estimated branded searches, 0% vs prior month. Share +2 points.

  3. 3.Bike2Work Scheme

    12.9%

    Held 3rd. 1.9K estimated branded searches, 0% vs prior month. Share +1.6 points.

  4. 4.Cycle2work

    12.9%

    Held 4th. 1.9K estimated branded searches, 0% vs prior month. Share +1.6 points.

  5. 5.Vivup

    3.2%

    Held 5th. 480 estimated branded searches, -33.3% vs prior month. Share -1 points.

Compare popularity between Cyclescheme and its closest rivals

Every comparison with Cyclescheme

4 comparisons

How has branded search demand for Cyclescheme changed in the United Kingdom over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Cyclescheme in the United Kingdom held steady at 8.1K.
  • Across the 12 months ending September 2026, Cyclescheme’s share of searches among cycle to work schemes in the United Kingdom decreased from 57.5% to 54.8%.
  • Across the 12 months ending September 2026, Cyclescheme’s share of searches among cycle to work schemes in the United Kingdom peaked at 63.6% in December 2025 and was lowest at 52.6% in April 2026.

How did search popularity change for United Kingdom cycle to work schemes in September 2026?

5 changes

  1. In September 2026, Green Commute Initiative gained share of searches among cycle to work schemes in the United Kingdom, from 14.3% to 16.2%.

  2. In September 2026, Bike2Work Scheme gained share of searches among cycle to work schemes in the United Kingdom, from 11.3% to 12.9%.

  3. In September 2026, Cycle2work gained share of searches among cycle to work schemes in the United Kingdom, from 11.3% to 12.9%.

  4. In September 2026, Cyclescheme lost share of searches among cycle to work schemes in the United Kingdom, from 58.9% to 54.8%.

  5. In September 2026, Vivup lost share of searches among cycle to work schemes in the United Kingdom, from 4.3% to 3.2%.

How are Cyclescheme’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Cyclescheme’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • cyclescheme

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How the Brand Demand Index is measured

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