Blenheim funeral directors in New Zealand:Which brands are most popular in search?
In August 2026, Sowman's Funerals was the most searched among blenheim funeral directors in New Zealand, with an estimated 1.4K branded searches and 78.1% estimated Share of Search within this set.
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Share of SearchLeaderboard
Compare Blenheim funeral directors using branded searches made in Blenheim. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Sowman's Funerals, Cloudy Bay Funeral Services. The figures are in the table below the chart.
View monthly share of search table
| Month | Sowman's Funerals | Cloudy Bay Funeral Services |
|---|---|---|
| Oct 2025 | 83.5% | 16.5% |
| Nov 2025 | 88.6% | 11.4% |
| Dec 2025 | 88.8% | 11.3% |
| Jan 2026 | 84.7% | 15.3% |
| Feb 2026 | 87.3% | 12.7% |
| Mar 2026 | 90.9% | 9.1% |
| Apr 2026 | 88% | 12% |
| May 2026 | 86.3% | 13.7% |
| Jun 2026 | 88.8% | 11.2% |
| Jul 2026 | 87.3% | 12.7% |
| Aug 2026 | 78.1% | 21.9% |
| Sep 2026 | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 78.1% | 1.4K | -1.4% | -9.2 points | |
| 2, held 2nd | 21.9% | 400 | +90.5% | +9.2 points |
78.1%
held 1st · 1.4K estimated branded searches · -1.4% vs prior month · -9.2 points
21.9%
held 2nd · 400 estimated branded searches · +90.5% vs prior month · +9.2 points
Compare search popularity between leading brands
Which brand is most popular in search among blenheim funeral directors in New Zealand?
2 brands
In August 2026, Sowman's Funerals was the most searched among blenheim funeral directors in New Zealand, with an estimated 1.4K branded searches and 78.1% estimated Share of Search within this set. Cloudy Bay Funeral Services is in 2nd place, 56.3 percentage points behind at 21.9% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
 Sowman's Funerals | 83.5% → 78.1% | 90.9%Mar 2026 | 78.1%Aug 2026 | 1st |
 Cloudy Bay Funeral Services | 16.5% → 21.9% | 21.9%Aug 2026 | 9.1%Mar 2026 | 2nd |
Each finding as a sentence
- Across the 11 months ending August 2026, Sowman's Funerals’ estimated Share of Search among blenheim funeral directors in New Zealand decreased from 83.5% to 78.1%.
- Across the 11 months ending August 2026, Cloudy Bay Funeral Services’ estimated Share of Search among blenheim funeral directors in New Zealand increased from 16.5% to 21.9%.
- Across the 11 months ending August 2026, Sowman's Funerals’ estimated Share of Search among blenheim funeral directors in New Zealand peaked at 90.9% in March 2026 and was lowest at 78.1% in August 2026.
- Across the 11 months ending August 2026, Cloudy Bay Funeral Services’ estimated Share of Search among blenheim funeral directors in New Zealand peaked at 21.9% in August 2026 and was lowest at 9.1% in March 2026.
How did search popularity change for New Zealand blenheim funeral directors in August 2026?
2 changes
In August 2026, Cloudy Bay Funeral Services gained estimated Share of Search among blenheim funeral directors in New Zealand, from 12.7% to 21.9%.
In August 2026, Sowman's Funerals lost estimated Share of Search among blenheim funeral directors in New Zealand, from 87.3% to 78.1%.
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