Brandwave

Wellington region hair salons in New Zealand:Which brands are most popular in search?

In August 2026, Mane Salon was the most searched among wellington region hair salons in New Zealand, with an estimated 1.1K branded searches and 58.9% estimated Share of Search within this set.

Share of Search, August 2026
  1. Mane Salon58.9%
  2. Buoy Salon & Spa40.6%
  3. Reds Hairdressing0.56%

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Share of SearchLeaderboard

Compare Wellington region hair salons using branded searches made in the Wellington region. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among wellington region hair salons in New Zealand, by month

Share of Search by month for Mane Salon, Buoy Salon & Spa. The figures are in the table below the chart.

View monthly share of search table
MonthMane SalonBuoy Salon & SpaReds Hairdressing
Oct 202560.1%38.3%1.6%
Nov 202551.6%47.4%1.1%
Dec 202557%42.4%0.58%
Jan 202652.1%46.4%1.5%
Feb 202657.4%42%0.57%
Mar 202654.3%44.7%1%
Apr 202658.9%40%1.1%
May 202653.8%45.2%1%
Jun 202658.2%40.7%1.1%
Jul 202658.2%40.1%1.6%
Aug 202658.9%40.6%0.56%
Sep 2026———

This month’s ranking, August 2026

  1. 1.Mane Salon

    58.9%

    held 1st · 1.1K estimated branded searches · 0% vs prior month · +0.6 points

  2. held 2nd · 730 estimated branded searches · 0% vs prior month · +0.4 points

  3. held 3rd · 10 estimated branded searches · -66.7% vs prior month · -1.1 points

Compare search popularity between leading brands

Which brand is most popular in search among wellington region hair salons in New Zealand?

In August 2026, Mane Salon was the most searched among wellington region hair salons in New Zealand, with an estimated 1.1K branded searches and 58.9% estimated Share of Search within this set. Buoy Salon & Spa is in 2nd place, 18.3 percentage points behind at 40.6% Share of Search.

New Zealand wellington region hair salons, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Mane Salon60.1% → 58.9%60.1%Oct 202551.6%Nov 20251st
Buoy Salon & Spa38.3% → 40.6%47.4%Nov 202538.3%Oct 20252nd
Reds Hairdressing1.6% → 0.56%1.6%Jul 20260.56%Aug 20263rd

Each finding as a sentence

  • Across the 11 months ending August 2026, Mane Salon’s estimated Share of Search among wellington region hair salons in New Zealand decreased from 60.1% to 58.9%.
  • Across the 11 months ending August 2026, Buoy Salon & Spa’s estimated Share of Search among wellington region hair salons in New Zealand increased from 38.3% to 40.6%.
  • Across the 11 months ending August 2026, Reds Hairdressing’s estimated Share of Search among wellington region hair salons in New Zealand decreased from 1.6% to 0.56%.
  • Across the 11 months ending August 2026, Mane Salon’s estimated Share of Search among wellington region hair salons in New Zealand peaked at 60.1% in October 2025 and was lowest at 51.6% in November 2025.
  • Across the 11 months ending August 2026, Buoy Salon & Spa’s estimated Share of Search among wellington region hair salons in New Zealand peaked at 47.4% in November 2025 and was lowest at 38.3% in October 2025.
  • Across the 11 months ending August 2026, Reds Hairdressing’s estimated Share of Search among wellington region hair salons in New Zealand peaked at 1.6% in July 2026 and was lowest at 0.56% in August 2026.

How did search popularity change for New Zealand wellington region hair salons in August 2026?

  1. In August 2026, Mane Salon gained estimated Share of Search among wellington region hair salons in New Zealand, from 58.2% to 58.9%.

  2. In August 2026, Reds Hairdressing lost estimated Share of Search among wellington region hair salons in New Zealand, from 1.6% to 0.56%.

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