Brandwave

Gong cha vs Hulu Cat Tea & Mocktail:Which is more popular?

In September 2026, Gong cha had more branded searches than Hulu Cat Tea & Mocktail among bubble tea chains in New Zealand. Gong cha had about 11,900 branded searches, while Hulu Cat Tea & Mocktail had 5,400. Gong cha made up 50.7% of all bubble tea chain searches we track, and Hulu Cat Tea & Mocktail accounted for 23%. When we asked ChatGPT and Google AI Overviews about bubble tea chains, Gong cha appeared in four of the five answers and Hulu Cat Tea & Mocktail in two. Gong cha was mentioned before Hulu Cat Tea & Mocktail in every answer.

Among bubble tea chains in New Zealand in September 2026

Who do people search for more?

Gong cha, about 2 searches for every 1 for Hulu Cat Tea & Mocktail

Gong cha 11.9K searchesHulu Cat Tea & Mocktail 5.4K searches

Who does AI mention more?

Gong cha, mentioned in 4 of 5 answers, Hulu Cat Tea & Mocktail in 2

Gong cha in 4 of 5Hulu Cat Tea & Mocktail in 2 of 5

Who does AI recommend more?

Gong cha, named ahead of Hulu Cat Tea & Mocktail in every answer

Gong cha first in 3Hulu Cat Tea & Mocktail never first

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Top bubble tea chains in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Gong cha was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Hulu Cat Tea & Mocktail was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Gong cha was listed before Hulu Cat Tea & Mocktail in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Gong cha1st
  2. Chatime2nd
  3. Yi Fang Taiwan Fruit Tea3rd
  4. Hulu Cat Tea & Mocktail4th
  5. WUCHA5th
  6. ChaPanda–
  7. Noah's Ark Teahouse–
  8. Chia Cha–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gong cha4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Chatime4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hulu Cat Tea & Mocktail2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yi Fang Taiwan Fruit Tea2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WUCHA1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ChaPanda0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Noah's Ark Teahouse0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Chia Cha0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about bubble tea chains

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Gong cha or Hulu Cat Tea & Mocktail more popular in search?

This chart shows how often people search Google for Gong cha and Hulu Cat Tea & Mocktail by name. Each line represents a brand's share of searches for all eight bubble tea chains we track, month by month, from searches in New Zealand.

Gong cha and Hulu Cat Tea & Mocktail among bubble tea chains in New Zealand, by month

Share of searches by month for Gong cha, Hulu Cat Tea & Mocktail. The figures are in the table below the chart.

View monthly share of searches table
MonthGong chaHulu Cat Tea & MocktailWUCHAChatimeYi Fang Taiwan Fruit TeaChaPandaNoah's Ark TeahouseChia Cha
Oct 202555.3%21.6%9.5%9.8%1.8%0.03%1.6%0.39%
Nov 202556.2%22.1%9.7%8.3%1.4%0.3%1.6%0.4%
Dec 202557.3%22.8%10%6.7%1.2%0.24%1.3%0.35%
Jan 202657%22.2%9.9%6.7%1.8%0.29%1.6%0.49%
Feb 202656.2%22.3%9.9%8.1%1.5%0.29%1.3%0.33%
Mar 202653.3%20.4%9.1%7.4%1.9%6%1.5%0.45%
Apr 202658.2%18.6%10%6.8%2%3%1.1%0.34%
May 202654.5%20.8%11.2%7.6%2.5%1.9%1.2%0.31%
Jun 202658.9%18.4%10%7%1.9%2%1.3%0.42%
Jul 202654.5%20.9%11.2%7.5%2.5%1.5%1.5%0.39%
Aug 202656%21.4%9.5%6.5%3.1%1.9%1.3%0.4%
Sep 202650.7%23%12.4%7.1%3.1%1.7%1.7%0.43%

How has the Gong cha and Hulu Cat Tea & Mocktail comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand bubble tea chains in September 2026?

2 changes
  1. In September 2026, Hulu Cat Tea & Mocktail gained share of searches among bubble tea chains in New Zealand, from 21.4% to 23%.

  2. In September 2026, Gong cha lost share of searches among bubble tea chains in New Zealand, from 56% to 50.7%.

How are branded searches counted?

16 search terms

Brandwave collects information about searches that people make online using Gong cha’s and Hulu Cat Tea & Mocktail’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gong cha

14 branded search terms

  • gong cha
  • gong cha boba
  • gong cha botany
  • gong cha cbd
  • gong cha city
  • gong cha delivery
  • gong cha dirtea
  • gong cha drink
  • gong cha hamilton
  • gong cha keychain
  • gong cha menu
  • gong cha order
  • gong cha tea
  • gongcha

Hulu Cat Tea & Mocktail

2 branded search terms

  • hulu cat
  • hulucat

How the Brand Demand Index is measured

Other head-to-heads among bubble tea chains

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