Arizto vs Harcourts:Which is more popular by branded search in New Zealand?
In August 2026, Harcourts had more branded searches than Arizto among rotorua real estate agencies in New Zealand. Harcourts was estimated to have 700 branded searches compared to Arizto’s 520, and held a 17.5% Share of Search versus Arizto’s 13%.
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Which is more popular in search, Arizto or Harcourts?
Compare Rotorua real estate agencies using branded searches made in Rotorua. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Harcourts, Arizto. The figures are in the table below the chart.
View monthly share of search table
| Month | Ray White | EVES Real Estate | Harcourts | Arizto | First National Real Estate | LJ Hooker | KEY Real Estate |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.2% | 15.5% | 18.9% | 13.1% | 3.1% | 1.9% | 0.24% |
| Nov 2025 | 48% | 14.9% | 18.6% | 13.6% | 3% | 1.5% | 0.5% |
| Dec 2025 | 46.2% | 16.1% | 19% | 13.6% | 2.5% | 2.2% | 0.32% |
| Jan 2026 | 39.6% | 26.1% | 18.2% | 10.4% | 4% | 1.2% | 0.5% |
| Feb 2026 | 44.4% | 18.9% | 18.9% | 13.4% | 2.7% | 1.2% | 0.5% |
| Mar 2026 | 45.4% | 20.8% | 18.4% | 10.5% | 2.9% | 1.5% | 0.44% |
| Apr 2026 | 43.3% | 20.8% | 21.5% | 10.1% | 3% | 1% | 0.25% |
| May 2026 | 41.9% | 22.2% | 18.9% | 12.6% | 2.8% | 1.3% | 0.25% |
| Jun 2026 | 42.9% | 23.2% | 18.4% | 11.8% | 2.1% | 1.3% | 0.26% |
| Jul 2026 | 43.4% | 22.1% | 18.3% | 12.2% | 2.5% | 1.3% | 0.25% |
| Aug 2026 | 42.4% | 22.1% | 17.5% | 13% | 2.5% | 2.3% | 0.25% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Arizto and Harcourts comparison changed over the last 12 months?
3 findings
- Harcourts was ahead of Arizto in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Arizto’s estimated Share of Search among rotorua real estate agencies in New Zealand moved from 13.1% to 13%, and its estimated monthly branded searches moved from 540 to 520.
- Across the 11 months ending August 2026, Harcourts’ estimated Share of Search among rotorua real estate agencies in New Zealand moved from 18.9% to 17.5%, and its estimated monthly branded searches moved from 780 to 700.
How did search popularity change for New Zealand rotorua real estate agencies in August 2026?
2 changes
In August 2026, Arizto gained estimated Share of Search among rotorua real estate agencies in New Zealand, from 12.2% to 13%.
In August 2026, Harcourts lost estimated Share of Search among rotorua real estate agencies in New Zealand, from 18.3% to 17.5%.
How each brand is measured
Brandwave collects information about searches that people make online using Arizto’s and Harcourts’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Arizto
15 branded search terms
- arizto
- arizto ashburton
- arizto fees
- arizto listings
- arizto listings wanganui
- arizto new zealand
- arizto nz
- arizto real estate
- arizto real estate ashburton
- arizto real estate nz
- arizto real estate wanganui
- arizto reviews
- arizto rotorua
- arizto whakatane
- arizto whanganui
Harcourts
44 branded search terms
- harcourt's
- harcourts
- harcourts agents
- harcourts ashburton
- harcourts auckland
- harcourts auckland rentals
- harcourts blenheim
- harcourts blenheim nz
- harcourts blenheim rentals
- harcourts christchurch
- harcourts christchurch nz
- harcourts hamilton
- harcourts hastings
- harcourts hastings nz
- harcourts houses for sale
- harcourts houses for sale ashburton
- harcourts houses for sale blenheim
- harcourts invercargill
- harcourts new zealand
- harcourts nz
- harcourts property for sale
- harcourts property management
- harcourts real estate
- harcourts real estate agents
- harcourts real estate ashburton
- harcourts real estate blenheim
- harcourts real estate hastings
- harcourts real estate rentals
- harcourts rentals
- harcourts rentals blenheim
- harcourts rentals hastings
- harcourts rotorua
- harcourts rotorua rentals
- harcourts taupo
- harcourts tauranga
- harcourts timaru
- harcourts timaru nz
- harcourts wellington
- harcourts whakatane
- harcourts whanganui
- harcourts whangarei
- harcourts.net
- harcourtstaupo
- harcourtswhangarei
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