UpdraftPlus vs WPvivid:Which is more popular by branded search in New Zealand?
In August 2026, UpdraftPlus had more branded searches than WPvivid among WordPress backup plugins in New Zealand. UpdraftPlus was estimated to have 110 branded searches compared to WPvivid’s 40, and held a 37.9% Share of Search versus WPvivid’s 13.8%.
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Which is more popular in search, UpdraftPlus or WPvivid?
Compare WordPress backup plugins and services available to New Zealand website owners. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for UpdraftPlus, WPvivid. The figures are in the table below the chart.
View monthly share of search table
| Month | UpdraftPlus | Duplicator | WPvivid | Kadence Backups | BlogVault |
|---|---|---|---|---|---|
| Oct 2025 | 29.2% | 37.5% | 20.8% | 8.3% | 4.2% |
| Nov 2025 | 33.3% | 37% | 18.5% | 7.4% | 3.7% |
| Dec 2025 | 26.1% | 43.5% | 17.4% | 8.7% | 4.3% |
| Jan 2026 | 30.8% | 38.5% | 15.4% | 7.7% | 7.7% |
| Feb 2026 | 32% | 44% | 12% | 8% | 4% |
| Mar 2026 | 31% | 37.9% | 10.3% | 17.2% | 3.4% |
| Apr 2026 | 29.2% | 37.5% | 16.7% | 8.3% | 8.3% |
| May 2026 | 33.3% | 36.7% | 16.7% | 3.3% | 10% |
| Jun 2026 | 38.7% | 35.5% | 9.7% | 12.9% | 3.2% |
| Jul 2026 | 26.1% | 39.1% | 21.7% | 4.3% | 8.7% |
| Aug 2026 | 37.9% | 34.5% | 13.8% | 10.3% | 3.4% |
| Sep 2026 | — | — | — | — | — |
How has the UpdraftPlus and WPvivid comparison changed over the last 12 months?
3 findings
- UpdraftPlus was ahead of WPvivid in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, UpdraftPlus’ estimated Share of Search among WordPress backup plugins in New Zealand moved from 29.2% to 37.9%, and its estimated monthly branded searches moved from 70 to 110.
- Across the 11 months ending August 2026, WPvivid’s estimated Share of Search among WordPress backup plugins in New Zealand moved from 20.8% to 13.8%, and its estimated monthly branded searches moved from 50 to 40.
How did search popularity change for New Zealand WordPress backup plugins in August 2026?
2 changes
In August 2026, UpdraftPlus overtook Duplicator to take the highest estimated Share of Search among WordPress backup plugins in New Zealand, at 37.9%.
In August 2026, WPvivid lost estimated Share of Search among WordPress backup plugins in New Zealand, from 21.7% to 13.8%.
How each brand is measured
Brandwave collects information about searches that people make online using UpdraftPlus’ and WPvivid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
UpdraftPlus
14 branded search terms
- restore website with updraftplus
- updraft plus
- updraft plus pricing
- updraftplus
- updraftplus backup
- updraftplus backup plugin
- updraftplus backup restore
- updraftplus com
- updraftplus plugin
- updraftplus wordpress
- updraftplus wordpress backup
- updraftplus wordpress backup plugin
- wordpress plugin updraftplus
- wordpress updraft plus
WPvivid
10 branded search terms
- wp vivid
- wp vivid backup plugin
- wpvivid
- wpvivid backup
- wpvivid backup plugin
- wpvivid backup pro
- wpvivid migration
- wpvivid plugin
- wpvivid pro
- wpvivid wordpress
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.