Professionals Real Estate vs Raine & Horne:Which is more popular by branded search in New Zealand?
In August 2026, Professionals Real Estate and Raine & Horne were level on Share of Search among invercargill real estate agencies in New Zealand, with an estimated 230 branded searches each, at 7.6% estimated Share of Search each.
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Which is more popular in search, Professionals Real Estate or Raine & Horne?
Compare Invercargill real estate agencies using branded searches made in Invercargill. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Professionals Real Estate, Raine & Horne. The figures are in the table below the chart.
View monthly share of search table
| Month | Ray White | Harcourts | Professionals Real Estate | Raine & Horne | Todd & Co Realty | One Agency | Nicol Realty |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.5% | 29.2% | 6.9% | 6.6% | 1.9% | 3.6% | 0.28% |
| Nov 2025 | 48.6% | 34.3% | 6.9% | 5.9% | 1.8% | 1.3% | 1.3% |
| Dec 2025 | 40.8% | 37.7% | 10.4% | 6.6% | 1.6% | 2.2% | 0.63% |
| Jan 2026 | 42.4% | 38.4% | 5.6% | 6.7% | 1.3% | 4.5% | 1.1% |
| Feb 2026 | 41.5% | 37.4% | 7.3% | 8.7% | 1.6% | 2.7% | 0.81% |
| Mar 2026 | 45.4% | 34.6% | 8.4% | 5.9% | 1.7% | 2.5% | 1.5% |
| Apr 2026 | 43% | 37.4% | 6.9% | 8.1% | 1.6% | 1.9% | 1.2% |
| May 2026 | 52.8% | 29.2% | 5.1% | 7.6% | 2.5% | 2% | 0.84% |
| Jun 2026 | 51.8% | 30.6% | 7.4% | 6.2% | 1.5% | 1.8% | 0.88% |
| Jul 2026 | 45.3% | 35.4% | 7.8% | 6.6% | 1.8% | 1.8% | 1.2% |
| Aug 2026 | 46.9% | 34% | 7.6% | 7.6% | 1.7% | 1.3% | 0.99% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Professionals Real Estate and Raine & Horne comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 11 months ending August 2026: Raine & Horne took it in January 2026, Professionals Real Estate took it in March 2026, Raine & Horne took it in April 2026, Professionals Real Estate took it in June 2026.
- Across the 11 months ending August 2026, Professionals Real Estate’s estimated Share of Search among invercargill real estate agencies in New Zealand moved from 6.9% to 7.6%, and its estimated monthly branded searches moved from 250 to 230.
- Across the 11 months ending August 2026, Raine & Horne’s estimated Share of Search among invercargill real estate agencies in New Zealand moved from 6.6% to 7.6%, and its estimated monthly branded searches moved from 240 to 230.
How did search popularity change for New Zealand invercargill real estate agencies in August 2026?
1 change

In August 2026, Raine & Horne gained estimated Share of Search among invercargill real estate agencies in New Zealand, from 6.6% to 7.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Professionals Real Estate’s and Raine & Horne’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Professionals Real Estate
9 branded search terms
- professionals invercargill
- professionals nz
- professionals palmerston north
- professionals property managers
- professionals real estate
- professionals real estate lower hutt
- professionals real estate nz
- professionals rentals
- professionals.co.nz
Raine & Horne
17 branded search terms
- raine & horne
- raine & horne invercargill
- raine & horne new zealand
- raine & horne nz
- raine & horne real estate
- raine & horne real estate blenheim
- raine & horne timaru
- raine and horne
- raine and horne blenheim
- raine and horne invercargill
- raine and horne nz
- raine and horne real estate
- raine and horne real estate agents
- raine and horne timaru
- raine&horne
- raineand horne
- raineandhorne

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