Global Finance vs Mortgage Managers:Which is more popular by branded search in New Zealand?
In August 2026, Global Finance had more branded searches than Mortgage Managers among auckland mortgage advisers in New Zealand. Global Finance was estimated to have 580 branded searches compared to Mortgage Managers’ 90, and held an 80.6% Share of Search versus Mortgage Managers’ 12.5%.
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Which is more popular in search, Global Finance or Mortgage Managers?
Compare Auckland mortgage advisers using branded searches made in Auckland. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Global Finance, Mortgage Managers. The figures are in the table below the chart.
View monthly share of search table
| Month | Global Finance | Mortgage Managers | iLender | Mortgage IQ |
|---|---|---|---|---|
| Oct 2025 | 81.9% | 10.5% | 6.7% | 0.95% |
| Nov 2025 | 80.9% | 10.1% | 7.9% | 1.1% |
| Dec 2025 | 86.5% | 7.9% | 4.5% | 1.1% |
| Jan 2026 | 80.3% | 11.8% | 6.6% | 1.3% |
| Feb 2026 | 83.1% | 10.8% | 4.8% | 1.2% |
| Mar 2026 | 76.5% | 17.3% | 4.1% | 2% |
| Apr 2026 | 84% | 11.1% | 3.7% | 1.2% |
| May 2026 | 81.8% | 12.5% | 4.5% | 1.1% |
| Jun 2026 | 80.7% | 12.5% | 4.5% | 2.3% |
| Jul 2026 | 87% | 6.5% | 5.2% | 1.3% |
| Aug 2026 | 80.6% | 12.5% | 5.6% | 1.4% |
| Sep 2026 | — | — | — | — |
How has the Global Finance and Mortgage Managers comparison changed over the last 12 months?
3 findings
- Global Finance was ahead of Mortgage Managers in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among auckland mortgage advisers in New Zealand moved from 81.9% to 80.6%, and its estimated monthly branded searches moved from 860 to 580.
- Across the 11 months ending August 2026, Mortgage Managers’ estimated Share of Search among auckland mortgage advisers in New Zealand moved from 10.5% to 12.5%, and its estimated monthly branded searches moved from 110 to 90.
How did search popularity change for New Zealand auckland mortgage advisers in August 2026?
2 changes
In August 2026, Mortgage Managers gained estimated Share of Search among auckland mortgage advisers in New Zealand, from 6.5% to 12.5%.
In August 2026, Global Finance lost estimated Share of Search among auckland mortgage advisers in New Zealand, from 87% to 80.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Global Finance’s and Mortgage Managers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Global Finance
8 branded search terms
- global finance
- global finance auckland
- global finance company
- global finance hamilton
- global finance nz
- global financial services nz
- globalfinance
- globalfinance.co.nz
Mortgage Managers
1 branded search term
- mortgage managers
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.